Mr D - Copywriter

Mr D, a division of the Takealot Group, is looking for a highly talented Copywriter to join our team in Cape Town.

We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us! 

Think you’ve been challenged before? Think again!

• Scale: Show the millions of Mr D customers what you can do
• Learn: We work with the best of the best, and then some. 
• Grow: Expand your career in the fast-growing Takealot Group: Mr D, Takealot.com and TFS. We like to promote from within: Here’s your chance.

 The position reports to the Head of Brand of Mr D

Purpose of the role:
A detail-oriented Copywriter to join the internal creative studio of a leading on-demand delivery brand. To assist in crafting high-quality, engaging copy for a wide range of projects across the company’s dynamic brand ecosystem, which spans restaurants, groceries, retailers, and more. Working closely with the Senior Copywriter and the broader creative team, play a key role in delivering work that inspires, informs, and connects with millions of customers while adhering to the brand’s tone of voice and communication style.

Your responsibilities will include:

• Translating creative/marketing briefs into effective copy across all touch points. Must be able to take a marketing brief, from ATL campaigns to CRM initiatives, and work with the team to craft compelling copy that brings the idea to life across all of Mr D's touch points
  
  
• Writing, editing & proof-reading copy and planning content themes for Mr D marketing campaigns and acting as copy counsel for all marketing initiatives (including sales, promotions, social media content, app push notifications etc.)
  
  
• Writing, editing & proof-reading copy for all ad hoc business requests for Mr D customer communications
  
  
• Brainstorming and executing content marketing ideas to support Marketing & Brand campaigns and collaborating with designers & Creative Lead to provide on-brand copy for artwork and relevant content ideas 
  
  
• Owning and updating the copy & content on all Marketing-owned areas of the Mr D website (including FAQs, Terms & Conditions etc.)
  
  
• Supporting the Senior Copywriter and Content Strategist to make sure on-site, in-app and digital copy works effectively for search engine optimization and conversion purpose
  
  
• Researching your subject matter to ensure the quality and accuracy of your copy, with the objective of always adding value to the Mr D customer experience
  

  Content Creation
  

  • Write engaging, on-brand copy for channels including social media, in-app content, email campaigns, website pages, blogs, and advertising.
  • Develop concise and user-friendly microcopy for apps and customer interactions that drive usability and brand loyalty.
  

  Team Collaboration

  • Partner with designers, marketers, and product stakeholders to deliver cohesive creative projects.
  • Contribute to brainstorming and creative ideation sessions to generate concepts and campaign ideas.
  

  Brand Voice Consistency

  • Maintain the brand’s tone of voice across all written outputs.
  • Ensure that all copy aligns with brand values and communicates effectively with target audiences in various product categories (restaurants, groceries, and retail).

  Editing & Proofreading

  • Edit and refine content to ensure accuracy, clarity, and alignment with brand standards.
  • Support the Senior Copywriter in maintaining quality control over written materials.

        Ad-Hoc Task Management

           • Assist with ad-hoc copy needs for campaign launches, product updates, and other creative studio requirements.
           • Take feedback constructively and refine work with a proactive and solutions-based mindset.

Attributes required:  

• A strong knowledge of social media platforms and engagement strategies
• An ability to translate a marketing brief into effective copy across multiple touchpoints in a way that resonates with customers
• Capability to present ideas succinctly, in writing and verbally
• Conceptualize and implement content strategies
• Creative problem-solving skills
• Highly organized and efficient with an ability to work towards and meet tight deadlines
• Outstanding editing and copy writing skills
• Ability to lead and adapt
• Detail-oriented
• Willingness to adopt AI tools

Qualifications and Experience:

• A Bachelor's degree in English, Journalism or Communications
• 4+ years experience in a copy writing, creative director, or a content strategist role
• PR and media related experience is preferable

Let’s talk about life @ Mr D

• The power is in your hands: We offer a market-related, Total Remuneration Package which allows full flexibility according to your needs. Go on, be the master of your own destiny.
• No doors: We aren’t fans of stuffy offices or siloed work environments. See someone you like? High five, collab and make something great.
• Online Learning: Share ideas and grow with global industry leaders who are all just a Slack message away. Love to learn? Up-skill with free access to courses on Prosus Academy and more.
• Good times: Get to know the other extraordinary minds in the takealot group during regular social events and out-of-office activities (think hikes, think mini golf, think good times).
• Birthday leave: Cake Day all the way. Enjoy your day off - you deserve it. 
• Help when you need it most: Confidential counselling, legal support and financial guidance, for free, anytime, anywhere. 
• Free parking: No more 5km fun runs to your desk (unless you want to). 

Like what you see? 

If you meet the above you are an Extraordinary Mind. Apply today!!

Mr D is an Equal Opportunity Employer. Applicants from previously disadvantaged groups and people with disabilities will be given preference