Back to jobs
New

Influencer Manager

New York, New York

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role: Influencer Manager 

Location: New York, United States

 

THE ROLE

You'll be the person who connects Dove with the creators who bring its brand to life in the most authentic, relatable way across social. This is a multi-faceted role that blends influencer strategy, relationship management, creative thinking, and project management. You'll develop and manage the creator community end to end, shaping how Dove partners with influencers and content creators to drive reach, engagement, and genuine advocacy. 

Dove's relationship with creators is different from most beauty brands. The people who represent Dove need to genuinely reflect the diversity, honesty, and purpose the brand stands for. We're looking for someone who understands that influencer marketing for Dove isn't about reach alone. It's about finding and partnering with creators whose audiences trust them, whose content feels real, and whose values align with Dove's commitment to inclusive beauty and self-esteem. 

Success means a thriving, well-managed creator community that delivers consistent, high-quality content, a programme that scales across markets, and influencer partnerships that feel as authentic to audiences as they do to the creators themselves. 

 

WHAT YOU'LL DO 

Creator Identification and Recruitment 

  • Identify, contact, and recruit creators on an ongoing basis, building a diverse community of influencers who authentically represent Dove's brand values and resonate with target audiences across platforms 
  • Evaluate potential creator partners based on audience relevance, content quality, engagement authenticity, brand alignment, and representation of diverse beauty 
  • Maintain and manage a structured creator database, tracking tiers, content output, performance, and relationship status 

Community Management and Engagement 

  • Develop and manage Dove's creator engagement program, building genuine, long-term relationships with influencers rather than transactional, campaign-by-campaign partnerships 
  • Manage ongoing communication and dialogue with the creator community, ensuring creators feel valued, informed, and connected to Dove's brand purpose 
  • Create and distribute regular community communications, such as newsletters, updates, and exclusive content 
  • Organise and support creator events, focus groups, and community moments that deepen relationships and generate insight 
  • Ideate and produce creative product mailers and gifting activations that surprise and engage creators in ways that feel personal and on-brand 

Campaign and Content Activation 

  • Brief and manage creators for campaign activations, always-on content, product launches, and cultural moments, ensuring deliverables are on time, on brand, and aligned with platform best practices 
  • Develop creative briefs for influencer content that give creators clear direction while leaving room for authentic, platform-native expression 
  • Coordinate with the creative and social teams to ensure influencer content is integrated into broader content calendars and campaign plans 
  • Track and record all creator content, ensuring proper usage rights, approvals, and compliance with advertising and disclosure regulations 

Performance and Reporting 

  • Report on influencer campaign performance, community growth, engagement metrics, and program impact, using data to refine strategy and demonstrate value 
  • Monitor creator content quality and audience response, identifying what's working and feeding learnings back into briefs and strategy 
  • Track program operations including newsletter engagement, event participation, and community health metrics 

Program Development and Scaling 

  • Shape and refine the creator program's processes, tools, and ways of working, building a model that is efficient, scalable, and replicable 
  • Support the expansion of Dove's creator program into additional markets, adapting the approach for different regions, platforms, and audiences 
  • Contribute to the wider studio's influencer strategy, sharing best practices and insights that raise the standard across the team 

Client Partnership 

  • Partner with the Dove brand team on influencer strategy, presenting program updates, campaign results, and recommendations with clarity and confidence 
  • Manage client feedback and approvals within the influencer workflow, keeping stakeholders informed and the process running smoothly 

 

WHAT YOU BRING 

  • 3+ years of experience in influencer marketing or creator management, with a focus on consumer brands, ideally in beauty, personal care, wellness, or FMCG 
  • A proven track record of identifying, recruiting, briefing, and managing influencers and content creators across TikTok, Instagram, YouTube, and emerging platforms 
  • Experience building and maintaining ongoing creator communities or ambassador program, not just one-off campaign activations 
  • Strong project management skills, with the ability to manage multiple creator relationships, campaigns, and work streams simultaneously without dropping detail 
  • An understanding of influencer contracts, usage rights, disclosure regulations, and compliance requirements 
  • Creative thinking, with the ability to develop engaging briefs, gifting concepts, event ideas, and community activations that strengthen creator relationships 
  • Confidence presenting to and partnering with brand clients, with clear and structured communication skills 
  • Experience using influencer management platforms and tools (such as CreatorIQ, Traackr, Grin, or similar) and social listening or analytics tools 
  • Strong analytical skills, with the ability to report on campaign performance, interpret engagement data, and translate findings into actionable recommendations 
  • An authentic interest in creator culture and social platforms, with an understanding of what makes influencer content feel genuine versus forced 
  • An appreciation for inclusive representation, with experience or a strong interest in working with diverse creators who reflect a broad range of backgrounds, identities, body types, and experiences 
  • Highly organized, with a proactive, solutions-focused approach to managing complexity 
  • Professional proficiency in English; additional languages are a plus, particularly if relevant to multi-market expansion 

Gen AI and Agentic Thinking: 

  • Working proficiency with Gen AI tools (such as ChatGPT, Claude, Perplexity) to support creator research, brief development, reporting, and program communications 
  • Agentic mindset: ability to self-direct, prioritize across competing work streams, identify opportunities, and find efficient solutions independently 
  • Willingness to experiment with AI tools to improve influencer identification, content analysis, trend monitoring, and workflow efficiency 
  • Understanding of AI capabilities and limitations, with a commitment to human judgement in relationship management, creative evaluation, and brand alignment decisions 
  • At the time of this posting, the base salary for this position may range from $97,750.00 USD to $109,250.00 USD. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package. 
Req ID: 16814
#LI-FD1 #LI-midsenior  

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations  

 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

Create a Job Alert

Interested in building your career at OLIVER Agency - North America? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...

When you apply to a job on this site, the personal data contained in your application will be collected by OLIVER (“Controller”) which is located at 151 Rosebery Avenue, EC1R 4 AB and can be contacted by emailing HR@oliver.agency or Adjust Your Set (“Controller”)  which is located at 151 Rosebery Avenue, EC1R 4 AB and can be contacted by emailing HR@oliver.agency or DARE(“Controller”)  which is located at 151 Rosebery Avenue, EC1R 4 AB and can be contacted by emailing HR@oliver.agency or Aylesworth Fleming (“Controller”)  which is located at 151 Rosebery Avenue, EC1R 4 AB and can be contacted by emailing HR@oliver.agency (“Controller”). Your personal data will be processed for the purposes of managing Controller’s recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) of Regulation (EU) 2016/679 (General Data Protection Regulation) as necessary for the purposes of the legitimate interests pursued by the Controller, which are the solicitation, evaluation, and selection of applicants for employment.

Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Controller to help manage its recruitment and hiring process on Controller’s behalf. Accordingly, if you are located outside of the United States, your personal data will be transferred to the United States once you submit it through this site.

Your personal data will be retained by Controller as long as Controller determines it is necessary to evaluate your application for employment.  Under the GDPR, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data be restricted. You also have to right to data portability. In addition, you may lodge a complaint with an EU supervisory authority.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in OLIVER Agency - North America’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.