Role Overview

This role is responsible for executing on the account and office-level vision and priorities within the organization.

The main output of this role is to own Marketing Science deliverables across a broad range of initiatives.

Career development is typically provided by Marketing Science Leads, but may be adapted depending on the account or office location.

The nature of the role is that of a learner, expected to develop an intermediate understanding of Marketing Science while owning project contributions for client-facing deliverables.

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Core Responsibilities

Analytical & Technical Expertise

Demonstrated experience with at least two of the following areas:

• Testing and optimization

• Statistics

• Data visualization

• Tagging

• Reporting

Communication & Insight Delivery

• Ability to communicate complex analysis clearly and effectively in an easy-to-understand manner.

• Ability to communicate effectively with day-to-day clients.

• Ability to compose client communications with clear grammar and structure.

Collaboration & Commercial Awareness

• Ability to support colleagues in selling analytics work.

• Ability to manage multiple deliverables simultaneously and transition efficiently between them.

Presentation & Stakeholder Engagement

• Ability to present low to mid-complexity projects confidently to internal stakeholders.

Marketing & Media Knowledge

Understanding of the following concepts (as relevant to the role):

• Main forms of digital marketing and how they differ

• How traditional advertising is planned and executed

• Different types of media channels

• Principles of Search Engine Marketing (SEM)

• How CRM activities are planned and executed

• How market research can enhance analytics work

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Skills

Soft Skills

• Curiosity

• Critical thinking

Hard Skills

• Proficient understanding of:

  • Adobe Analytics

  • Google Analytics

  • Media tools

• Basic ability to navigate technical or analytical challenges.

• Intermediate knowledge and working experience with agency technology platforms.

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Key Activities

• Solve well-defined analytical problems with guidance.

• Work closely with and mentor Associate Analysts.

• Assist in the ideation, development, and execution of measurement strategies and frameworks.

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What We Offer:

• • Maternity and parental leave extra days
  • Competitive benefits packages
  • Vacation, compassionate leave, sick days, and flex days
  • Access to online services for families and new parents
  • Diversity and Inclusion Board with 12 affinity groups
  • Internal learning and development programs
  • Enterprise-wide employee discounts
  • And more…

Critical Mass is an equal opportunity employer. 

Critical Mass uses artificial intelligence in our recruitment process to enhance job postings, filter keywords during the review of prospective candidates, and, in some cases, transcribe interviews with our recruiters. Human review remains central to the process, and all hiring decisions are ultimately made by our team.

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com, omc.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.

If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid
If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html
If U.K. based: https://www.gov.uk/consumer-protection-rights
If Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx