Sales Price & Program Analyst
Job Purpose
The price and program analyst will be responsible for delivering actionable insights through detailed analysis of sales performance, market trends, and competitive intelligence. This role supports pricing strategy, program development, and promotional planning by identifying opportunities, assessing effectiveness, and guiding data-driven decisions. Through in-depth analysis, the analyst ensures pricing, programs, and promotions are aligned with business objectives and responsive to market dynamics.
Key Accountabilities
Price & Program
- Monitor competitor pricing across the market to identify trends, threats, and opportunities.
- Support pricing adjustments by understanding internal pricing structures, collaborating with stakeholders, and executing changes with accuracy and timeliness.
- Analyze competitor programs such as incentives, volume bonuses, and pricing promotions to assess their impact on customer behavior and market share.
- Conduct end-of-year evaluations of program effectiveness using data-driven analysis, and present recommendations for program modifications, renewals, or discontinuations.
- Maintain documentation of competitive intelligence findings, program performance metrics, and pricing actions for reporting and future reference.
Promotion
- Analyze internal sales data and market trends to recommend products, support rates, and promotion types that align with strategic goals.
- Monitor competitor promotions to identify market benchmarks and opportunities for differentiation.
- Collaborate with the pricing and program manager and other stakeholders to provide data-driven insights that inform promotional decisions and support alignment with broader sales initiatives.
Level of Accountabilities
- Individual Contributor
- Works with limited supervision
- Works in collaboration with manager, sales & marketing, supply chain, and customers
Core Competencies
- Proficient in using development and data analysis tools
- Advanced skills in MS Office (especially Excel)
- Problem-solving through excellent interpersonal and communication skills, both oral and written
Qualification
- Bachelor degree in data analysis, Statistics, Business Administration, or related area preferred
- At least 3 to 5 years of Tire price or dealer program experience preferred
- Previous SAP experience preferred
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