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Public Relations Specialist

Morrisville, NC

Who We Are

DCG is an award-winning, full-service engagement, digital, research, and data company with over 15 years of experience supporting the military, Veterans, and the American public. DCG strategically researches, plans, executes, and evaluates large-scale, multi-platform outreach initiatives across a wide range of mission-driven issues including human trafficking awareness, mental health stigma reduction, suicide prevention, ending homelessness, Veteran health, transportation safety, small business resources, and public diplomacy, to name a few. Additionally, our research and digital teams employ mixed methods research, Human-Centered Design (HCD), and change management principles to integrate new technologies built around well-researched user journeys.

Position Overview

DCG is seeking an experienced Public Relations professional to provide support to the North Carolina Turnpike Authority (NCTA) and their mission of delivering roadway projects through alternative financing and facilitating the operations of the State’s toll roads. This role will augment the broader team’s full-service marketing, communications and advertising efforts to promote NCTA’s transportation safety messages to increase awareness and change behaviors, as well as increase public awareness of NCTA’s roadways and time-saving benefits.  

Location

This position is based in the Raleigh-Durham, NC area and requires the ability to work on-site at our client's office in Morrisville, NC, at least four days per week. 

Responsibilities

  • Develop comprehensive public relations strategies aligned with NCTA’s goals 
  • Plan and execute with diverse teams to ensure message alignment and policy accuracy
  • Develop media materials including press releases, advisories, op-eds, media kits, talking points, and short-form video prompts
  • Manage media relationships and facilitate proactive outreach to reporters, assignment editors, and transportation beat reporters
  • Prepare spokespeople for interviews and public briefings with concise messaging frameworks
  • Increase communication and outreach to diverse communities
  • Develop, execute and track public relations programs in coordination with NCTA staff
  • Implement a media PR relations strategy based on target audience/media, target markets, media missions, media materials and monitoring

Required Qualifications

  • Bachelor's Degree, preferably in Communications, Journalism, Public Relations, or related fields
  • Minimum of 3 years of professional experience in PR and the transportation industry 
  • Understanding of the news cycle and news hooks 
  • Strong public speaking skills 
  • Demonstrated ability to use metrics to inform strategy 
  • Ability to manage multiple projects and deliverables concurrently 
  • Ability to obtain a security clearance 

Desired Qualifications

  • Experience in crisis communications and/or event planning
  • Knowledge of Meltwater, PR Newswire, Mailchimp, and Jira 

Culture at DCG 

DCG boasts a flexible and adaptable culture. We value hardworking, self-motivated, and dedicated team members and are committed to fostering ample opportunities for career advancement.  Get a glimpse into our culture here:

  • DCG Life Medium Blog: https://medium.com/dcg-life
  • DCG Life Instagram: @dcglife

Benefits Snapshot

  • A range of comprehensive healthcare plans, encompassing medical, dental, and vision insurance, along with group life coverage. The firm covers 60% of the premium cost for employees and all dependents.
  • Generous paid time off including paid federal holidays
  • 401(k) retirement plan 
  • Wellness programs and activities, and pre-tax Flexible Spending Accounts (FSA)
  • Paid Family Bonding for new parents, with 50% cost sharing for Short-Term Disability 
  • $1,000 family expansion benefit to offset costs often uncovered with medical plans: fertility treatment, adoption, and surrogacy

*Note that the above benefits are available only to full-time employees of DCG*

All qualified applicants will receive due consideration for employment without regard to personal characteristics or membership in any group protected by federal, state, or local law to include Veteran or disability status. DCG does not tolerate discrimination or harassment of any kind in the workplace, and we are committed to fostering a corporate culture that respects and values differences of thought informed by unique experiences.


If you are a person with a disability needing assistance with the application process, please contact hr@dcgcommunications.com.

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