Enterprise Business Development Representative
As the Enterprise Business Development Representative (BDR), you’ll be at the front line of turning marketing initiatives into meaningful business opportunities. Your work will directly shape how prospects experience Smartly, helping them see the value of our solutions at the start of their sales journey.
You’ll serve as the vital bridge between marketing and sales, by providing valuable feedback to the marketing team that will improve performance. You’ll own the flow of inbound leads across North America, optimizing for quality, conversion, and business value. Along the way, you’ll provide real-time feedback that helps the marketing team sharpen campaigns and maximize results. Reporting to the Director of Marketing Operations, you’ll have high visibility across the go-to-market organization and direct influence on our strategy.
As the Enterprise Business Development Rep, Inbound Strategy, you will…
- Create a fantastic first impression for Smartly’s new customers who reach out to us to learn more about our products
- Qualify inbound leads, maintain active engagement with new and existing leads, identify new opportunities and engage potential clients. Partner with Account Executives to drive pipeline through personalized outreach
- Data-driven optimization. You’ll analyze lead flow, test new approaches, and continuously improve performance—your ideas will shape our go-to-market strategy.
- Maintain top class Salesforce Hygiene by accurately updating lead status, qualification outcomes and contact details.
- Convert warm, nurtured MQLs. Using sales tactics to turn warm leads into qualified opportunities.
- Collaborate with Growth Marketing to drive continuous improvement in lead quality, conversion rates, and pipeline generation
- Write compelling communication by developing sharp, persuasive emails and scripts that can be measured and drive conversions. Leverage AI to determine elements to test for impact.
- Analyze trends and sales conversations to share insights with the Marketing team on what resonates with prospects.
- Hit and exceed goals. Consistently meet monthly targets for demo bookings and nurtured lead conversions.
- Ensure all marketing generated leads are reviewed, qualified, routed and actioned within defined SLAs.
What makes you a great fit . . .
- 1+ years of success driving pipeline growth as an SDR in fast-paced B2B SaaS environments
- Exceptional written and verbal communication skills, with the ability to build rapport and engage prospects effectively
- Analytical and data-driven, with a passion for experimentation and leveraging emerging technologies, including AI, to drive results
- Self-starter with an entrepreneurial mindset, strong initiative, and a competitive drive to exceed goals
- Highly motivated, results-oriented team player who thrives in collaborative, high-performance environments
- Bachelor’s degree or equivalent hands-on experience demonstrating strong business acumen and problem-solving skills
What We Offer You...
- Five weeks paid time off (PTO), 11 company paid holidays, unlimited sick days
- Generous healthcare packages & mental health benefits
- 401K plus matching & equity grants for all new Smartlies
- Wellness benefit & learning reimbursement opportunities
- Volunteer time off days & company donation matching opportunities
- And so much more…
The base pay range for this position is as mentioned below per year, plus an annual performance bonus. We take into consideration an individual’s background, expertise, and experience in determining final salary. In addition to annual salary, Smartly’s total rewards provide employees with stock options, medical/dental/vision insurances, retirement savings benefits, parental leave, 5 weeks vacation, unlimited sick days, life insurance, and disability benefits. This information is provided in accordance with applicable law. Base pay information is based on market location.
Salary in USD: $60,000 - $75,000
About Smartly
Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.
Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.
Visit Smartly to learn more.
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