Area Marketing Specialist
Objective
Our Philadelphia area is seeking an exceptional Area Marketing Specialist to join our busy team to support our partner practices.
The Area Marketing Specialist is responsible for creating, managing, and executing marketing plans for assigned practices. This role focuses on conducting face-to-face outreach to drive growth in practice volumes and revenue, adhering to Partner Practice Marketing Standard Operating Procedures
Your Responsibilities
- Execute in-person referral outreach in line with the marketing strategy
- Categorize referring practices (A-D) based on referral numbers and submit analysis quarterly
- Collaborate with the practice to develop annual marketing plans with monthly activities
- Adhere to budget constraints to ensure growth
- Monitor and manage marketing expenses, focusing on ROI
- Ensure accurate and timely expense submissions to finance
- Track and report monthly performance on key indicators, optimizing tactics for growth
- Conduct monthly meetings with doctors
- Attend monthly S1P Partner Practice Marketing meetings
- Send weekly email updates to doctors and team members
- Maintain regular touchpoints with the practice leader or RDO
- Support the maintenance of market strategies, including earned, owned, and paid media
- Assist in digital strategy development, social media management, and co-management of the practice’s website
As one of the essential members of the team, you will also help to facilitate/coordinate other responsibilities as assigned.
Your Background
You are a resourceful area marketing specialist who loves building and developing relationships via multiple channels (in-person, digital, and print). You're excited by the prospect of a patient leaving your office in a healthier, stronger, and more comfortable / happier being, each and every day. You’re a kind, passionate and collaborative problem-solver who can proactively adjust to shifting priorities and values the chance to make an important impact.
Requirements:
- In-person marketing and relationship management experience
- Ability to travel locally and domestically
- Ability to work independently and as part of a team in a dynamic environment
- Strong project management, event planning, and client stakeholder management skills
- Budget management and P&L experience
- Advanced skills with CRM, Excel, PowerPoint, and other applications
- Excellent communication, interpersonal, and supervisory skills
- Experience in a corporate environment with complex business processes
- Strategic thinking with strong tactical and organizational execution
- Bachelor’s degree or equivalent combination of education and experience (Preferred)
- 3 years of experience in referral-based marketing required (healthcare preferred)
If this sounds like you, you will fit right in with the team!
Benefits:
- BCBS Medical & Dental insurance Options
- VSP Vision Coverage
- Complimentary Life Insurance Policy (employee only)
- Short-term & Long-Term Disability
- Pet Insurance Coverage
- 401(k) plan w/match options
- HSA / FSA Account Access
- Identity Theft Protection
- Legal Services Package
- Hospital/Accident/Critical Care Coverage
- Paid Time Off
About Us:
Specialty1 Partners is a practice services organization committed to providing non-clinical, business support services to the nation's leading specialty dental practices. The company was founded in 2019 by four endodontists who wanted to provide unique and differentiated support to specialty dental practices. Originally focusing on support to endodontics practices (under the Endo1 brand), Specialty1 Partners quickly expanded its support to periodontics and oral surgery practices.
Since its founding, Specialty1 Partners has grown rapidly to become one of the largest private owners of specialty dental practices in the US. Headquartered in Houston, TX, Specialty1 Partners is led by its founders and a management team that is focused on ongoing growth and delivery of best-in-class services across its network of practices. Specialty1 Partners currently has over 225 locations across 28 states.
We believe in transparency through the talent acquisition process; we support our team members, past, future, and present, to make the best decision for themselves and their families. Starting off on the right foot with pay transparency is just one way that we are supporting this mission.
Position Base Pay Range
$60,000 - $64,000 USD
Specialty1 Partners and its affiliates are equal-opportunity employers who recognize the value of a diverse workforce. All suitably qualified applicants will receive consideration for employment based on objective criteria and without regard to the following (which is a non-exhaustive list): race, color, age, religion, gender, national origin, disability, sexual orientation, gender identity, protected veteran status, or other characteristics in accordance with the relevant governing laws. Specialty1 Partners' Privacy Policy and CCPA statement are available for view and download at https://www.specialty1partners.com/privacy-policy/
Specialty1 Partners and all its affiliates participate in the federal government’s E-Verify program. Specialty1 further participates in the E-Verify Program on behalf of the clinical practice entities which are supported by Specialty1. E-Verify is used to confirm the employment authorization of all newly hired employees through an electronic database maintained by the Social Security Administration and Department of Homeland Security. The E-Verify process is completed in conjunction with a new hire’s completion of Form I-9, Employment Eligibility Verification upon commencement of employment. E-Verify is not used as a tool to pre-screen candidates. For up-to-date information on E-Verify, go to www.e-verify.gov and click on the Employees Link to learn more.
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