Marketing Intelligence Associate

Join the Mitsubishi Motors North America (MMNA) Team!  

About the Job

We’re expanding MMNA’s marketing analytics capabilities to support smarter campaign measurement, enable deeper insights across channels, and provide ad hoc analysis that drives data-informed decisions. This role will help scale the Marketing Intelligence function while shaping how data is used to fuel marketing strategy.

This role will report to the Marketing Intelligence Manager.

Role Summary

As a Marketing Intelligence Associate, you’ll play a key role in tracking, measuring, and improving the performance of our marketing programs. Working closely with senior team members, you’ll gather and analyze campaign data, maintain and improve dashboards, and prepare reporting that guides business decisions. This is a hands-on role where you’ll sharpen your analytical skills, learn our marketing systems, and directly contribute to the success of campaigns across all channels.

As a Marketing Intelligence Associate, You Will:

• Collect, clean, and compile data from a variety of marketing platforms (paid media, email, social, CRM, web analytics, etc.).
• Maintain, update, and enhance performance dashboards for KPI and campaign reporting.
• Support recurring and ad hoc analysis, delivering clear performance summaries and actionable insights.
• Assist in A/B test design, tracking, and analysis to optimize marketing campaigns.
• Contribute to competitive benchmarking and market research to identify growth opportunities.
• Collaborate with internal teams and agency partners to ensure reporting accuracy and alignment.
• Coordinate and organize marketing materials, reports, and communications.
• Identify trends and patterns in marketing and customer data to inform strategy and planning.
• Partner with the Marketing Intelligence Manager to design and develop data-driven marketing initiatives that better meet organizational goals.

Measuring Your Momentum:

First 90 Days – Getting Up To Speed

• Independently manage recurring reporting for select campaigns.
• Support setup and analysis of at least one A/B test.
• Deliver one ad hoc analysis project with actionable insights.
• Build strong working relationships with agency partners and internal stakeholders.

Year 1 Victory Lap:

• Own end-to-end reporting for multiple marketing programs.
• Deliver impactful insights that shape campaign and budget strategy.
• Demonstrate strong proficiency in analytics tools and data storytelling.
• Contribute to strategic planning with data-driven recommendations that influence company growth.

Ready to Join The Team? You Should Have:

• Bachelor’s degree in marketing, Business, Economics, Statistics, or related field—or equivalent experience.
• 1+ years of experience in marketing analytics, business analysis, or related role.
• Strong analytical and problem-solving skills with the ability to interpret complex data sets.
• Proficiency with Excel/Google Sheets for data analysis and reporting.
• Excellent written and verbal communication skills—able to translate data into clear insights and recommendations.
• Strong organizational skills, with the ability to manage multiple projects and deadlines.

Extra Horsepower (Profile Differentiators): 

• Experience with BI/data visualization tools (e.g., Tableau, Power BI) and marketing/analytics platforms (e.g., Google Analytics, social media insights, CRM tools).
• Working knowledge of SQL or other querying languages.
• Familiarity with marketing automation platforms and digital advertising platforms (e.g., Salesforce, Marketo, HubSpot, Google Ads, Meta Ads Manager).
• Background in A/B testing or experimentation frameworks.

Why Join Us

• Shape and grow: Opportunity to help define and scale the marketing analytics function at MMNA.
• Gain exposure: Work with data from a wide range of marketing channels and sources.
• Collaborate and learn: Join a supportive environment working alongside cross-functional teams and agency partners.
• Make an impact: Your insights will directly inform strategy, investment, and campaign effectiveness.

Pay Transparency: 

The base salary for this position ranges between $52,000 to $57,000. The base salary will be based on a number of factors including the role offered, the individual's job-related knowledge, skills, and qualifications. In addition to base salary, we are proud to offer a comprehensive and competitive benefits package for all eligible employees which also includes 401k with company match, Mitsubishi Lease Program, and a full range of medical, financial, and other perks and benefits.

Perks and Benefits:

• Family First: Enjoy comprehensive healthcare coverage, including medical, dental, and vision plans.
• Be a Proud Mitsubishi Ambassador: Take advantage of our Discounted Employee Lease Car program, covering insurance, maintenance, and registration fees, with no down payment or credit check required.
• Secure Your Future: Benefit from our 401(k) with Company match and annual contributions based on years of service.
• Fuel Your Growth: Access professional development opportunities, including training, tuition reimbursement, and employee resource groups.
• Take Time for Yourself: Enjoy up to 30 days of paid time off, including holidays, vacation, and other leave options.
• Hybrid Working Environment: Experience the perfect balance of remote and in-office work (~2 days remote, 3 days in-office) at our modern office, located in the vibrant Franklin, TN area.
• Thrive in an Open Environment: Experience our collaborative workspace where ideas flow freely.

The MMC Way:

Our values form the foundation of everything we do. At Mitsubishi Motors, we are committed to a set of core principles that guide our actions, decisions, and interactions. Our values reflect who we are as a company, how we collaborate, and the impact we aspire to make. These values are what we call the MMC Way:

• Think of Our Customers, Strengthen Trust
• Enrich Society
• Welcome All Facts, Share Difficult News First
• Conduct and Challenge Yourself Professionally
• Respect All, Work as a Broader Team

Diversity and How to Apply:

At MMNA, we embrace the strength that diverse perspectives and experiences bring to our team. Our application process is designed to champion inclusion and equity. We're on the lookout for the ideal fit for each role, valuing skills and experiences over traditional education or specific company backgrounds. Feel encouraged to apply, even if your profile doesn't precisely match the job description. We invite you to delve into a few thought-provoking questions in our application, offering you the opportunity to showcase your unique talents and insights right from the start.

Once you've submitted your application, expect to hear from us within 7 business days. We're committed to keeping you informed about the status of your application, ensuring transparency and open communication throughout the process. We understand that perfection is a journey, and if you ever have questions about your application or the process itself, don't hesitate to reach out to your recruiter. 

Mitsubishi Motors is proud to be an equal-opportunity employer, excited about collaborating with talented individuals of all identities. We do not discriminate based on identity, aligning with our commitment to fostering a diverse workplace. Our code of conduct serves as a guiding light for the company we aspire to be, celebrating our differences as the driving force behind a product that serves a global user base. 

We welcome applications from individuals with disabilities and is prepared to provide reasonable accommodations. If you require such accommodations for the job application or interview process, please email mmna-talent_acquisition@na.mitsubishi-motors.com.

We hope you will join us on this journey where your dedication aligns with our values, creating an environment that fosters growth, collaboration, and meaningful contributions.

Click here to learn more about what it's like at MMNA!