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VP of Global GTM Operations & Enablement

Seattle, Washington, United States

Zenoti provides an all-in-one, cloud-based software solution for the beauty and wellness industry. Our solution allows users to seamlessly manage every aspect of the business in a comprehensive mobile solution: online appointment bookings, POS, CRM, employee management, inventory management, built-in marketing programs and more. Zenoti helps clients streamline their systems and reduce costs, while simultaneously improving customer retention and spending. Our platform is engineered for reliability and scale and harnesses the power of enterprise-level technology for businesses of all sizes

Zenoti powers more than 30,000 salons, spas, medspas and fitness studios in over 50 countries. This includes a vast portfolio of global brands, such as European Wax Center, Hand & Stone, Massage Heights, Rush Hair & Beauty, Sono Bello, Profile by Sanford, Hair Cuttery, CorePower Yoga and TONI&GUY.

Our recent accomplishments include surpassing a $1 billion unicorn valuation, being named Next Tech Titan by GeekWire, raising an $80 million investment from TPG, ranking as the 316th fastest-growing company in North America on Deloitte’s 2020 Technology Fast 500™. We are also proud to be recognized as a Great Place to Work CertifiedTM for 2021-2022 as this reaffirms our commitment to empowering people to feel good and find their greatness. To learn more about Zenoti visit: https://www.zenoti.com

 

 

Zenoti is hiring a Vice President, Go-To-Market (GTM - Sales and Marketing) Operations & Enablement, who will be responsible for managing ongoing operations for sales, customer success and marketing as well as GTM strategy/methodology and enablement. This role reports directly to the Chief Revenue Officer. 

 

GTM Operations & Enablement owns all reporting and analysis of all aspects of the Sales, Customer Success, and Marketing teams, including pipeline, performance metrics, trends, forecasting, territory formulation, planning, and opportunities at individual, regional, and divisional levels. This includes providing management with a complete picture of business performance. This person will also work with internal and external stakeholders to ensure the appropriate objectives and priorities are enabled within the sales organization. 

 

This role also plays a key role in accelerating the performance of our Sales, Marketing  and Success organizations by ensuring that our GTM teams are equipped with the content, resources, skills, and knowledge needed to sell Zenoti’s products and services effectively.  

 

About You - Required:

 

  • You have a proven track record of successful hands-on & leadership in B2B SaaS GTM Operations, with experience in companies surpassing $100 million in annual revenue
  • Experience overseeing both sales and marketing ops, as well as enablement
  • Exceptional leadership, mentorship, and team-building skills, with a history of building and managing multi-departmental teams
  • Proficient with SFDC, Microsoft Excel, PowerPoint, and other potential elements of the tech stack
  • Experience designing and building GTM comp plans, along with operationalizing GTM waterfalls
  • Data-driven decision-making capabilities with the ability to leverage analytics for continuous improvement.
  • Proven ability to effectively influence and collaborate cross-functionally, particularly in partnerships with the finance teams.



About You - Preferred:

  • Experience in SaaS + consumption businesses

 

  • Experience working closely with both Finance and GTM organizations
  • Public company experience and or IPO experience
  • Experience working in both sales/rev/customer success and marketing operations and analytics 

 

Key Responsibilities:

  • Reporting and analysis of key metrics - including by product and by market segments - within Sales, Marketing, and at times within Product Strategy
  • Territory, quota, and compensation planning
  • Executing other ad hoc analysis and reporting needs and summarizing results and trends
  • Identify, develop, monitor, and provide analysis of sales and marketing performance KPIs and metrics
  • Deliver accurate and timely updates for ongoing reporting, including “Board” reporting
  • Partner with Sales and Marketing leadership to identify opportunities for process improvement and execute among the team
  • Project management of Salesforce updates, changes related to better data quality and management
  • Actively participate in long-range planning, growth modeling, annual budgeting process, and strategic initiatives
  • Oversee strategy and operations for all sales and marketing systems
  • Evaluate and optimize the use of sales and marketing CRM and demand gen tools to streamline lead generation and sales cycle development
  • Manage relationships with tools and systems vendors including system architecture and design, identifying development and customization needs
  • Coach and teach direct reports and encourage continual professional development
  • Own and enforce general process and CRM compliance
  • Participation/leadership in the Salesforce Governance Committee
  • Develop and manage the end-to-end enablement strategy for the revenue teams including sales development, sales, and customer success
  • Collaborate with revenue leadership to identify knowledge and skills gaps across CLD, and build strategies to close those gaps.
  • Design, implement, and manage programs that enable the revenue team to achieve its potential including new hire boot camp, training on product releases, ongoing professional
  • development, and ongoing skills training.
  • Collaborate with product management and marketing to deliver quality and up-to-date training programs and materials about Zenoti’s products and services
  • Measure, monitor, and report back the effectiveness of all enablement investments.
  • Deploy events that improve the productivity of the revenue organization (i.e. Revenue Kickoff, Leadership offsites), regular GTM meetings and rhythm of business

Zenoti provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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