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Retail Area Manager

Crestview, Florida, United States

***This role will cover locations : Pensacola / Tallahassee / Panama City / Ft. Walton Beach / Crestview***

Worksite Requirements | This role requires significant time spent in the field, with approximately 90% of the workweek dedicated to visiting stores, engaging with on-site teams, and assessing operations firsthand. Candidates should expect to travel frequently to various locations to provide hands-on support, ensure compliance with company standards, and foster strong relationships with store teams. This is not a desk-based role; success in this position will require active, in-person involvement in the day-to-day operations across multiple sites.

Everyone is welcome here. Each of us is unique, and that’s what makes us amazing. We believe in inclusiveness and celebrating each person’s individuality, because there’s power in bringing people with different points of view and life experiences together. That’s why we provide equal employment opportunities (EEO). All applicants are considered regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.

So, bring yourself and your best ideas; when we feel safe and comfortable being ourselves, there’s no limit to what we can achieve.

IN A NUTSHELL…

The Area Manager, Retail is responsible for leading, managing, and full oversight of store processes in the assigned area; creates short- and long-term plans to ensure alignment and delivers excellence within the area through effective leadership. This position will be supporting our Tallahassee | West region - stores include : Pensacola | Panama City | Tallahassee | Ft. Walton Beach | Crestview.

This role is with Surterra Wellness, one of the renowned retail brands under the Parallel umbrella. Parallel is one of the largest multi-state cannabis companies in the world, owning and operating in three markets; Florida (Surterra Wellness), Massachusetts (NETA), and Texas (Goodblend). If you enjoy companies that are growing, moving fast, and constantly challenging themselves to achieve more, then Parallel is for you. We work hard, lean on each other, and are passionate about a pretty ambitious vision … pioneering a new paradigm of what well-being can be for all people, everywhere. For more information, visit www.liveparallel.com.

WHAT YOU WILL BE DOING

  • Execute against and monitor company established Key Performance Indicators (KPI’s) and financial goals to generate measurable results against company and brand specific initiatives.
  • Daily management of retail leadership teams and operations activity in the market. Regularly visit all locations to monitor execution of key initiatives, advance engagement, and work directly with the teams as well as assistance with new store openings
  • Ensure operating procedures are followed in accordance to (SOP’s) and company policies through store audits; create corrective action plan and assign as appropriate
  • Improve operational management systems, processes, and best practices
  • Assist in inventory control and oversee store efficiency of inventory processes 
  • Work within established standards of performance and budgetary guidelines; drive sales, profitability, manage labor and costs. 
  • Partners with compliance to ensure operating procedures meet the regulatory requirements and followed at the stores; may draft and maintain Standard Operating Procedures (SOP’s)
  • Collaborates with Human Resources to manage workforce, including developing recruiting strategies, equitable and fair compensation, policy interpretation, talent management, compliance etc.
  • Provide feedback on performance regularly, issuing individual development plans, coaching, and disciplinary action and recommended actions for improvement and growth. 
  • Set annual SMART goals in partnership with Market leaders and cascade them through assigned are, holding store managers accountable to their set goals.
  • Traveling 90% of the time to visit store locations & support your salaried management figures.

EXPERIENCE AND SKILLS YOU’LL BRING

Required

  • Age 21 or over
  • High School Diploma or equivalent
  • Valid Government-Issued Photo ID
  • Minimum of 3 years’ experience in supervisory or managerial role
  • Familiarity with business and financial principles
  • Advance Microsoft Suite, including Word, Excel, and Outlook
  • Excellent planning, prioritization, and organizational skills
  • Demonstrates strategic thinking and business acumen, proven ability to analyze sales data and create effective action plans
  • Ability to identify top talent, network, recruit, create and maintain high performing teams
  • Must have open flexibility to work during peak traffic times, including evenings, weekends, and holidays
  • Able to travel 90% of the time

Preferred

  • Candidates with Bachelor’s degree in business administration or related field
  • Candidates with 3 - 5 Years of cannabis retail with prior success leading larger teams of salaried management figures
  • Candidates with multi-unit management experience
  • Candidates that have previously traveled 90% or more supporting multi-unit operations on the field (i.e visiting & managing store locations on-site)

PHYSICAL REQUIREMENTS

  • Consistently operates a computer and other office devices
  • Travel for prolong periods of time
  • Able to remain stationary or stand for long periods of time
  • Ability to lift 50 lbs. unassisted

YOU WILL BE SUCCESSFUL IF YOU…

  • Are self-motivated; micro-managing isn’t fun for anyone
  • Roll your sleeves up and do the work; strategy is important, but so is getting stuff done
  • Can work fast and be flexible; our industry is always changing
  • Play nice with others; we collaborate with each other a lot
  • Think creatively; sometimes, the “traditional” solution isn’t the best one

WHAT YOU GET

  • Employee discount
  • Consistent, reliable benefits; Full medical/vision/dental, 401k with possibility of a company match, access to company-sponsored well-being programs
  • Balance and flexibility; paid time off, paid parental leave, flexible work arrangements
  • Tuition Reimbursement Programs
  • Pet Insurance
  • Chance to make a difference; Employee Relief Fund, community volunteerism through our Parallel Cares program

PARALLEL IS UNITED BY OUR VISION, MISSION, & VALUES

Our Vision – why we exist – is to pioneer well-being and improve the quality of life for humanity through the benefits of cannabinoids.

Our Mission – how we will do this – is to build a leading, global well-being company through the best talent, our values, trusted and recognized brands, science and technology-based innovation, and a relentless focus on execution and continuous improvement.

Our Values – Integrity | Collaboration | Alignment | Intentionality | Accountability | Agility

We are an Equal Opportunity Employer. We embrace and encourage our employees’ differences in age, color, disability, ethnicity, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socioeconomic status, veteran status, and other characteristics that make our employees unique.

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This position will be overseeing 5 different retail locations. 

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