Partner eCommerce
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
Responsibilities
- Support the development and execution of the vision and strategy to continue building and growing Commerce for an FMCG brand.
- Contribute to building, developing, and creating world-class frameworks and systems that embrace innovation and deliver results.
- Bring new ideas, creativity, and insights across all media (digital, in-store, and experiential).
- Assist in developing reporting and forecasting modules to demonstrate positive ROAS that can be implemented across brands.
- Be a subject matter expert on regional/local marketplaces across APAC, including positioning, audience, and marketing capabilities.
- Support commerce-related strategic workstreams for client briefs and ongoing engagements.
- Participate in commerce product and solutions development to provide full-funnel visibility to brands and media stakeholders.
- Identify market trends and business practices to capitalize on the constantly evolving commerce landscape.
What Your Day Job Looks Like
- Work closely with clients while engaging regularly with WPP agencies, partners, and stakeholders.
- Balance client work, product development, and partner collaboration.
- Collaborate with partners across ecommerce, content, and measurement.
- Challenge ideas while embracing feedback from high-performing peers.
- Work extensively with cross-country teams and scale successful initiatives across markets.
- Manage senior client relationships on a daily basi
Core Skills
- Minimum 8 years of experience in digital marketing, primarily within Retail or FMCG.
- Experience working with marketplaces or multi-brand ecommerce platforms such as:
- Lazada
- Shopee
- Other online business partners
- Proven ability to lead cross-functional digital commerce, technology, and operations teams.
- Strong performance marketing expertise with the ability to analyze data, optimize campaigns, and measure business impact.
- Excellent analytical skills and the ability to transform consumer insights into impactful marketing initiatives.
- Experience in rigorous testing environments.
- Results-driven mindset with strong presentation and communication skills.
- Ability to explain complex digital commerce concepts to stakeholders at all organizational levels.
Minimum Qualifications
- Graduate or Postgraduate degree in Marketing, Economics, or a related field.
- Experience in a communication planning role.
- 8+ years of relevant work experience.
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