Go to Market (GTM) Manager
Go To Market (GTM) Manager
Company Overview:
Momentous is a dynamic, fast-growing human performance company offering the highest quality supplements designed to enhance physical and cognitive well-being. At Momentous, we believe that people at their best will produce a positive impact in their personal lives, communities, and, ultimately, the world. No matter our customer's goal or what they want to achieve, we are on a relentless quest to help them get there. We work with some of the greatest minds in science and athletic performance who tap into the latest research and real-world experience to create a portfolio of products designed with one common goal—to help our customers be their best.
What we’re proud of:
- Best in the field. We have built an advanced network of world-renowned experts in the field of human performance.
- Trusted and used by the best. We are honored to work with more than 150 teams in professional and NCAA sports, including Stanley Cup Champions, Tour de France winners, and all NFL Teams.
- Push what’s possible. We were named to the prestigious Inc. 5000 list as one of the fastest-growing companies in the US in 2023 and 2024 (#345 in 2024).
Position Summary:
The Go to Market (GTM) Manager will develop and execute go-to-market plans for initial product launches and lifecycle campaigns, work with cross-functional teams (including Ecommerce, Retention, Marketing, Partnerships, Sales, and Operations teams) to ensure successful product launches and adoption, and monitor and analyze product performance and go-to-market using key performance indicators (KPIs). This position will report to the GTM Lead.
Responsiblities:
- Launch Execution: Manage project plans, asset requests, timelines, and internal communications for product launches
- Packaging Copy Coordination: Support marketing-driven copy development for packaging
- Sales and Retail Support: Create and manage sales enablement tools and retailer decks
- Campaign Deployment: Coordinate launch email, website updates, social media, and paid ad asset deployment
- Asset Trafficking: Organize packaging proofs, marketing collateral, and digital content
- Operational Coordination: Support GTM Lead with coordination of SKU setup for launches (product availability, ecommerce preparation, etc)
- Performance Reporting: Support reporting on KPIs post-launch and throughout product lifecycle.
Qualifications:
- 4-7 years experience in go-to-market marketing and product launches, preferably within CPG or related industries
- Strong understanding of both retail and e-commerce marketing levers and product launch process and execution
- Excellent project management skills; able to manage multiple priorities and deadlines
- Exceptional communication and relationship-building skills. Strong ability to synthesize large amounts of information into clear, actionable steps for cross-functional teams
- Data-driven mindset with experience in analyzing program performance and deriving insights
- Entrepreneurial mindset with a bias towards action
- Passion for a high performance lifestyle
Benefits:
- Our fast-paced, high growth environment creates a strong opportunity for professional development born from evolving experiences
- Competitive cash compensation plus employee stock options
- Health/Vision/Dental
- 401k Match
- Unlimited PTO
- Finish Line Fridays - finish at 3:00 every Friday
- Generous set of observed holidays (17 days of office closure in 2025)
- $1,000 annual perks program to support a high-performance lifestyle
- Access to Momentous products and merchandise
Location:
This is a hybrid role based out of our Park City headquarters.
EQUAL EMPLOYMENT OPPORTUNITY
Momentous provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. We are committed to bringing together individuals from different backgrounds and perspectives, and providing employees with a safe and welcoming work environment where everyone can thrive. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
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