Back to jobs
New

Associate Media Director, New Business

Columbia, Missouri, United States

Open position in all True Media office locations, including Kansas City, MO, Columbia, MO, St. Louis, MO, Portsmouth, NH and Minneapolis, MN; Hybrid work schedule: 3 days in the office, 2 days working from home

 

Visa Sponsorship is not available for this position, now or in the future. Applicants must be legally authorized to work in the United States on a permanent basis without requiring employer sponsorship.

 

The Associate Media Director of New Business will be a key member of our leadership team, playing a pivotal role in new business and strategic planning. With extensive expertise in integrated media planning and a deep background in research and insights, they will drive creative opportunities to expand and enhance our agency's growth. This role is crucial in managing a fast-paced new business pipeline, helping to shape the future of our agency’s growth while expanding our strategic capabilities.

As a key lead across the growth team, they will provide strategic support and ownership to new business pitch process, providing rich research and insights leveraging our deep tool stack. This role will have a strong understanding of advanced measurement and the ability to structure measurement strategies. They will also provide fractional support for our current accounts to help inform and drive stronger strategies that lead to client retention.  

Your responsibilities will include contributing to business improvement by achieving personal and departmental goals and objectives efficiently and effectively.

Essential Duties and Responsibilities (Other duties may be assigned)

New Business: 90% of time

  • Will be a primary or secondary strategy lead for all new business and growth opportunities.
  • Develop strategic procedures and frameworks that allow for us to move in a fast-paced environment to address incoming RFPs and delivery high-level work to support our growth pipeline.
  • Utilization of advanced research tools to develop insights and uncover opportunities that outline market, industry, competitive and media trends.
  • Identify current gaps in research to incite future actions and project what will bring significant value to our agency and clients.
  • Develop decks that are customized to each project with a high-level of storytelling that are built on strategic pillars and principles.
  • Support the agency in the use of advanced measurement tools and methodologies to ensure we level up client media effectiveness.
  • Effectively develop and manage Measurement Strategies that connect media with clear KPIs and optimized metrics to ensure success of the media campaigns.
  • Foster a space for communication within the team by establishing strong connections and implementing feedback loops to enhance training and education. 

Integrated Media Planning and Strategy Development: 10% of time

  • Support our current Integrate planning team on research, strategy and channel planning.
  • Ensure media strategies are aligned with client objectives, target audiences, media and industry landscape while supporting campaign goals.
  • Develop content and support agency POVs/Case studies that drive our strategic view on media.

Qualifications - To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • 7-10 years in strategic planning, along with research and insights expertise. (New Business experience is highly preferred)
  • 7-10 years of experience in a traditional and digital media planning/buying position at an advertising/media agency
  • Experience delegating assignments to a fully developed integrated media team and providing oversight on project development, deliverables and adhering to timelines.
  • Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors.
  • Proven ability to analyze data and market research to identify trends and make data-driven decisions.
  • Proficient in media planning tools and software, as well as analytics platforms (GA4, Commspoint, Nielsen, MRI, Vivvix, MarketMate, etc.)
  • Excellent verbal and written communication skills, with the ability to present complex information clearly to clients and internal teams.
  • Ability to build and maintain strong relationships with clients, team members and other stakeholders in our agency.
  • Flexibility to adapt to changing client needs, industry trends, emerging media channels and internal structure changes.

Education

  • A bachelor's degree from a four-year college or university, with a degree or concentration in advertising, marketing, or communications preferred; or one to two years of related experience and/or training; or an equivalent combination of education and experience.

Total Perks Package

  • The chance to be a part of a growing company and the next success story
  • Amazing opportunities for career development
  • Recognition programs
  • Employee referral bonus
  • Hybrid work schedule; 3 days in the office, 2 days working from home
  • Fun and collaborative work environment
  • Casual dress code
  • Insurance Coverage (medical, dental, vision, life, and disability)
  • 401(k) retirement plan, with employer 4% match
  • Work/life benefits, including mental health and wellbeing support
  • Flexible Time Off Policy
  • Paid holidays, including agency closing Christmas Eve-New Year's Day
  • Paid leave options, including sick leave, medical leave for self and family, and parental leave

 

California Residents - Please review our Privacy Notice here. 

Create a Job Alert

Interested in building your career at True Media? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Education

Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...

If you currently hold temporary work authorization (such as CPT, OPT, or STEM OPT), select “No,” because these statuses require employer sponsorship when they expire.

Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in True Media’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.