Manager - Pricing

About PhonePe Limited:

Headquartered in India, its flagship product, the PhonePe digital payments app, was launched in Aug 2016. As of April 2025, PhonePe has over 60 Crore (600 Million) registered users and a digital payments acceptance network spread across over 4 Crore (40+ million) merchants. PhonePe also processes over 33 Crore (330+ Million) transactions daily with an Annualized Total Payment Value (TPV) of over INR 150 lakh crore. 

PhonePe’s portfolio of businesses includes the distribution of financial products (Insurance, Lending, and Wealth) as well as new consumer tech businesses (Pincode - hyperlocal e-commerce and Indus AppStore Localized App Store for the Android ecosystem) in India, which are aligned with the company’s vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.

Culture:

At PhonePe, we go the extra mile to make sure you can bring your best self to work, Everyday!. And that starts with creating the right environment for you. We empower people and trust them to do the right  thing. Here, you own your work from start to finish, right from day one. PhonePe-rs solve complex problems and execute quickly; often building frameworks from scratch. If you’re excited by the idea of building platforms that touch millions, ideating with some of  the best minds in the country and executing on your dreams with purpose and speed, join us!

Manager - Pricing

About Us:

PhonePe is India’s leading digital payments company with 60 crore (600 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.

About Pincode:
Pincode is India’s first-of-its-kind local commerce app, revolutionising how local retailers connect with customers. It is built with the vision of empowering neighborhood stores, kiranas, and supermarkets. Pincode bridges the gap between traditional retail and modern e-commerce while preserving the charm of trusted, personalized service.

Job Objective: 

We are looking for a Manager - Pricing to lead our pricing strategy and execution. You will be responsible for defining and implementing pricing policies that drive profitability while remaining competitive in the market. This role requires a data-driven approach, a deep understanding of market dynamics, and a high level of cross-functional collaboration.

Role Brief 

• Market & Competitive Benchmarking: Regularly monitor competitor pricing, promotions, and new product launches across all online and offline channels. Use data tools to collect and analyze market intelligence.

• Competitive Price Collection: Identify key items for price crawling and ensure the accuracy and coverage of data collected from third-party agencies.
• Price Elasticity & Demand Analysis: Analyze how price changes affect demand for key products. Run experiments and A/B tests to optimize pricing and margins.
• Pricing Strategy & Policy: Define pricing tiers, discounting policies, and dynamic pricing strategies based on factors like time of day, stock levels, and product perishability.
• Implementation & Monitoring: Ensure all pricing updates are correctly reflected on platforms. Monitor for pricing errors and coordinate fixes.
• Promotion & Discount Planning: Plan and approve profitable promotions, coupons, and discounts for everyday use and special events
• Stakeholder Coordination: Collaborate with category managers, brand partnerships, finance, and other teams. Negotiate trade discounts and rebates with brands
• Reporting & Insights: Build dashboards to track key metrics like gross margin and promotional ROI. Provide regular reports on pricing performance and recommend actions
  
  
  
  
  
  
• Category Portfolio Strategy: Analyze data to identify top-performing categories, evaluate market trends and consumer preferences, and adjust the product mix to align with strategic goals (Margin, Mix, Operating Plan, GMV).
• Operating Plan Targets: Set up monthly and weekly targets for categories in line with business goals.
• Targets vs. Achievement: Track and report on category performance to inform decision-making.
• Pricing: Implement pricing-led campaigns and strategies that maximize profitability while remaining competitive.
  
  

Skill Set:

• Experience: 3-6 years of experience in e-commerce, FMCG, procurement, or key account management.
• Analytical Skills: Sharp analytical skills with proficiency in Microsoft Excel to read data, spot patterns, and convert insights into action.
• Communication & Collaboration: Strong stakeholder management and negotiation skills. Excellent written and verbal communication to drive alignment across cross-functional teams.
• Financial Acumen: Fair understanding of financial processes to manage vendor payments and reconciliation efficiently.

Work Style: An independent contributor with a strong ownership-first approach, willing to roll up sleeves and execute end-to-end.

PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)

• Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance
• Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System
• Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program
• Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy
• Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment 
• Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

Our inclusive culture promotes individual expression, creativity, innovation, and achievement and in turn helps us better understand and serve our customers. We see ourselves as a place for intellectual curiosity,  ideas and debates, where diverse perspectives lead to deeper understanding and better quality results. PhonePe is an equal opportunity employer and is committed to treating all its employees and job applicants equally; regardless of  gender, sexual preference, religion, race, color or disability. If you have a disability or special need that requires assistance or reasonable accommodation, during the application and hiring process, including support for the interview or onboarding process, please fill out this form.

Read more about PhonePe on our blog.

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