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Associate - Upsell - Demand Generation

Noida, Uttar Pradesh, India

Hello! You've landed on this page, which means you're interested in working with us. Let's take a sneak peek at what it's like to work at Innovaccer.

Go to Market at Innovaccer

Our GTM team is passionate about healthcare and wants to leave a positive impact in the ecosystem. We are the tip of the spear that leads the organization externally. We care deeply about our customers and want to resolve their challenges with our solutions. If this excites you, let's chat about how you can help us tell our special story.

 

About the Role

We are looking for an Associate-Growth Marketing who will work hand in hand with the Manager-Demand Generation, as well as the upper management of the Marketing team to drive lead generation campaigns for the Innovaccer clients under the cross-sell and upsell sales motion. Working closely with the Inside Sales and Customer Success teams to understand coverage within the existing client base and reach out to prospective clients in the whitespace available.



A Day in the Life

  • Identify and develop new opportunities within existing enterprise accounts, particularly across untapped departments or business units.

  • Build and execute structured account mapping and expansion plans to increase penetration across strategic accounts.

  • Conduct research to identify key decision-makers and stakeholders within assigned accounts.

  • Engage with prospects via phone, email, LinkedIn, industry events, conferences and webinars to uncover pain points and propose relevant solutions.

  • Develop a deep understanding of the customer’s organization, strategic goals, and existing technology landscape.

  • Collaborate closely with internal sales, marketing, and customer success teams to coordinate outreach and expansion efforts.

  • Maintain and grow a healthy opportunity pipeline by nurturing existing relationships and identifying cross-sell/up-sell avenues.

  • Provide insights and feedback to inform tailored messaging, product positioning, and campaign strategies for key accounts.

  • Track, measure, and report on performance metrics including meetings booked, opportunity conversion, and pipeline growth.

  • Stay informed on industry trends, competitive offerings, and changes within client organizations that could present new sales opportunities.



What You Need

  • 2-4+ years of experience in account management,  generating leads through cold calling, emailing, linkedin, conferences and ABM activities  in the US market
  • Strong communication and interpersonal skills
  • Proven track record of meeting or exceeding sales targets
  • Ability to work independently and as part of a team
  • Proficiency in using CRM software and other sales tool
  • Ability to build strong relationships with customers and internal stakeholders



Here’s What We Offer

● Generous Leave Benefits: Enjoy generous leave benefits of up to 40 days.
● Parental Leave: Experience one of the industry's best parental leave policies to spend time with your new addition.
● Sabbatical Leave Policy: Want to focus on skill development, pursue an academic career, or just take a break? We've got you covered.
● Health Insurance: We offer health benefits and insurance to you and your family for medically related expenses related to illness, disease, or injury.
● Pet-Friendly Office*: Spend more time with your treasured friends, even when you're away from home. Bring your furry friends with you to the office and let your colleagues become their friends, too. *Noida office only
● Creche Facility for children*: Say goodbye to worries and hello to a convenient and reliable creche facility that puts your child's well-being first. *India offices

Where and how we work

Our Noida office is situated in a posh techspace, equipped with various amenities to support our work environment. Here, we follow a five-day work schedule, allowing us to efficiently carry out our tasks and collaborate effectively within our team.Innovaccer is an equal-opportunity employer. We celebrate diversity, and we are committed to fostering an inclusive and diverse workplace where all employees, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, marital status, or veteran status, feel valued and empowered.

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