Marketing Specialist
Job Title: Marketing Specialist
Job Type: W2 Full-time/Salary
Job Location: Fully Remote; must reside in the United States
Compensation: $70,000 - $90,000 plus benefits
THE COMPANY
Meridian Partners, LLC is one of the nation’s fastest-growing small companies and a 9-Time Inc. 5000 Honoree. Since 2002, Meridian has helped organizations maximize value from their ERP investments, ensuring that enterprise software, infrastructure, and functionality are optimized to meet each organization or agency’s strategic goals. Meridian serves federal, state, and local governments, K-12, and commercial organizations.
THE OPPORTUNITY
With growth comes opportunity! We are seeking a creative and motivated Marketing Specialist to join our team. You will execute marketing campaigns, develop strategies and manage projects to enhance our brand and drive business growth.
WHAT YOU WILL BE DOING
Social Media Management
- Develop, implement and drive creative and impactful social media strategies
- Create engaging content while managing Meridian’s social media presence (LinkedIn, Instagram, Facebook)
- Utilize analytics to monitor performance and adjust strategies accordingly to maximize ROI
Recruitment Marketing
- Partner with the Recruiting team to craft compelling EVP and ongoing campaigns to make Meridian and employer of choice
- Optimize and maintain careers page to ensure fresh and relevant content such as but not limited to engaging graphics and employee “spotlights”
- Support the Recruiting team to drive Meridian’s Employee Referral Program
Webinar Coordination
- Drive and coordinate all aspects of Meridian quarterly webinars, including topic selection, speaker engagement, promotion and logistics
- Manage the registration process and post-event NPS surveys, debriefs and action items
- Stay current on industry trends to ensure relevant and compelling webinar content
Marketing Campaign Execution
- Partner with senior stakeholders to develop and execute creative and fresh campaigns
- Develop marketing materials, including collateral, email campaigns and presentations
- Track campaign performance, analyze results and adjust accordingly for maximum ROI
Partner Relations
- Advise, partner and collaborate with software partners to develop effective joint marketing initiates to mutual benefit
- Establish, maintain, drive and nurture relationships with counterparts within partner organizations
- Stay current with knowledge or partner offerings and industry trends
General Marketing Support
- Support Sales, Delivery and Recruiting as needed including data analysis, market research and ongoing event planning
- Attend relevant User and Sales conferences for partner and related organizations
- Perform other special projects as needed
WHAT YOU WILL BRING FOR SUCCESS
- Bachelor’s degree in Marketing, Communications or relate field
- 5+ years’ directly related and progressive marketing experience
- Proficiency with Digital, Social Media, Email and Content Marketing and related channels and tools
- Superb written and verbal communication skills
- Sense of urgency, ownership or work and the ability to work independently – or a part of a team – in a fast-paced ever-changing environment
THE TEAM
Led by an inspiring and empowering leader with decades of experience, you will have the opportunity to work with a dedicated world-class team of professionals with expertise in this area and a track record of success.
BENEFITS
In addition to comprehensive medical, dental and vision coverages, Meridian provides a collaborative people-centric culture with a focus on work-life balance as well as:
- Unlimited PTO
- 401(k) – company match and immediate vesting
- Life Insurance – company paid
- Financial Coaching
- EAP Assistance
- Caregiver Support Program
- Health Care Support Program
- Adoption Assistance Program
- FSA/HSA
- Marketplace Perks offers discounts on a variety of well-being products and services including pet insurance
- Optional (employee paid) short-term & long-term disability, critical illness & accident
All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. No third-party agencies or submissions will be accepted.
Applicants have rights under the following Federal Employment Laws: Family Medical Leave Act , U.S. Equal Employment Opportunity Commission and Employee Polygraph Protection Act (EPPA).
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