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Regional Client Lead, North America

New York

WHO WE ARE

At Smartly, we are an AI-powered advertising technology company that transforms advertising experiences for brands & their consumers

We unify the platform world with a comprehensive, multi-channel, full-funnel solution that produces, personalizes and powers intelligent creative

Our creative and media solutions empower our customers to achieve efficient growth, better command of their budgets, and richer intelligence for lasting global success.

We are looking for an accomplished and highly motivated operations and digital expert to help us grow and expand our relationships with our largest global customers.

Are you motivated by building strategic partnerships with our customers? Do you get a kick out of expanding our solutions and services with our biggest global customers? Do you enjoy creating and executing across teams? Smartly is at the forefront of a seismic shift in the way marketers communicate with consumers and prospects, redefining the customer journey experience as they engage with brands. This position focuses specifically on our largest global customers.

 

 

THE ROLE

The Regional Client Lead (North America) acts as the regional business owner for a portfolio of enterprise accounts. This role sits at the intersection of client strategy, revenue ownership, and platform adoption, with accountability for long-term growth, executive partnership, and operational excellence.

We are highly focused on the idea of putting Customers First. The more you focus on helping your customers succeed, the more successful you will be. In this role, you will become a trusted advisor, creating win-win outcomes that deliver meaningful value for both Smartly and our clients.

This is not a traditional customer success role.

You will lead complex, multi-stakeholder relationships, shape how Smartly is embedded into your customers’ operating models, and orchestrate cross-functional teams to deliver outcomes across creative automation, media activation, and intelligence.

You are expected to operate comfortably at the executive level, bring a strong point of view, and drive progress in environments that are often ambiguous and fast-moving.

RESPONSIBILITIES

Enterprise Account Leadership

  • Own the North America strategy and commercial outcomes for a portfolio of global, enterprise customers

  • Act as the senior executive partner to client stakeholders, including VP and C-level leaders

  • Build deep, trust-based relationships across marketing, media, creative, and operations teams on the client side

Growth & Commercial Ownership

  • Own revenue forecasting, pipeline management, and expansion strategy for assigned accounts

  • Identify, shape, and close opportunities anchored to customer outcomes and platform value

  • Lead joint business planning with customers, aligning priorities, timelines, and success metrics

Platform Adoption & Value Creation

  • Drive adoption of Smartly’s platform across creative, media, and intelligence use cases

  • Translate Smartly’s product roadmap into clear, business-relevant value for customers

  • Partner closely with Product and Solutions teams to ensure customer needs inform roadmap priorities

Cross-Functional Orchestration

  • Lead and align internal teams across Client Partners, Solutions Engineering, Creative Services, Managed Services, and Sales

  • Remove friction, clarify ownership, and ensure the right people are engaged at the right time

  • Establish clear communication, escalation, and feedback loops to maintain momentum and accountability

Operating Model & Change Management

  • Help customers evolve their internal workflows and operating models as they scale creative and media through Smartly

  • Navigate agency relationships, internal client politics, and regional/global complexity

  • Act as a steady, credible leader during moments of change, ambiguity, or urgency

 

WHAT SUCCESS LOOKS LIKE

In the First 90 Days

  • Deep understanding of assigned accounts, including stakeholders, contracts, growth opportunities, and risks

  • Trusted relationships established with key internal partners and client decision-makers

  • Clear account strategies in place, with prioritized initiatives and defined success metrics

By 6 Months

  • Measurable progress against revenue targets and platform adoption goals

  • Smartly positioned as a strategic partner, not just a vendor, within customer organizations

  • Strong internal alignment across teams, with clear ownership and reduced operational friction

By 12 Months

  • Consistent revenue growth driven by expanded platform adoption and long-term partnerships

  • Customers actively advocating for Smartly internally and externally

  • A high-performing, scalable account team operating with clarity, confidence, and momentum

 

THE PERSON

We are looking for an ambitious, proactive curious and experienced client lead. They will be highly organised, able to work independently on projects where needed but also enjoy working within a team that has a strong, collaborative working ethos.

  • At 8-12 years in ad-tech/mar-tech industries, with a proven track record of complex, multi-matrixed, growing strategic accounts preferred;

  • Are naturally inclined to lead, organise, and orchestrate a key account tea

  •  Proven ability to drive revenue growth through platform expansion, not one-off sales

  • Comfortable operating at the executive level, with strong presence, judgment, and communication skills

  • Deep understanding of the digital advertising ecosystem, including creative automation, media platforms, and measurement

  • Experienced in cross-functional leadership and influencing without authority

  • Highly organized, strategic, and resilient, with the ability to navigate ambiguity and complexity

  • Motivated by ownership, accountability, and building something meaningful at scale

What we offer you...

At Smartly, we offer a place where you can advance your career. Here, you'll find:

  • An Inclusive Global Culture: Join a team of over 750 Smartlies, representing more than 60 nationalities across 24 locations in 13 countries. We cultivate a culture built on trust, transparency, and open feedback, where diverse perspectives are valued and encouraged.
  • Global Impact: Contribute to a company making a global impact, directly influencing our customers' success and business growth.
  • Focus on Wellbeing: We prioritize your health with healthcare packages, mental health services, and a commitment to work-life balance through paid holidays and family leave.
  • Comprehensive Rewards: Benefit from equity options, performance-based rewards, competitive compensation, and career development opportunities.
  • Flexible Hybrid Workplace: Experience a hybrid work model, balancing office collaboration with remote work, and the option to work abroad for up to 30 days annually.

Smartly is committed to being a great place for growth-minded individuals to thrive. Explore more in our Culture Handbook!

Apply Now and Build Your Future with Smartly!

Salary: $150,000 - 180,000 USD

 

#LI-HYBRID

About Smartly

Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.

Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.

Visit Smartly to learn more.

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