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Senior SEO Specialist

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📌 Senior SEO Specialist – Strategy & Execution Lead (Contractor, Remote)

We are looking for a Senior SEO Specialist who will own and lead the entire SEO strategy. This is a high-impact, hands-on role that combines strategic vision with strong technical capabilities. You’ll be responsible for designing, implementing, and optimizing SEO initiatives across all our digital assets, with a strong focus on increasing organic traffic, brand visibility, and search engine rankings.

You’ll work cross-functionally with content, product, and dev teams, but you’ll also be expected to drive execution autonomously.

🗓 Start date: July 2025
📆 Contract type: Contractor
🌐 Work hours: Monday to Friday, 7.30 to 16.30 PST, 100% Remote


🛠️ What You’ll Be Doing

  • Design and execute a comprehensive SEO strategy aligned with business goals.
  • Perform competitive analysis, keyword research, and market trends to identify growth opportunities.
  • Set measurable SEO KPIs (rankings, traffic, conversion rates).
  • Conduct technical audits and resolve issues related to crawling, indexing, page speed, mobile responsiveness, structured data, Core Web Vitals, etc.
  • Optimize site architecture, internal linking, URL structures, and canonicalization.
  • Manage and improve sitemap.xml, robots.txt, schema markup, and redirection logic.
  • Guide and implement SEO best practices in product pages, collections, and landing pages.
  • Collaborate with content writers and product teams to optimize existing content and develop new assets that rank.
  • Define and implement a white-hat backlink acquisition strategy.
  • Monitor and manage domain authority and off-site signals.
  • Track performance using tools like Google Analytics, Search Console, Ahrefs/Semrush, Screaming Frog, etc.
  • Deliver regular SEO performance reports with actionable insights.

✅ What You Need to Succeed

Must-haves

  • 4+ years of experience in SEO with proven results (preferably in e-commerce or B2B).
  • Strong knowledge of technical SEO and ability to perform hands-on optimizations.
  • Familiarity with Shopify (or similar platforms), HTML, CSS, and basic JavaScript.
  • Strong analytical mindset, comfortable working with large datasets and drawing insights.
  • Excellent written and verbal communication in English.
  • Proactive, independent, and self-driven... You get things done!

Nice-to-haves

  • Experience in industrial, construction, or machinery markets.
  • Familiarity with schema.org markup and automation of SEO audits.
  • Google Search Console API or GA4 integration knowledge.

🧭 Our Recruitment Process

Here’s what to expect from our candidate-friendly interview process:

  1. Initial Interview – 60 minutes with our Talent Acquisition Specialist

  2. Culture Fit – 30 minutes with our Team Engagement Manager

  3. Final Stage – 60 minutes with the Hiring Manager - Technical Interview


🌟 Why Join Launchpad?

We believe that great work starts with great people. At Launchpad, we offer:

  • 💻 Fully remote work with hardware provided

  • 🌎 Global team experience with clients in Northamerica

  • 💸 Competitive USD compensation

  • 📚 Training and learning stipends

  • 🌴 Paid Time Off (vacation, personal, study)

  • 🧘‍♂️ A culture that values autonomy, purpose, and human connection


✨ Ready to make your mark? Apply now and be part of something exciting.

 

 

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