Ecommerce Visual Merchandising Coordinator
Who We Are:
We are a future focused organization committed to the belief that the problems facing our planet and society can be solved through innovation, common sense and education. Being naked is the #1 most sustainable option. We're #2.
Here at Ref, we put people first. We know that you can't innovate and do cool stuff without having everyone on board. So we work to create a culture where everyone feels like they belong and where their voices are truly valued. We build an inclusive culture together and make a real impact along the way.
Ecommerce Visual Merchandising Coordinator
The Ecommerce Visual Merchandising Coordinator, a member of the Ecommerce Strategy & Operations team, is responsible for maintaining the visual merchandising across the site and bringing the product strategy to life. This role plays a key part in supporting daily Ecommerce operations by executing data-driven merchandising strategies to create a seamless and compelling experience for our customers. The role combines an understanding of analytics, shopper journeys, visual merchandising, and product performance. This role is highly collaborative and partners with a variety of cross-functional teams in a fast-paced environment.
What You’ll Do:
- Maintain strong visual merchandising across Reformation.com to bring the brand to life and represent the full product assortment
- Manage the featured merchandise and product highlights in key categories to accomplish strategic category growth targets
- Support the maintenance of curated site edits around relevant shopping interests and visual filters that support product priorities and aid the customer shopping journey
- Utilize both data and creative insights to create a seamless and compelling customer experience
- Define the items in a given category by utilizing product attribution, and execute against it with categorization rules
- Utilize data and develop insights to improve and optimize merchandising across the site
- Analyze sales and site metrics to identify opportunities for increasing revenue, page views, and conversion
- Demonstrate a strong understanding of Ecom KPIs and product performance: Revenue, conversion, AOV, SKU count, top performers, and inventory depth
- Analyze CLP and product performance and draw customer and behavioral insights to drive engagement and share learnings with cross-functional teams with a focus on improvement and change recommendations
- Perform analysis of go-live performance, share findings with cross-functional teams, and update visual merchandising accordingly
- Collaborate with cross-functional partners
- Support the feedback loop on product and category performance with Merchandising and Product Operations
- Partner with the Paid Marketing and Lifecycle teams to ensure products featured on ad campaigns and marketing emails are effectively merchandised
- Partner with the Brand Marketing team to identify merchandising opportunities to support key product initiatives based on customer demand
What You’ll Need:
- BA/BS degree required in business, economics, marketing, merchandising, or a related field
- 1-2 years of Ecommerce or merchandising experience
- A strong attention to detail
- Entrepreneurial, creative, and scrappy mindset
- Proficiency in MS Excel and Google Suite
- Familiarity with Salesforce Business Manager is a plus, but not mandatory
Who You Are:
- You have an eye for detail, and you are known to execute, analyze, refine, and repeat
- You love being hands-on and solving problems - you don’t see this as a task; it’s a passion
- You thrive in a fast-paced, results-oriented environment
- You have strong organization and communication skills
- You own your work, take initiative, and have the ability to prioritize multiple projects
- You’re the type of team member who is willing to pick up slack and do the unglamorous tasks to help grow the company
- You are both data-driven and aesthetically-driven
Benefits & Perks:
- Health, vision, and dental insurance for eligible employees
- Paid vacation, sick, holidays & volunteer time-off for eligible employees
- Mission based company + casual and entrepreneurial work environment
- Clothing discount, dog-friendly office, company events + parties and much more
- 401K with company match
The Reformation is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, disability, or protected veteran status
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