Director, Brand Marketing

Azurity Pharmaceuticals is a privately held, specialty pharmaceutical company that focuses on innovative products that meet the needs of underserved patients. As an industry leader in providing unique, accessible, and high-quality medications, Azurity leverages its integrated capabilities and vast partner network to continually expand its broad commercial product portfolio and robust late-stage pipeline. The company’s patient-centric products span the cardiovascular, neurology, endocrinology, gastro-intestinal, institutional, and orphan markets, and have benefited millions of patients. For more information, visit www.azurity.com.

Azurity Pharmaceuticals is proud to be an inclusive workplace and an Equal Opportunity Employer. Azurity's success is attributable to our incredibly talented, dedicated team that focuses on benefiting the lives of patients by bringing the best science and commitment to quality into everything that we do. We seek highly motivated individuals with the dedication, integrity, and creative spirit needed to thrive in our organization.

About the Role 

Azurity Pharmaceuticals is a privately held specialty pharmaceutical company focused on innovative products that meet the needs of underserved patients. Within the ARGO franchise — our hospital-focused, targeted-delivery specialty business — we are preparing to launch D-PLEX100, a locally administered, extended-release surgical anti-infective for the prevention of surgical site infection. 

We are seeking a Director, Brand Marketing to drive US HCP brand strategy and in-line marketing execution for D-PLEX100. Reporting to the Senior Director, Brand Marketing (D-PLEX100 brand lead) within the ARGO franchise, this individual leads day-to-day brand operations for the hospital and surgical setting — developing and executing campaigns, messaging, and materials, managing agencies, and supporting launch readiness. D-PLEX100 is an inpatient, DRG-reimbursed product whose adoption is governed at the account level by institutional Pharmacy & Therapeutics (P&T) committees, so HCP demand generation is developed in close coordination with the brand's institutional-access work. 

The ideal candidate brings a minimum of 10 years in pharmaceutical or biotech, including at least 5 years of US in-line marketing and launch experience, with hospital, surgical, and/or anti-infective product experience strongly preferred. This is a US-focused, execution-oriented role in a fast-paced, launch-stage environment that rewards a hands-on, collaborative contributor. 

Key Responsibilities 

Brand Strategy & Execution 

• Develop and execute the integrated HCP marketing plan for D-PLEX100 in the hospital and surgical setting, aligned to the brand strategy set by the Senior Director and to corporate and commercial objectives. 
• Manage day-to-day brand operations — ensuring timely development, medical/legal/regulatory review, production, and deployment of campaigns, messaging, and materials that optimize brand awareness and performance against established goals. 
• Monitor brand performance, KPIs, and market dynamics — including protocol adoption and account-level uptake — and recommend tactical pivots. 
• Support primary and secondary market research to build surgeon, pharmacy, and institutional insight and to inform brand tactics. 

Launch Planning & Readiness 

• Support cross-functional US launch readiness for D-PLEX100 and subsequent indications, contributing brand deliverables to the integrated launch plan and readiness gates. 
• Develop US launch materials, field execution tools, and training content, sequenced to regulatory approval and the reimbursement and coding milestones that gate the commercial model. 
• Coordinate HCP demand generation with the brand's institutional-access work (formulary tools, P&T submissions, coding support) so promotion and access readiness move together. 
• Partner with Medical Affairs, Regulatory, and external agencies to deliver high-quality, compliant promotional and educational content. 

Portfolio & Lifecycle Support 

• Execute against D-PLEX100 across its lifecycle stages (pre-launch, launch, growth), managing tactics and budget within the brand plan to maximize impact and return. 
• Support indication-expansion planning by developing HCP positioning and demand-generation tactics for new surgical settings as they advance. 
• Track the competitive and standard-of-care landscape — including infection-prevention bundles and protocol inertia — and surface implications for brand tactics. 
• Work with sales training, commercial partners, and medical and legal teams to develop and implement commercial training for the franchise. 

