Director of Growth Marketing
Garner's mission is to transform the healthcare economy, delivering high quality and affordable care for all. By helping employers restructure their healthcare benefit to provide clear incentives and data-driven insights, we direct employees to higher quality and lower cost healthcare providers. The result is that patients get better health outcomes while doctors are rewarded for practicing well, not performing more procedures. We are backed by top-tier venture capital firms, are growing rapidly and looking to expand our team.
We are looking for a Director of Growth Marketing to optimize our acquisition channels and maximize engagement throughout the user journey. You’ll work closely with our Account Management, Product, and Data teams to drive Garner’s mission. This role will report to our Chief Marketing Officer.
Responsibilities will include:
- Deeply understanding and maximizing engagement across the entire member lifecycle including: sign-up, doctor search, and claims.
- Developing a team of talented marketers who act as engagement consultants to our clients.
- Ensuring members understand Garner’s value proposition and support our account management team to drive client success.
- Partnering with the product team to continually improve member experience.
Ideal candidate has:
- Bachelor’s Degree with 5+ years of relevant work experience, including a minimum of 3+ years in user growth / user acquisition marketing at a consulting firm, marketing agency, high-growth start-up or digital health company.
- Strong experience and comfort using an ESP or MAS (Iterable experience not required)
- Very organized and detail-oriented -- you can project manage multiple work streams and deliver dozens of individualized campaigns while meeting a high quality bar
- Data-driven and experimental -- you understand foundational marketing growth metrics and can run clearly measured experiments to improve user engagement
- Comfort and gravitas in front of prospects and clients
- A desire to work in a rapidly evolving startup environment
- A desire to be a part of our mission to improve the US healthcare system
What we look for at Garner:
- Mission First: Our mission is to transform our healthcare system, delivering high-quality and affordable care to all. Everything else is secondary.
- Expect Extraordinary: Our mission is audacious, so we will only succeed by producing exceptional results. We continually push ourselves and each other to new heights and beyond our comfort zones.
- Courageous Communication: Transparency and candor are imperative to realizing our potential as an organization and as individuals—even when uncomfortable. Many companies talk about these values. We live them.
- Supportive community: We know that people do their best work and learn the most when they feel genuinely supported and cared for. It’s also more fun that way.
The target salary range for this position is: $170,000 - $210,000. This position is also bonus-eligible. Individual compensation for this role will depend on a variety of factors including qualifications, skills and applicable laws. In addition to base compensation this role is eligible to participate in our equity incentive and competitive benefits plans.
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