Back to jobs

Design Director, Foundations & Growth

San Francisco, CA

Amplitude is the leading digital analytics platform that helps companies unlock the power of their products. Over 3,800 customers, including Atlassian, NBCUniversal, Under Armour, Shopify, and Jersey Mike’s, rely on Amplitude to gain self-service visibility into the entire customer journey. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth. Amplitude is the best-in-class analytics solution for product, data, and marketing teams, ranked #1 in multiple categories in G2’s Winter 2024 Report. Learn how to optimize your digital products and business at amplitude.com.

As an organization, we approach challenges with humility, take ownership of our contributions, and embrace a growth mindset that pushes us to constantly improve ourselves, each other, and the value we bring to customers and partners.

Amplitude’s Commitment to Diversity Equity & Inclusion (DEI): Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion—one focused on psychological safety, empathy, and human connection—that will allow employees of all backgrounds to thrive.

About The Role

Amplitude is seeking a Design Director to lead product design for our core analytics, data management products and growth teams. This pivotal role will shape the user experience across multiple product areas, ensuring a seamless and impactful journey for both technical and non-technical users. As a key member of the Product Development leadership team, you will report to the VP of Design and collaborate closely with Product Management, Engineering, and Go-To-Market teams to drive strategic design excellence.

This is an opportunity for a visionary design leader who thrives in creating clarity, navigating complex domains, and delivering world-class product experiences that balance innovation with usability.

What You'll Do

Leadership & Team Development

  • Lead, mentor, and inspire a talented team of product designers, fostering a culture of creativity, collaboration, and growth.
  • Partner closely with PM, Engineering, and GTM leaders to define product strategy and ensure alignment with business objectives.
  • Establish and uphold high design quality standards, ensuring consistency and excellence across Amplitude’s suite of products.
  • Act as a player-coach, balancing high-level strategic vision with hands-on design inspiration when necessary.
  • Drive organization-wide enthusiasm for design’s strategic impact on the business.

Strategic Design Execution

  • Define and influence the design strategy for Amplitude’s Foundations and Growth teams, ensuring alignment with business goals.
  • Advocate for customer-centric, data-informed design solutions that prioritize usability and deliver measurable business value.
  • Establish and refine design processes to enhance efficiency, quality, and innovation.

Data-Informed Design & Innovation

  • Develop frameworks for leveraging Amplitude’s analytics tools to drive iterative design improvements.
  • Train designers to effectively interpret data and apply insights to user experience enhancements.
  • Foster a culture of experimentation and data-driven decision-making across the design team.

Cross-Functional Collaboration

  • Act as the primary design leader collaborating with Product, Engineering, and Go-To-Market teams to bring Amplitude’s vision to market.
  • Ensure seamless alignment across product areas, delivering a cohesive and impactful user experience.

User Research & Testing

  • Champion user research and usability testing, ensuring data and customer feedback continuously refine product design.
  • Promote methodologies that prioritize user needs, leading to more intuitive and effective experiences.

What We're Looking For

You’ll be a great addition to the team if you:

  • Have experience building and scaling a design organization around core values of humility, ownership, and a growth mindset.
  • Have a track record of leading cross-functional teams to deliver exceptional product experiences for both technical and non-technical users.
  • Have hired, mentored, and managed designers across multiple skill levels, fostering professional growth and team excellence.
  • Are a relentless advocate for customers, thriving in customer interactions and inspiring teams through real-world insights.
  • Have a strong portfolio showcasing a range of product design work, including web and mobile applications.
  • Operate well in ambiguous environments, crafting vision and strategy in a fast-evolving industry.
  • Are a player-coach, balancing big-picture strategy with hands-on design leadership when necessary.
  • Bring a pragmatic yet visionary approach, evangelizing and executing a clear design strategy with focus and clarity.

If you’re passionate about shaping the future of digital analytics through design, we’d love to hear from you!

Who We Are

The Company: Amplitude is filled with humble, life-long learners who are eager to help one another and the company succeed. Our values of growth mindset, ownership, and humility are core to the way we work: we’re tenacious in the face of challenges, we take the initiative to solve problems that drive our shared success, and we operate from a place of empathy and openness, seeking to understand many points of view. 

The Product: Amplitude is a digital analytics platform—we help companies capture data they can trust, uncover clear insights about customer behavior, and take faster action. This empowers teams to build better product experiences that drive business growth. We’re super proud of what we’ve built and continue to expand: a platform that empowers companies to thrive in the digital era.

We care about the well-being of our team: We offer competitive pay and benefits packages that reflect our commitment to the health and well-being of our Ampliteers.

Some of our benefit programs include:

  • Excellent ​medical, ​dental and ​​vision insurance coverages, with 100% employer-paid premiums for employee ​medical, ​​dental,​ ​​​​​​​​vision on select plans
  • Flexible time off, ​p​aid holidays, and more
  • Generous stipends to spend on what matters most to you, whether that’s wellness (monthly), commuter transit/parking (monthly), learning and development (quarterly), home office equipment (annual), and much more
  • Excellent Parental benefits including​:​ 12-20 weeks of Paid Parental Leave, Carrot Fertility Benefits/Adoption/Surrogacy support, Back-up Child Care support 
  • Mental health and wellness benefits including no cost employee access to Modern Health coaching & therapy Sessions and high quality physician office experience via One Medical membership (select U.S. locations only)
  • Employee Stock Purchase Program​ (ESPP)​

Other fun facts about Amplitude: 

  • We were recognized in the Newsweek Excellence Index 2024.
  • Our customers love us! They've said we're the #1 product analytics solution for 15 quarters in a row on G2.
  • We're focused on growth. Check us out in Deloitte’s 2023 Technology Fast 500™
  • We care A LOT about product innovation. Fast Company called us the #3 most innovative enterprise company in the world.
  • We invest in our people. We offer mentorship programs, management training, and wellness initiatives. 
  • We give back to our communities. We give every Ampliteer a charitable giving grant and paid volunteer time off. 
  • We were founded in 2012, went public via a direct listing in September 2021, and are now trading under the ticker $AMPL. 
  • We’re a global and fast-growing team! We have employees around the world and offices in San Francisco (HQ), New York, Vancouver, Amsterdam, London, Paris, Singapore, and Tokyo.
  • Our mascot is the datamonster, who loves to chow down on numbers, charts, and graphs. Nom nom.

Amplitude provides equal employment opportunities (EEO). All applicants are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.

This role is eligible for equity, benefits and other forms of compensation.

Based on legislation in California, the following details are for individuals who will work for Amplitude in San Francisco Bay Area of California. Salary range: $290,000 - $440,000 total target cash (inclusive of bonus or commission) plus equity.

Based on legislation in California, the following details are for individuals who will work for Amplitude outside of the San Francisco Bay Area. Salary range: $210,000 - $395,000 total target cash (inclusive of bonus or commission) plus equity

#LI-SA1

#LI-Hybrid

By applying for this job, you acknowledge that Amplitude processes your personal data in accordance with the Amplitude Applicant Privacy Notice.

Staying Safe - Protect Yourself From Recruitment Fraud
We are aware of individuals and entities fraudulently representing themselves as Amplitude recruiters and/or hiring managers. Amplitude will never ask for financial information or payment, or for personal information such as bank account number or social security number during the job application or interview process. Any emails from the Amplitude recruiting team will come from an @amplitude.com email address. You can learn more about how to protect yourself from these types of fraud by referring to this article. Please exercise caution and cease communications if something feels suspicious about your interactions.

Apply for this job

*

indicates a required field

Resume/CV

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Amplitude ’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.