
Senior Sales Planning Director - OLLY
WHO ARE WE?
We are the Wellbeing Collective, a global business unit within Unilever built with a start-up mindset. Our mission, with our science-backed and disruptive portfolio, is to improve the health and wellbeing of millions of consumers and become a leading Health and Wellness organization.
As part of the Wellbeing Collective, we have one customer facing account team across OLLY, ONNIT, SmartyPants and Welly. Each of these companies has a fantastic variety of benefit-led products, with strong innovation and growth potential. Being part of the Collective offers the opportunity to represent more brands, and provide one voice to our customers, while also developing best in class capabilities. This is a remarkable group of people who have come together to work across a number of the different operating companies.
THE ROLE: Senior Sales Planning Director - OLLY
Reporting to the Head of Sales of the Unilever Wellbeing Collective (WBC), the Senior Sales Planning Director will serve as a key leader of our WBC team as the leader of the OLLY Sales Planning team and a key member of the OLLY Brand Impact Group Leadership Team (BIG LT). We need someone who will be a leader of leaders who will see beyond the horizon to find opportunities and anticipate challenges. This role plays a critical role in developing and building the Strategic growth for the OLLY brand, including the go-to-market strategy for long-term growth and profitability, driving towards becoming a $1B brand by 2030. This role requires a highly strategic, data driven and collaborative leader with deep experience in omni-channel sales within high growth CPG environments. They will oversee 3 sales planning-focused team members including a Director, and two sales planning managers. They will be responsible for enhancing our sales planning discipline across all classes of trade.
KEY RESPONSIBILITIES
- Create a multi-year, omni-channel Sales strategy and build the sales targets for the Annual Operating Plan
- Along with all the Sales Planning team members, serve as the cross-functional hub, particularly between the WBC Field Sales Organization and the OLLY Operating Company.
- Act as critical cross functional liaison to activate Shopper Marketing, Innovation Planning, SKU Rationalization, KPI Planning, Inventory Management, Financial Planning
- Be the strategic leader of the Sales Planning team, developing talent, creating and optimizing processes
- Partner with the BIG and OLLY Leadership Teams to create and deliver against OKRs, including managing against revenue and profit targets while cultivating an inclusive environment reflective of our company values; act as the internal liaison between BIG/OLLY LT and field sales
- Partner closely with the Field Sales team to ensure internal objectives and revenue targets are achieved. Leadership within the monthly S&OP Consensus process will be critical; Assist with JBP strategic partnerships and manage P&L impacts
- Partner with the BIG LT to translate impact of marketing investment into forecast and planning inputs by channel and segment
- Through analysis, develop a strong point-of-view for Price Pack Architecture (PPA) and execute a plan to bring to life in the market
- Evolve pricing and promotional strategy in order to mitigate channel conflict while simultaneously meeting topline and profitability objectives
- Ensure OLLY is leading growth in key VMS segments by deploying effective customer strategies to drive distribution gains, promotional effectiveness and secure incremental display
- Partner with VMS Category Strategy and Brand Strategy teams in the development of innovation and actively contribute to the commercialization process through assessing size of prize and collaborating with Finance to determine costing model
- Build, lead, and mentor a high-performing team to cultivate a high-performance, insights-driven, and collaborative team culture. Recruit, develop and inspire the team; nurture cultural leaders who will make life at WBC better for all of us!
- Active member of the sales LT providing strategic business input, instrumental in the evolution of the WBC sales organization, and talent management.
CAPABILITIES + SKILLS REQUIRED
- 10-15 years of experience in CPG Sales with a proven track record of success working in sales planning, customer development, trade planning and trade marketing
- An inclusive leader with strong communication skills, a passion for team development and a high degree of comfort in giving and receiving actionable feedback. Candidate should have 5-10 years of people leadership experience
- Proven ability to work with all levels of leadership + functions across key customers to build best-in-class partnerships
- Entrepreneurial spirit, tenacity, dependability, integrity, and innovative sensibility
- Ability to influence cross-functionally and build capabilities for the entire company
- Personally, and professionally motivated to deliver results and get things done
- Knowledge and experience in working with all trade channels (Grocery, Drug, Mass, Club, Natural, Specialty, E-Commerce)
- Robust analytical skills with experience in driving the P&L and successfully leading cross-functional teams through challenging business environments.
- Expert storyteller with the ability to translate data into insights and distill disparate learnings into cohesive plans to drive the business – capitalizing on opportunities and mitigating threats
- Ability to build consensus across departments with a passion for problem-solving, collaboration, digging into the details and rolling up sleeves to make things happen
- Sharp organizational skills and the ability to multi-task and thrive in a dynamic, deadline driven environment
- Energized and passionate about building a transformational brand in today’s marketplace
- Ability to change information into insights for actionable growth
- A true “Team Player” who can work cross-functionally to achieve results
- Thought leadership that inspires change and value within the organization
WHAT TO EXPECT DURING THE INTERVIEW PROCESS
- Initial video screen with a member of our Talent team
- Round 1: Conversation with the Hiring Manager + 1-2 conversations with other team members
- Round 2: 2-3 conversations with team or cross-functional partners
- Final Round: Homework*
*Our final round is called Homework. Candidates who participate in this round are given 3 questions in advance to answer and present to the interview panel they previously spoke with in the process. We understand every candidate is different. If you need reasonable accommodation to adjust this procedure, please let us know as possible so that we can evaluate and provide other options that work for your needs
THE DETAILS
LOCATION: San Francisco, CA - office-based, with mandatory in-office presence on Tuesdays. Local candidates will be prioritized. Remote candidates may be considered, with an expectation of approximately 25% travel.
HOURS: full time, exempt (salaried)
MANAGER: Head of Sales, Unilever Wellbeing Collective
PLEASE NOTE: Candidates must be authorized to work in the United States without sponsorship.
The pay range for this position is $176,490 - $215,710 dependent on experience and location.
WHAT TO EXPECT DURING THE INTERVIEW PROCESS
- Initial video screen with a member of our Talent team
- Round 1: Conversation with the Hiring Manager + 1-2 conversations with other team members
- Round 2: 2-3 conversations with team or cross-functional partners
- Final Round: Homework*
*Our final round is called Homework. Candidates who participate in this round are given 3 questions in advance to answer and present to the interview panel they previously spoke with in the process. We understand every candidate is different. If you need a reasonable accommodation to adjust this procedure, please let us know as possible so that we can evaluate and provide other options that work for your needs
WHAT WE OFFER:
- An opportunity to work with an intelligent, inspiring, and extraordinarily fun team
- 100% employer-paid medical coverage for employee only, dental + ortho, and vision insurance
- 4 weeks PTO + paid holidays + 12 Mental Health Days per year
- 100% Paid parental leave, Fertility + Adoption Benefits
- Annual Bonus
- 401(k) plan with Employer Match
- Hybrid Work + Wellness + Cell Phone Stipends
- Free product
- And much more!
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