Senior Account Executive, Media Relations (Beauty)
Who We Are:
At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills or unleashing game-changing insights that result in campaigns that win in the marketplace.
We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage our employees to “Be IRL” – Inspired Relevant Leaders. More than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired… Come work with us at M Booth.
We are a collaborative mid-sized agency with an immediate opportunity for a Senior Account Executive, Media Relations to join our growing team and work on a major CPG/personal care company!
What You’ll Do:
- Support clients primarily in beauty/CPG/personal care verticals
- Drive media coverage, pitching reporters and developing relationships with key media contacts, collaborating with broader media and account teams on progress
- Client contact, supporting day-to-day client lead in ongoing communications regarding earned media with client
- Understand client programming and participation in brainstorming and strategy recommendations to help develop news-generating ideas
- Draft press materials, media strategies, pitches, media lists, audits, etc.
- Manage mid-size projects such as desksides, including managing M Booth specialists and resources as needed
- Monitor and track media coverage
- Keep agency and clients abreast of trends and opportunities
- Proactively bring media opportunities to the agency and generate both volume of placements and strong client/brand messaging in stories
- Participate in M Booth Media Team workstreams
What You’ll Bring:
- 3-4+ years of experience (beauty experience is a plus!)
- Bachelor’s Degree
- Understanding of earned media relations and relationships with key contacts across a range of industries and specialties
- Proven ability to effectively organize multiple deadlines across accounts and teams
- Ability to work independently and multi-task in a team-oriented environment
- Creative, strategic thinking
- Strong attention to detail
- Positive and flexible attitude
- Solution-oriented mindset
- Advanced writing, editing, and research ability
What We’ll Bring:
Here are a few highlights of our benefits offerings as an M Boother:
- A workplace that’s alive with courage, ideas, respect and humanity
- Professional growth and development programs to help advance your career
- Comprehensive health care and wellness plans for your entire family
- A 401(k) Savings Plan and Flexible Spending Accounts
- Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
- Additional Perks: Family Leave, Well-Being Programs, & Commuter Benefits
- Salary: $66,000-80,000
Our Flexible Work Policy:
We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.
For those outside the NYC hub, you will be asked to be in person too. Examples of this may include client meetings, events or team meetings. There will also be in person opportunities for you to connect with others who live in your hub to collaborate and work together.
M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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