Creative Producer
Role Summary
The Creative Producer will help shape and scale Dorsia’s motion and multimedia storytelling across platforms, from Instagram and YouTube to in-app features and campaigns. Sitting on the content team, this mid-level role (4–6 years of experience) combines creativity, production expertise, and cultural fluency.
You’ll develop new editorial video series, oversee production across Dorsia, Surface, and sister brands, manage contractors and vendors, and bring to life everything from chef-driven shoots to podcast-style interviews and cultural features.
Key Responsibilities
Creative Strategy & Concepting
- Lead creative development for video and multimedia content across social and in-app channels.
- Develop series concepts, show formats, and campaign ideas aligned with brand storytelling.
- Collaborate with editorial, design, and marketing teams to translate cultural moments into dynamic visual stories.
- Build content calendars and pitch new directions informed by audience data and platform trends.
- Shape the tone, visual approach, and personality of Dorsia’s multimedia identity.
Production Management
- Oversee the end-to-end production process for shoots, from concept to delivery.
- Manage and direct external videographers, editors, and creative contractors.
- Coordinate logistics (locations, schedules, crew, equipment) and ensure efficient workflows.
- Shoot content independently when needed (small-scale setups, social content, interviews).
- Maintain quality control and brand alignment across all output.
Post-Production Oversight
- Supervise editing, motion graphics, and sound design across multiple projects.
- Edit select projects or social cuts as needed, but primarily manage creative direction and delivery.
- Collaborate with designers and animators for graphics and motion assets.
- Ensure all deliverables meet platform specs and performance best practices.
Channel Strategy & Publishing
- Partner with social and content teams to optimize distribution and engagement across platforms.
- Build and execute a content strategy for Dorsia’s newly acquired Instagram handle @food.
- Develop and lead a video strategy for Dorsia events.
- Work with analytics to test creative formats and improve performance over time.
Process & Operations
- Establish scalable workflows for video production, approvals, and publishing.
- Manage production budgets, vendors, and resource allocation.
- Recommend new tools, systems, or creative partnerships to streamline output.
- Keep an organized archive and maintain production schedules.
Qualifications & Skills
Required
- 4–6 years of professional experience in video production, creative content, or branded storytelling.
- Strong creative vision with a portfolio of social-first video work (vertical, short-form, storytelling).
- Proven ability to ideate and execute original content formats.
- Experience managing shoots, creative talent, and production partners.
- Working understanding of motion graphics, color, sound, and lighting.
- Basic editing skills for assembling social cuts, interviews, or short-form content.
- Strong project management and communication skills.
- Deep understanding of cultural trends, storytelling formats, and audience behavior across platforms.
Bonus
- Experience within hospitality, luxury, or lifestyle brands.
- Familiarity with influencer and UGC-style production.
- Experience launching or running a media channel or digital brand (especially on Instagram or TikTok).
- Working knowledge of video analytics and performance optimization.
- Proficiency in editing software (Premiere, Final Cut, or equivalent).
Our Core Values
Lead with hospitality. We respect the craft and precision that are intrinsic to the hospitality industry. We are a team diverse in background and thought, built to be the connective tissue between artists, chefs, diners, and members.
Mise en place. We are persistent in preparation, prioritization, and focus to anticipate our customers’ needs to create a powerful platform rooted in simplicity and elegance. And we know that details matter, which is why superior design is crucial to our brand ethos. Thoughtful design is baked into everything we do—our product, brand, creative, culture, and beyond.
Go around the table—then commit. We know creativity takes feedback and iteration, and differing opinions can lead to healthy debate. While we encourage all voices to speak up and be heard, we are geared toward action and unify around the decision once it's made. Sometimes an individual idea or project may not be what’s best for the company, so don’t be afraid to kill your darlings.
Our product is our signature dish. We are a product and marketing-led organization. Protecting our brand and vision needs to be top-of-mind with every move we make.
Optimize turn times. We are creating beautifully-designed, tech-forward solutions to automate all sides of our business: for members, restaurants, and employees. And we’re laying a data-rich foundation to enable all stakeholders to make better decisions and enjoy the finer things in life.
Savor it. We eat slowly and celebrate the wins we share with those around the table. We’re in this for the long-haul, so enjoy the ride.
Stay hungry. We can change the world or someone else will. We believe in a sense of urgency to keep pushing toward our goals. And there’s always room for dessert, because there’s always more to do.
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