Client Partner - Sport Sponsorship & Partnerships

About the Role:

We are looking for a dynamic and strategic sports partnerships and events account leader to take on the role of Client Partner. This is a vital position within Fuse, requiring someone who can balance strategic thinking with hands-on operational leadership and delivery.  You will be responsible for driving operational excellence, strengthening client relationships, and spearheading account growth, primarily focusing on Fuse’s largest and longest standing client. The ideal candidate will have significant industry expertise, a collaborative mindset, and the ability to galvanise, inspire and lead teams. If you thrive in a fast-paced environment and are passionate about developing agency partnership teams for the future, we want to hear from you.

Main day-to-day responsibilities will include, but not limited to:

Strategic & Operational Excellence

• Work with senior client and agency personnel to develop partnership strategy, ensuring it is clearly communicated and effectively implemented across all delivery verticals.
• Oversee centralised operational processes and principles set by the Managing Partner of Operations, to keep the agency running smoothly and in sync.
• Partner with the People team to address and resolve people-related issues efficiently, ensuring alignment with company policies.
• Lead fee discussions, commercial incentives, and contracts, working closely with finance and the CFO to secure the best outcomes for the agency.
• Play an active role in management forums, helping drive agency standards and delivery innovation.

Client Leadership & Growth

• Act as the senior escalation point for the assigned client, knowing when to raise key issues with the Managing Partner.
• Build strong senior client relationships, ensuring teams are structured to deliver outstanding service and support product development.
• Work closely with Group, Senior and Account Directors to resolve client challenges with a proactive, solutions-focused mindset that balances client needs with agency priorities.
• Identify and drive new growth opportunities whether through expanding existing services or developing briefs for other Fuse markets.
• Provide senior-level commercial support alongside the Managing Partner, influencing partnership strategies, renewals, and contract negotiations.
• Maintain high client satisfaction scores, aiming for 8/10 or above.
• Stay connected to key industry trends and rights holders, sharing insights that benefit clients and the agency.

Agency Service Development & Integration

• Support departmental leads with operational delivery, ensuring effective resourcing, commercial models, and tools.
• Ensure additional services and departments are considered for new briefs and client growth opportunities.

Business Development & Innovation

• Contribute to new business pitches, shaping solutions with your expertise and leading processes when appropriate.
• Ensure smooth transitions when handing over client relationships to local markets, sharing all necessary processes and information.
• Contribute to thought leadership and agency marketing, helping Fuse maintain its industry presence.

Desired Skills & Experiences

• Must have a deep understanding of the sports marketing landscape, ideally with experience in elite football and / or Formula 1.
• Strong relationships with senior rights holders in the industry.
• Experience managing large global tier one advertisers within the Sports & Entertainment space.
• Expertise in delivering major sports partnerships and events for clients (experience working with UEFA or F1 would be advantageous).
• Proven ability to lead agency fee and third-party negotiations.
• Experience managing both UK and multi-market / global partnerships.
• Track record of growing client accounts through upselling agency services.
• Trusted advisor to senior clients, offering strategic counsel.
• Strong understanding of Fuse’s integrated offering.
• Clear, effective communication with senior Fuse and OMG management.
• Respected leader within the Agency, trusted to drive performance and inspire teams.

You need to have the ability & willingness to work flexibly, usually in the London office, with occasional UK travel, on-site events, and some weekend work. This is a full-time role & you must be eligible to work in the UK.

Fuse job descriptions are not intended to be restrictive and are a guideline to the duties in this role.

We are committed to providing comprehensive training & development plans for all team members.

About the Agency:

Culturally Connected, Seriously Effective. 

A global agency with local expertise, connecting brands to the things that matter most to their audiences in culture through partnerships in sport, music, film & television, gaming & esports.  These connections make our clients more memorable - the key to unlocking effectiveness. 

Powered by Omnicom Media Group, we bring an extra edge to strategy, execution, and measurement. 

Our work has won numerous awards, and the industry frequently recognises our people as top performers in their field. We place great importance on trusted relationships, sound moral judgement, and strong governance, all delivered through transparent processes. 

We have a fantastic team of 120 in our London HQ and 300 more across offices worldwide, working with incredible clients, including PepsiCo, Vodafone, Nissan, British Gas, Renault, Enterprise Rent-A-Car, McDonald’s, and Just Eat Takeaway.com. 

Follow us @fuse_agency Visit us online. Find us on LinkedIn 

Flexible Working

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working.  Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.

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Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

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Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.