Senior Paid Search Manager
WHY JOIN TAXRISE?
At TaxRise, we don’t just provide tax relief services; we provide hope, stability, and solutions to individuals and families facing financial uncertainty. Our team is passionate about reshaping the tax resolution industry through innovation, empathy, and unwavering commitment to our clients.
Join us and make a tangible difference in people’s lives while growing your career with a team that values your contributions.
ABOUT THE ROLE
We’re hiring a Senior Paid Search Manager to own performance and outcomes across paid search. This is a high-accountability role for a self-starter who thrives with autonomy. You’ll be given clear business targets (qualified leads, pipeline, revenue, CAC) and expected to define the strategy, build the roadmap, execute, iterate, and scale without hand-holding.
This is a high-impact role where you’ll work cross-functionally with Marketing, Creative/CRO, Analytics, RevOps, and Sales to ensure paid search drives measurable pipeline and revenue growth.
We’re all about collaboration and innovation — this role is 100% on-site in Irvine, CA. If you’re competitive, data-driven, and motivated by business outcomes over platform metrics, you’ll thrive here.
HOW YOU’LL BE REWARDED
At TaxRise, we value ownership, performance, and measurable impact. You’ll have clear goals, real autonomy, and the opportunity to build systems that scale revenue.
- Base salary: $95,000 - 120,000 annually
- Performance-based incentives tied to revenue and efficiency targets
WHAT YOU’LL DO
- Own aggressive growth targets for qualified leads, pipeline, and revenue while maintaining CAC/CPA efficiency
- Build and execute the paid search roadmap end-to-end:
- Account strategy and structure
- Match type and negative strategy
- Bidding and budget allocation
- Audience layering and segmentation
- Ad creative (RSAs) and landing page alignment
- Measurement and attribution integrity
- Operate Google Ads and Microsoft Ads accounts with a performance-first mindset, including query mining, feed-based scaling (where relevant), and quality score improvements
- Run a structured weekly experimentation program across:
- Ad copy and creative
- Landing pages and CRO hypotheses
- Bidding strategies
- Audience overlays
- Segmentation and incrementality tests
- Diagnose performance issues quickly by isolating root causes (tracking, auction shifts, creative fatigue, LP conversion, lead quality) and deploy solutions rapidly
- Partner with Sales and RevOps to improve lead quality, optimize conversion-to-opportunity rates, reduce junk leads, and refine qualification signals
- Forecast and pace budgets with discipline, including scenario planning and clear recommendations for marginal investment returns
- Own measurement integrity across platforms: conversion tracking, attribution alignment, offline conversion imports (where applicable), and ongoing data QA
- Communicate clearly and concisely on performance: what happened, why it happened, and what we’re doing next — always tied to business impact
WHAT YOU’LL NEED TO HAVE
- 5–8+ years of hands-on paid search experience with meaningful budget responsibility
- Proven track record of improving CPA/CAC, conversion rates, and volume while maintaining or increasing lead and pipeline quality
- Deep expertise in account structure, match types, negative strategy, bidding frameworks, audience layering, ad testing, and scaling methodologies
- Strong analytical ability with the ability to quickly interpret performance drivers and translate insights into action
- Experience collaborating cross-functionally with creative/CRO, analytics, and sales teams to improve full-funnel outcomes
- Comfort operating autonomously with high accountability and outcome ownership
- Working knowledge of GA4, GTM, and attribution concepts, with the ability to QA tracking and reason through data
NICE TO HAVE
- Experience optimizing toward offline outcomes (SQLs, opportunities, revenue) through CRM integrations and offline conversion imports
- Experience in competitive, regulated, or high-intent verticals such as finance, insurance, legal, or healthcare
- Strong landing page and CRO fluency, with the ability to influence conversion improvements
- Experience in high-growth, performance-driven marketing environments
WHAT WE OFFER
We believe in taking care of our team so they can take care of our clients. Here’s what you can expect as part of the TaxRise family:
- Medical, Dental, and Vision Insurance (starting after 60 days)
- Paid Time Off
- 401(k) retirement plan with company match
- Professional Development Program to support your growth
- Access to our on-site gym and gaming lounge
- Catered team lunches every Friday
- Fun and energizing quarterly company outings
ABOUT US
At TaxRise, our mission is simple yet impactful: to revolutionize the way taxpayers navigate their tax challenges. We believe in the power of lifting others up, and that's the driving force behind everything we do.
When you join us, you're not just becoming part of a company; you're joining a movement. We're a team that thrives on celebrating successes and making a genuine impact on people's lives.
We're proud to be the fastest-growing company in our industry, and we're on the lookout for exceptional individuals to help us continue our journey of transformation.
If you're ready to bring your unique talents and innovative spirit to a company where your work truly matters, TaxRise is the place to be. Join us and be part of a team that’s reshaping the future of tax resolution.
OUR COMMITMENT
At TaxRise, we’re proud to be an equal opportunity employer. We know that a world-class culture stems from the diversity and talent of our team. We provide equal employment opportunities (EEO) to all without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable law.
TaxRise is also committed to ensuring equal opportunity in employment for qualified persons with disabilities. If you require any reasonable accommodation throughout the recruiting process, please let your recruiter know.
California Applicants: Please review our Notice at Collection and California Privacy Policy before submitting your application by clicking here.
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