PR Account Executive – B2C Comms

About Us:

Hotwire is a global, strategic communications consultancy dedicated to helping ambitious technology companies change the game, build their reputation, and stand out from the crowd. Recognised by multiple award wins over the years, we provide clients with insights-led, integrated communications solutions across various market categories. With eleven offices worldwide, we work seamlessly to help companies achieve sustainable growth. Our Thoughtful Working approach embodies flexibility and offers unique benefits. From Sydney to San Francisco, we operate with a “One Team” mentality. Hotwire ensures you achieve your personal best through engaging work and continuous learning and development.

The German team consists of 45 strong individuals, spread across Munich and Frankfurt. 

 

Why This Role?

As an PR Account Executive at Hotwire, you will implement day-to-day communications activities, carrying out campaign execution and administration for B2C client accounts and projects. You and your fellow executives will be the engine of client campaigns, driving activities with determination and enthusiasm to deliver impactful results for your clients and make your team shine. You’ll be familiar and have an interest with consumer lifestyle trends, media trends and influencer trends.

 

Accountabilities:

• Media Mastery: Understand the media landscape, continuously learning to bring great value to your team and clients. Craft and build your understanding of what makes a great story and how to tell it.
• Industry Awareness: Be the eyes and ears of your clients’ industries, ensuring your account teams are up to speed on sector developments.
• Portfolio Management: Work across a portfolio of 4-6 B2C clients, generating results, meeting deadlines, and developing relationships with clients and the media.
• Time Management: Be an expert at delivering work on different campaigns with different teams, showcasing impeccable time management skills.
• Media Engagement: Generate results by pitching client stories to journalists and influencers. Arrange and staff media interviews and events.
• Content Creation: Write content for various purposes, including pitches, press releases, blog entries, feature articles, and case studies.
• Client Support: Develop client call agendas, take detailed notes, and map out action items post-call. Assist with clients’ social media accounts and deliver analytics reports.
• Creative Contribution: Participate in team brainstorms to create new ideas for campaigns.
• Communication: Use your impeccable communication skills to work effectively with clients, journalists, and colleagues.
• Team Support: Support your team by looking for opportunities to get involved in ad hoc duties.

 

You’ll Bring:

• 1-3 year’s work experience.
• You’ll be very comfortable interacting in English at professional level (both written and spoken). You will also have the highest mastery of the German language (both written and spoken)
• A deep understanding of PR. 
• A passion and interest for consumer lifestyle trends, media trends and influencer trends.
• An understanding and passion for technology and how it shapes our society.
• A strong ability to spot connections between trends, stories, and brands.
• A real love for media. You’ll consume newspapers, blogs, and content in your personal and work life, reading widely.
• A can-do attitude, knowing that no job is too big or too small.
• A team player attitude, willing to muck in whenever and wherever needed.

 

Why Us:

• Expert clients looking for real partnership and advice
• A fast-paced work environment focusing on Tech topics
• A flexible way to approach your professional life in terms of location, time & career path through our Thoughtful Working philosophy
• Possibilities to interact with your colleagues at international level both online and onsite through various initiatives: trainings, sponsored trips across the globe (GOHotwire!), agency meetings, etc
• Thoughtful benefits like the Hotwire Sabbatical: after four years, enjoy a paid break to recharge your batteries away from the office
• A dynamic, smart and lovely team to work with on a daily basis
• A diverse workplace where equality of chances and respect are the core of our way of thinking

 

Please apply by submitting your CV in English. Only share a cover letter if you are convinced it will make a difference.