Back to jobs
New

Social Media Specialist

Hybrid - San Francisco Bay Area

About the Job: 

LaunchDarkly is seeking a Social Media Specialist to join our Marketing Team. Reporting to the VP of Content and Communications, this role will activate and engage with our growing community over all key social media channels.

The Social Media Specialist’s objective is to achieve exceptional customer and community engagement, drive brand loyalty and awareness, and create memorable and creative moments that elevate experiences for our developer and engineering leadership audiences.

Our ideal candidate has demonstrated creative and analytical instincts–you tell a story through your social interactions and understand the important thread our social channels play in both driving our brand narrative and business results.

As the key owner of our social strategy, you live and breathe changes in the social landscape and focus on setting trends, not chasing them. You’re excited to create internal enthusiasm for social content creation and for being a key lever of our marketing and brand strategy. 

Responsibilities:

  • Build and execute LaunchDarkly’s social media strategy through competitive research, benchmarking, messaging, and audience identification

  • Generate, edit, publish and share daily content (text, imagery, UGC video, etc.) that builds meaningful connections and engagement within our developer and CIO communities

  • Create thoughtful editorial calendars to ensure balance and dynamism in our posting schedule  

  • Seek continuous improvement by capturing and analyzing  appropriate social data/metrics, insights and best practices, and taking action on the results

  • Collaborate with PR, Creative, Dev Experience, Sales, Support, Events, and other departments across LaunchDarkly to ensure representation, accuracy, and to increase ideation and internal advocacy 

  • Stay on top of current trends in the market to test new platforms, strategies, and engagement techniques

  • Travel to select Tier 1 and company events to capture and post timely content

  • Engage with industry influencers to identify key partnership opportunities 

  • Study our competitive landscape to understand new channel opportunities and evolutions to our program

  • Success in this role entails increasing collective content output, improving quality and consistency of content releases, and ensuring an elevated brand experience for our end users

About You:

  • Team-Oriented: You excel at collaborating across the company. You can move easily between business stakeholders, product development and marketing teams and are motivated by achieving success as a team.

  • Great Communicator:  You have a natural ability to build relationships with cross-functional team members and are a master of the written word, with excellent attention to detail.

  • Startup Mentality: You thrive in a fast-paced environment where you need to balance multiple projects and prioritize your work both short and long term.

  • Data-inspired: You appreciate the balance of quantitative and qualitative analysis and you use that analysis to make informed recommendations.

  • Bias for action: You seek necessary inputs, but don’t strive for perfection or solving 100% of the problem before you dive in and start creating.

  • Positively Inclined Problem-Solver: You see challenges as opportunities, lead with answers, assume best intent, and present with empathy.

Qualifications:

  • Past demonstrated experience in a social media role at a developer-focused tech company (enterprise and DevOps experience strongly preferred)

  • Demonstrated expertise strategically owning LinkedIn, X, YouTube, and TikTok channels with fluency in social media roadmap creation and attribution

  • Video and image editing skills – you’re comfortable in front of and behind the camera and can put your creative skills to use in partnership with our Brand and Creative Team

  • Impeccable detail orientation–you can keep track of multiple work streams and calendars at once

  • Hyper communicative–you work across multiple stakeholders and can anticipate requests and ideas before they happen and communicate as such

Specific Requirements: 

  • 2+ years in a similar role

  • Willingness to work from Bay Area office

  • Occasional travel to domestic events

  • Must be authorized to work in US / Canada (no visa sponsorship / relocation)

Pay:

Target pay range for a Level P2 in San Francisco/Bay Area: $93,000 - $109,000* 

*Restricted Stock Units (RSUs), health, vision, and dental insurance, and mental health benefits in addition to salary.

LaunchDarkly operates from a place of high trust and transparency; we are happy to state the pay range for our open roles to best align with your needs. Exact compensation may vary based on skills, experience, degree level, and location.

About LaunchDarkly:

Modern software delivery was supposed to be the foundation for a thriving digital business but reality has proven otherwise. Slow, inefficient development cycles, costly outages, and fragmented customer experiences are preventing developers from building their best software. The LaunchDarkly platform helps developers innovate on new features faster while protecting them with a safety valve to instantly rewind when things go wrong. Developers can target product experiences to any customer segment and maximize the business impact of every feature. And by gradually rolling out new application components, they escape nightmare "big-bang" technology migrations. 

The LaunchDarkly platform was built to guide engineers to the next frontier of DevOps by:

  • Improving the velocity and stability of software releases, without the fear of end customer outages
  • Delivering targeted experiences by easily personalizing features to customer cohorts
  • Maximizing the business impact of every feature through the ability to experiment and optimize
  • Coordinating the release and optimization of software to provide consistent experiences across mobile platforms and device types
  • Improving the effectiveness and productivity of engineering teams, by providing insights into engineering cadence and stability

At LaunchDarkly, we believe in the power of teams. We're building a team that is humble, open, collaborative, respectful and kind. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status. LD invites any applicant to review our written Affirmative Action Plan. To do so, contact People Ops at hr@launchdarkly.com. 

Do you need a disability accommodation?

Fill out this accommodations request form and someone from our People Operations team will contact you for assistance. 

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...

Education

Select...
Select...
Select...
Select...
Select...

U.S. Standard Demographic Questions

We invite applicants to share their demographic background. Please note this optional survey is different from the EEO questions further in the application -- we encourage you to answer both, as one is required for government reporting, and the other includes additional questions to further identify areas of improvement in our goal to become a more diverse and inclusive organization. Your responses will not be associated with your specific application and will not in any way be used in the hiring decision.

Select...
Select...
Select...
Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in LaunchDarkly’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.