Stakeholder & Field Collaboration 

• Serve as a key liaison between marketing and the hospital field force, driving alignment on strategy and messaging. 
• Engage surgeon and pharmacy KOLs to gather insight and inform brand planning and positioning. 
• Collaborate with external partners, agencies, and vendors to develop omnichannel campaigns tailored to hospital and surgical audiences. 

Measures of Success 

• Execution: campaigns, materials, and field tools are delivered on time, clear medical/legal/regulatory review, and are field-ready at launch. 
• Brand performance: awareness, protocol adoption, and account-level uptake track to or ahead of established brand goals. 
• Coordination: HCP demand generation is sequenced with institutional-access deliverables so promotion and access readiness stay aligned. 
• Quality: brand messaging remains compliant and consistent across channels and materials in-market. 

Required Skills and Experience 

• Bachelor's degree in Marketing, Life Sciences, Business, or a related field required; MBA or advanced degree preferred. 
• 10+ years in the pharmaceutical or biotech industry, including 5+ years of US in-line marketing and launch experience. 
• Proven ability to manage multiple brands or indications simultaneously in a fast-paced, evolving organization, with a hands-on, collaborative approach. 
• Demonstrated ownership of brand execution — campaigns, messaging, materials, and agency management — through medical/legal/regulatory review. 
• Strong cross-functional collaboration and communication skills, including the ability to align field and agency partners around brand strategy. 
• Experience partnering with Medical Affairs, Market Access, Sales, and Regulatory on compliant promotional and educational content. 
• Willingness to travel ~20–30% (including conferences, sales meetings, and field rides). 

Preferred Qualifications 

• Hospital, surgical, anti-infective, or other inpatient / buy-and-bill product experience strongly preferred. 
• Familiarity with inpatient DRG-reimbursed, P&T-governed products and how institutional access shapes HCP demand generation. 
• Launch experience with an in-licensed or newly acquired asset. 
• Experience marketing to surgeon and hospital-pharmacy audiences. 
• Drug-device combination or novel-delivery product marketing experience

#LI-Hybrid
#LI-Full-time

Physical & Mental Requirements:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Must be able to sit for long periods of time
• While performing the duties of this job, the employee is frequently required to stand; walk; sit; talk and/or hear
• May occasionally climb stairs and/or ride elevators
• The employee must occasionally lift and/or move up to 25 pounds
• Employee must be able to manipulate keyboard, operate a telephone and hand-held devices
• Other miscellaneous job duties as required

Benefits We Offer:

• Unlock Your Earning Potential: Join our team and be rewarded with a competitive compensation package, including an annual bonus based on company performance, that recognizes your exceptional talent.
  • Sales - In lieu of annual bonuses, we offer an Incentive compensation program that allows you to earn more - even over plan.
  • Fuel Your Success: *Sales Only* - We understand the value of your hard work and provide a car reimbursement program and gas card for both business and personal use as part of our commitment to supporting you. 
• Comprehensive Health Coverage: We value your well-being and offer excellent medical, dental, vision, and prescription coverage to ensure you and your family are always taken care of.
• Flexibility for Your Lifestyle: Achieve work-life balance with our hybrid work model, allowing you to work two days from home and three days in the office. *Excludes Sales, Manufacturing, and some Operations positions*
• Invest in Your Future: Our Retirement Savings Plan (401K) is designed to help you secure a comfortable retirement by matching dollar for dollar up to 5%.
• Time Off That Counts: Take advantage of our generous time off policy, which offers up to 15 vacation days annually + rollover (up to 40 hours) as well as five sick/wellness days. For new employees, vacation accrual will be prorated based on your start date.
• Meaningful Time with Your Loved Ones: We close between Christmas and New Year’s to give you an extra week off to spend quality time with your family and recharge.
• Enjoy the Holidays: Over the course of the year, Azurity recognizes 13 holidays.
• Invest in Your Education: We support your professional growth with tuition reimbursement for undergraduate and graduate level courses or certifications.
• Recognize and Be Recognized: Our Azurity High Five peer recognition platform allows you to celebrate your colleagues' accomplishments and receive recognition for your own outstanding work.

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