Back to jobs

Digital Marketing Manager

London, Greater London, England, United Kingdom

Pantheon has been at the forefront of private markets investing for more than 40 years, earning a reputation for an innovative approach to investing in secondaries, co-investments, and primary fund investments, as well as capital formation across commingled funds, evergreen vehicles and customized solutions. Our specialist investment capabilities span multiple strategies across private equity, infrastructure and real assets, and private credit. Through our collaborative and committed culture, we find new ways to solve complex problems together and deliver innovative investment opportunities across private markets. Pantheon currently manages approximately $82.3 billion in AUM across all its strategies, serving more than 750 institutional and 638 private wealth clients worldwide

For further details please visit www.pantheon.com

Purpose of the Position

The Digital Marketing Manager will be responsible for managing and optimizing Pantheon’s digital presence across all online channels, ensuring the firm’s brand, content, and campaigns effectively engage key audiences and support business development objectives.

This role combines strategic oversight with hands-on execution, covering website management, SEO, paid media, analytics, email marketing, and social media. The ideal candidate will have strong technical skills, a data-driven mindset, and experience managing digital campaigns within a professional services or financial environment.

Key Responsibilities

Research & Trend Monitoring

  • Track social media trends, competitor activity, and relevant industry conversations to inform Pantheon’s digital strategy.
  • Monitor media mentions, hashtags, and key influencers in the private markets space.
  • Proactively suggest new content ideas and formats to enhance engagement.

Digital Strategy & Campaign Management

  • Develop and execute integrated digital marketing campaigns that support brand visibility, lead generation, and client engagement objectives.
  • Collaborate with the wider Marketing and Communications teams to align digital activity with corporate messaging, product positioning, and thought leadership initiatives.
  • Manage timelines, budgets, and performance metrics for all digital campaigns to ensure efficiency and measurable ROI.

SEO & Website Management

  • Oversee website content, structure, and functionality to ensure optimal performance and user experience.
  • Implement SEO strategies to increase search visibility and website traffic across priority regions and content categories.
  • Manage and update content on Pantheon’s website using WordPress or similar CMS platforms, maintaining consistency in tone and design.
  • Monitor website analytics and provide insights and recommendations for ongoing improvement.

PPC & Paid Media

  • Plan, execute, and optimize paid media campaigns (Google Ads, LinkedIn, and other relevant platforms).
  • Manage budgets, keyword strategies, and performance tracking to maximize campaign effectiveness.
  • Collaborate with agency partners and internal stakeholders to ensure alignment with brand objectives and compliance standards.

Analytics & Conversion Optimization

  • Monitor and report on digital performance using Google Analytics, Tag Manager, and other analytics tools.
  • Analyze campaign performance, website traffic, and conversion data to identify trends and opportunities for optimization.
  • Recommend improvements to digital user journeys and landing pages to enhance engagement and conversion rates.

Email Marketing

  • Develop and manage targeted email campaigns using Pantheon’s CRM and marketing automation tools (e.g., Dotdigital or similar).
  • Segment and maintain email distribution lists, ensuring compliance with data protection regulations.
  • Report on campaign effectiveness and continuously test and refine content, design, and delivery strategies.

Social Media Management

  • Oversee Pantheon’s corporate LinkedIn presence, ensuring professional and consistent representation of the brand.
  • Coordinate with the Social Media Executive on posting schedules, content development, and audience engagement.
  • Evaluate performance metrics and adjust strategy to enhance reach and impact.

Knowledge & Experience Required

  • Demonstrable experience in digital marketing, ideally within financial services, private markets, or a professional B2B environment.
  • Strong technical understanding of SEO, PPC, Google Analytics, and campaign management.
  • Experience with CMS platforms (WordPress preferred) and basic HTML editing.
  • Demonstrated ability to manage digital budgets and optimize ROI.
  • Experience with email marketing platforms (e.g., Dotdigital, Mailchimp, or HubSpot).
  • Excellent project management, communication, and stakeholder engagement skills.
  • Analytical mindset with strong attention to detail and the ability to interpret data to drive decisions.
  • A proactive, self-motivated individual with the ability to balance strategic planning and hands-on execution.

This job description is not to be construed as an exhaustive statement of duties, responsibilities, or requirements. You may be required to perform other job-related duties as reasonably requested by your manager.

Pantheon is an Equal Opportunities employer, we are committed to building a diverse and inclusive workforce so if you're excited about this role but your past experience doesn't perfectly align we'd still encourage you to apply.

 

 

Create a Job Alert

Interested in building your career at Pantheon Ventures Careers? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Education

Select...
Select...
Select...

Including last and expected bonus, and any other important to mention benefits

Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Pantheon Ventures Careers’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.