Senior Vice President, Account Management
At GREY, we create Famously Effective ideas that move people, business, and the world forward – harnessing the power of creativity to solve business problems – for the world’s most influential brands. Our core values – creativity, unity, empathy, and service – power the work we do in each of our 25+ studios across six continents.
POSITION OVERVIEW
The SVP, Account Director will lead a large established account as the lead brand steward, reporting into a tenured EVP. This integrated role includes development of integrated campaigns consisting of TV/content, digital, and social initiatives, requiring a deep understanding of our client's full portfolio. The successful candidate will manage complexity while developing and implementing brand communication strategies and promotional campaigns. The role demands a dynamic approach, a brand-building and retail at speed mind-set, managing a highly complex marketing calendar, and a continuously evolving relationship in our ever-changing marketing landscape, and using proven judgment and management skills to handle all responsibilities. The successful candidate will oversee a large multi-disciplinary team serving both national and global clients, identifying new growth opportunities within existing brands and agency new business efforts. Must be social savvy. Must be team and culture builder. The SVP, Account Director will champion our teams' efforts in making Famously Effective work for our clients, ensuring excellence in delivering the annual scope of work.
KEY RESPONSIBILITIES
- Client + Brand Advisor
- Demonstrate thorough understanding of your client’s market landscape, including competition, with a perspective and POV on trends that bring innovative thinking and ensure forward-looking work.
- Use your experience and deep understanding of the client’s business, including emerging trends, consumer behavior, and the ever-evolving innovation landscape relevant to your client’s business, to establish yourself as a thought leader and help set the direction for your accounts.
- Serve as a key point person for all day-to-day client communications across the team, which include but are not limited to daily updates to the more senior client-agency evaluations.
- Develop and maintain strong collaborative internal and external relationships, becoming the client’s go-to agency resource for any and all initiatives.
- Run senior client level meetings (often daily with CMO level), ensure work is delivered on time, on brief, and within budget, and take a proactive and transparent approach should the team not be able to deliver within the budget/timeline provided.
- Partner with the EVP to create a measurable and quantifiable dashboard to report on the client-agency relationship status.
- Creative Collaborator and Creative Champion
- Work seamlessly with your cross-discipline leadership team, as a team, and work to deliver famously effective work and thinking to our clients every day.
- Set our people, presentations and work up for success.
- You work with your creative and strategy leadership partners to own driving a culture of creative ambition with both clients and your cross-discipline agency teams.
- Oversee and act as a client-centric contributor to project level work, shaping the approach or presentation based on the client business and brand strategy, organizational dynamics, and agency positioning.
- Oversee live-action television shoots (including attending pre-production meetings and shoots), supervise post-production processing (including process review, rough cuts, etc.), and work on digital and social initiatives (website builds, upkeep, social media, landing pages, and microsites)
- Fully embraces, understands and is passionate about our Famously Effective promise. And knows what it takes to deliver it.
- Growth Oriented Agency Leader
- Lead Account team members, provide cross-disciplinary leadership by being prepared, proactive, thorough, fair, and balanced, and have a willingness to do what’s required by clearly communicating and managing expectations.
- Partner with the EVP on management and drive long-term planning of the account.
- Run the operations of the cross-discipline team - thinking as much about “how” we are working - ensuring clarity of roles and responsibilities across the team.
- Develop accurate budgets and timelines, manage budget in partnership with Project Management and Finance, support senior Account leadership by continuously reviewing financial performance at the top and bottom line, and successfully forecast against a project pipeline and guide investment decisions toward healthy agency profitability.
- Intentional Leadership
- Lead through the lens of our values and ensuring diversity, equity and inclusion are core to how you lead.
- Lead and invested in the growth and development of the account team. Comfortable with giving and receiving consistent feedback and making sure to create an environment that fosters strong performers on your team.
- Lead and invested in the growth and development of the entire cross-discipline team - fostering a team environment that brings out the ability for everyone to do their best work.
- Consider yourself an agency leader - invested in the culture of the Studio and the wellbeing of our people.
- Partner with the EVP on management and drive long-term planning of the account.
WHAT YOU WILL NEED:
- 12+ years in a related environment (marketing, agency, product, etc)
- Experience in full 360 integrated work, including but not limited to TV, content, digital, social, and OOH
- Strong digital and social acumen a must
- Experience in developing and leading work in omni-channel format
- Experience in partnering with clients and strategy team in shaping, leading the prep for, and implementing insights from market-research projects
- Experience in building strong client relationships that result in excellent work and drive organic growth
- Experience in effective account housekeeping (timeline and budget development and management)
- High creative output standards, expecting the full team to be passionate, focused, and committed to making Famously Effective work for our clients.
- Proven track record of supervising and developing Account talent.
WHO YOU ARE:
- Creative: Putting together two things to create a third thing no one’s ever seen before
- Productive: Acting on ideas to make things happen and get stuff done
- Collaborative: Focused on the greater good versus personal gain
- Adaptable: Ready and able to embrace change
The base salary for this position at the time of this posting may range from $225,000 to $240,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details. #LI-Hy
#LIHybrid
At GREY we believe that being diverse, equitable and inclusive means we will be a company where ideas reflect, connect to, and impact culture because we are a place where everyone can fully participate in the work of making our ideas creative, famous and therefore effective in the world. Where every person is valued for distinctive skills, experiences and perspectives. It is supported by committed leadership, studio values, behaviors, policies and procedures that promote a culture where everyone’s difference is valued.
GREY is a place where who you are - your race, ethnicity, nationality, age, physical and mental abilities, sexual orientation, gender/gender identity, religious beliefs, political beliefs, socioeconomic status, family status - will not cause disparity in your experience, but instead energizes your creativity and becomes an important and beneficial part of the work you do.
Please be aware of the possibility of recruiting fraud. GREY does not conduct interviews via instant messaging platforms and will never request personal financial information such as bank account numbers, credit card information, or payment of any kind during the hiring process. All legitimate communication will come from an official @GREY.com email address. If you suspect fraudulent activity, please report it to us immediately. Stay vigilant and protect your personal information.
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