Business Development Associate

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1. Responsible for the daily operations of the CASETiFY mini program, including product listing and removal, content updates, and feature optimization.
2. Plan and execute promotional activities, membership benefits, and other initiatives within the mini program to increase user engagement and conversion rates.
3. Monitor the data performance of the mini program, conduct regular data analysis and performance evaluation, and propose optimization plans.
4. Coordinate cross-departmental efforts to drive feature iterations and optimizations, enhancing the user experience.

1. Bachelor’s degree or above, with at least 1 year of experience in mini program operations; experience in e-commerce platform operations is a plus.
2. Familiar with the basic operational rules and feature modules of WeChat Mini Programs, with an understanding of the WeChat ecosystem and its user habits.
3. Strong data analysis skills, able to drive operational strategy optimization through data.
4. Excellent communication and coordination skills, with experience in cross-departmental collaboration.
5. Strong insight into fashion and trend trends, passionate about social media and internet marketing.