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Senior Content Marketing Manager

Remote, United States

Who Are We?

Postman is the world’s leading API platform, used by more than 35 million developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs, faster.

The company is headquartered in San Francisco and has an office in Bangalore, where it was founded. Postman is privately held, with funding from Battery Ventures, BOND, Coatue, CRV, Insight Partners, and Nexus Venture Partners. Learn more at postman.com or connect with Postman on X via @getpostman.

P.S: We highly recommend reading The "API-First World" graphic novel to understand the bigger picture and our vision at Postman.

The Opportunity

We’re seeking a creative strategist who’s versed in every aspect of a content marketing ecosystem and obsessed with driving growth through data-driven storytelling. As the Sr. Content Marketing Manager at Postman, you’ll sit at the heart of our customer journey, ensuring our content finds and resonates with developers worldwide. The ideal candidate is no stranger to building quickly in ambiguous environments, has scaled content marketing programs at companies of various stages and has a proven track record of both leading and executing against ambitious strategies.

The Sr. Content Marketing Manager is a key cross-functional player, leading and executing various content initiatives in line with business and GTM goals. You should feel at ease driving projects that range from SEO, to email marketing, blog and long form editorial, thought leadership, influencer marketing and more. You’ll help lead innovative thinking for how to find, engage and move audiences across all of our channels, making sure that we’re maximizing business impact across the funnel. This is an opportunity to help shape and improve the customer journey and the ideal candidate has a comprehensive and strategic view on how content can help achieve that.

What You'll Do

  • Work in tandem with the Head of Content and cross-functional teams to prioritize and service a pipeline of content initiatives that fuel business and GTM goals
  • Lead the charge on shaping and implementing multi-channel content strategies that touch everything from SEO to email, blog, thought leadership, social, influencer, web, community and more
  • Manage the entire content lifecycle, from ideation and creation to approvals and distribution across various channels
  • Work with channel owners across the entire ecosystem to shape and iterate creative strategy to drive results for owned initiatives
  • Continuously analyze and optimize content performance metrics, leveraging data-driven insights to refine and evolve the content strategy for maximum impact
  • Stay deeply immersed in industry trends, emerging technologies, and best practices in the developer and API universe to ensure that Postman’s content remains relevant and valuable to our target audience

About You

  • 5+ years of experience building and servicing content strategies across a variety of channels: SEO, email, social, web, webinars, case studies, etc.
  • A hyper strategic and analytical mindset for content creation and distribution
  • Solid creative chops: you don’t need to be an expert in everything, but you need to have a demonstrated record of creative excellence as an IC
  • An ability to move quickly but remain focused and prioritize ruthlessly
  • Expert-level cross-functional collaboration

This is a remote role based in the United States & the reasonably estimated salary for this role ranges from $150,000 to $190,000, plus a competitive equity package. Actual compensation is based on the candidate's skills, qualifications, and experience.

What Else?

In addition to Postman's pay-on-performance philosophy, and a flexible schedule working with a fun, collaborative team, Postman offers a comprehensive set of benefits, including full medical coverage, flexible PTO, wellness reimbursement, and a monthly lunch stipend. Along with that, our wellness programs will help you stay in the best of your physical and mental health. If you have little ones in your family, the creche allowance can help in supporting your work-life balance. Our frequent and fascinating team-building events will keep you connected, while our donation-matching program can support the causes you care about. We’re building a long-term company with an inclusive culture where everyone can be the best version of themselves. 

At Postman, we embrace a hybrid work model. For all roles based out of San Francisco Bay Area, Boston, Bangalore, Noida, Hyderabad, and New York, employees are expected to come into the office 3-days a week. We were thoughtful in our approach which is based on balancing flexibility and collaboration and grounded in feedback from our workforce, leadership team, and peers. The benefits of our hybrid office model will be shared knowledge, brainstorming sessions, communication, and building trust in-person that cannot be replicated via zoom.

Our Values

At Postman, we create with the same curiosity that we see in our users. We value transparency and honest communication about not only successes, but also failures. In our work, we focus on specific goals that add up to a larger vision. Our inclusive work culture ensures that everyone is valued equally as important pieces of our final product. We are dedicated to delivering the best products we can.

Equal opportunity

Postman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Postman does not accept unsolicited headhunter and agency resumes. Postman will not pay fees to any third-party agency or company that does not have a signed agreement with Postman.

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