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SVP, Salesforce Practice Lead

Boston, MA

Merge Storytelling and Technology

We bring together the minds and passions of creative pioneers, tech innovators, and data explorers to help ambitious clients solve business challenges and rise to the top. MERGE has enduring client partnerships with American Express, T-Mobile, LG, Subway, Kate Spade NY, Coach, The North Face, Meta, Adobe, BlueCross BlueShield, Abbott, Astellas, Supernus, CSL, GE Healthcare, Broward Health, Indiana University Health, Nationwide, and Morgan Stanley. With offices in Atlanta, Boston, Chicago, Denver, Kansas City, Montreal, New York City and Los Angeles. MERGE uses a talent-to-task process that enables clients to think higher and feel deeper about their customers. 

Promote Health, Wellness & Happiness

We are committed to promoting health, wellness and happiness in the world by partnering with purpose-driven clients in purpose-driven industries in healthcare, life science, and consumer products. Our deep vertical expertise and category insights stem from decade-long partnerships with our top clients.

Emerge to the Top of Your Career

At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage their minds and hearts to do the best work of their careers.

As our SVP, SalesForce Practice Lead,  you will…

Be a key leader responsible for driving the strategic vision, architecture, and growth of our Salesforce practice. You will serve as the primary expert on Salesforce solutions, leading a team of architects, developers, and consultants to deliver transformative projects for clients. You will work closely with clients, internal teams, and partners to ensure the successful implementation of Salesforce solutions that align with business objectives and drive measurable outcomes.

Be Accountable and Responsible

Strategic Leadership

  • Define and execute the strategic roadmap for the Salesforce practice, aligning with overall business goals.
  • Identify market trends and emerging technologies to keep the practice ahead of the curve.
  • Build and maintain relationships with Salesforce and other technology partners.

Architectural Oversight

  • Serve as the lead architect for Salesforce implementations, ensuring scalable and robust solutions.
  • Oversee the design, development, and deployment of Salesforce applications, ensuring best practices in architecture and development.
  • Provide technical leadership and guidance to the team, ensuring high-quality deliverables.

Client Engagement

  • Act as a trusted advisor to clients, understanding their business challenges and proposing innovative Salesforce solutions.
  • Lead client meetings and presentations, effectively communicating complex technical concepts to non-technical stakeholders.
  • Drive customer satisfaction through the successful delivery of projects on time and within budget.

Team Management

  • Recruit, mentor, and develop a high-performing team of Salesforce professionals.
  • Foster a collaborative and innovative culture within the practice.
  • Establish and manage performance metrics, ensuring the team meets and exceeds objectives.

Business Development and Marketing

  • Collaborate with the sales and marketing teams to develop go-to-market strategies and generate new business opportunities.
  • Participate in pre-sales activities, including proposal development and presentations.
  • Expand the agency’s footprint within existing accounts and identify opportunities for cross-selling and upselling services.

Thought Leadership

  • Represent the agency at industry conferences, webinars, and other public forums.
  • Author thought leadership content, including white papers, blog posts, and case studies.
  • Stay current with Salesforce product updates and ecosystem changes, sharing insights with the team and clients.

These are the qualifications we’re looking for

  • 15+ years of experience in Salesforce architecture and implementation, with at least 5 years in a leadership role within a marketing technology or consulting agency
  • Bachelor’s degree in Computer Science, Information Systems, or related field. Advanced degree preferred
  • Certifications: Salesforce Architect certifications (e.g., Salesforce Certified Technical Architect) highly desirable
  • Deep understanding of Salesforce products, including Sales Cloud, Service Cloud, Marketing Cloud, and Experience Cloud
  • Strong expertise in Salesforce development (Apex, Visualforce, Lightning Web Components)
  • Proven ability to lead and grow a practice area, with a track record of successful project delivery
  • Excellent communication and interpersonal skills, with the ability to influence at all levels of an organization
  • Strong business acumen and strategic thinking capabilities

#LI-CP1

#LI-HYBRID

At MERGE, we’re committed to fostering an environment where our team members can thrive in both their careers and personal lives, ensuring they feel supported and empowered to succeed.

MERGE believes in transparency and equity. In accordance with state regulations, we’re proud to include salary ranges in our job postings to ensure fair compensation practices.

The salary range for this role is $192,000 - $247,000 plus Annual Incentive Plan, based on the individual’s skills, experience, qualifications, location, and other relevant factors. The salary pay range is subject to change and may be modified at any time.  

MERGE is proud to invest in benefits that include meaningful Medical, Dental, Vision, Life Insurance, 401K, Lifestyle Spending Account, Employer Paid Life & Disability Insurance, Flexible Time off & Holidays plus many other benefits and rewards.

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

And here’s how we live our values at MERGE

  • Ability. Mastering our craft
  • Agility. Delivering with a growth mindset
  • Humility. Collaborating for shared success

MERGE is proud to be an Equal Opportunity Employer

MERGE welcomes and celebrates diversity regardless of race, religion, color, national origin, gender, sexual orientation, veteran status or people with abilities. We believe that the more diverse we are, the more creative our work will be!

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