Senior Product Marketing Manager

Hi there! Thanks for stopping by 👋

Are you actively looking for a new opportunity? Or just checking the market? Well… you might just be in the right place!

We’re looking for a Senior Product Marketing Manager to join our Marketing team in APAC. Reporting to the Director of Marketing, ROW, the key objective of this position is to improve how we take our Lightspeed Retail solution to market in APAC and EMEA: establishing impactful positioning and messaging; conducting market analysis; gathering customer feedback; and building go-to-market strategies. More importantly, you will act as the voice of the customer within the organisation and ensure customer needs are addressed at each marketing touchpoint. 

As a Senior Product Marketing Manager, you will build relationships globally throughout the organisation, but most significantly with your P&T colleagues in Auckland. You will interact with diverse stakeholders such as product, marketing, sales, customer service, partnerships, revenue operations, and others in order to help accelerate the launch and lifecycle management of our various retail products.

What you’ll be doing:

• Deeply understand the market, customers, and competitors. Conduct ongoing market research and glean nuanced insights on customer needs and the competitive landscape to inform product roadmaps and hone messaging
• Be the voice of the product. Own the product messaging and value proposition, and develop positioning frameworks and internal enablement tools to effectively arm customer-facing teams with the knowledge they need to sell and support Lightspeed Retail
• Lead go-to-market strategy. Lead the planning and execution for new product launches, from concept to launch, and own the results
• Collaborate cross-functionally. Work closely with Product, Sales, and Marketing teams to ensure alignment and successful execution of all GTM initiatives
• Develop a customer marketing roadmap. Drive initiatives that support net retention and upsell KPIs, and partner with internal teams to create compelling content that resonates with our customer base

What you need to bring:

We're looking for a candidate who has experience with the following:

• Proven experience of working in a product marketing or equivalent role, ideally in a Retail, Fintech, or B2B SaaS environment 5+ years
• Knowledge of strategic planning, business analysis, marketing principles, research, and analysis with strong project management skills
• Understanding how to identify marketing opportunities for an existing customer base
• Experience conducting and leveraging qualitative and quantitative research (e.g., surveys, interviews, support feedback) to inform strategy
• Proven tactical ability to independently lead projects from start to finish with minimal oversight, empowered by a supportive team environment
• A solid understanding of retail operations and how retail merchants run their businesses

We know that people are more than what’s on their CV. If you’re unsure that you have the right profile for the role... hit the ‘Apply’ button and give it a try!

Be a changemaker

You’ll enjoy:

• Genuine career opportunities in a company that’s creating new jobs every day
• Work in a team large enough for growth but lean enough to make a real impact
• Exposure to modern and proven technology
• Ability to work and grow in a truly flexible environment
• Opportunity to learn, expand your skill set, forge wonderful relationships and make your mark within the diverse and inclusive Lightspeed culture, a true Canadian tech success story

Plus benefits designed to keep you happy, healthy and fulfilled.

• Lightspeed share scheme (we are all owners)
• Unlimited paid time off policy
• Work remotely from anywhere in the world for up to 60 days per year
• Flexible working policy
• Health and wellness benefit of $500 per year
• Mental health online platform and counselling & coaching services
• Paid leave and assistance for new parents
• Free LinkedIn Learning license
• Paid Volunteer day
• Premium cover if you sign up for health insurance with Southern Cross
• Subsidised public transportation to cover up to 75% of your commuting costs 
• Complimentary breakfast and lunch options, along with fresh fruits, snacks, and beverages stocked in the office
• Exciting events hosted regularly by our Auckland Culture Club
• Secure, full-time parking facilities 
• Newly renovated office space located in Newmarket (Auckland)
• Dog friendly environment

Do you need additional support during an interview?

At Lightspeed, we acknowledge that we face the unique challenge of engaging with and hiring diverse talent from marginalised communities with different personal or cultural norms. For many candidates from these underrepresented groups, a job interview can be an extra stressful or challenging experience. Taking this nuanced perspective into consideration, Lightspeed is pleased to offer Supported Interviews! This means you’re welcome to bring whānau or a support person along with you during any Lightspeed interview (excluding initial recruiter phone call). This ensures you have the best opportunity to display your full range of strengths.

To all recruitment agencies: Lightspeed does not accept unsolicited agency resumes. If we have not directly engaged your company in writing to supply candidates for a specific vacancy, Lightspeed will not be responsible for any fees related to unsolicited resumes.

Lightspeed is a proud equal opportunity employer and we are committed to creating an inclusive and barrier-free workplace. Lightspeed welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Where to from here?
Obviously, this has to be mutually beneficial: we want you to step into a role you love, and we want to offer you a place you’re proud to come to every day. For a glimpse into our world check out our career page here.

Lightspeed is building communities through commerce, and we need people from all backgrounds and lived experiences to do that. We were founded in 2005, in Montreal’s gay village and our original members were all part of the LGBTQ+ community. The ethos of our business has been about inclusion from the very beginning, and we strive to provide a workplace where everyone belongs.

Who we are:
Powering the businesses that are the backbone of the global economy, Lightspeed's one-stop commerce platform helps merchants innovate to simplify, scale, and provide exceptional customer experiences. Our cloud commerce solution transforms and unifies online and physical operations, multichannel sales, expansion to new locations, global payments, financial solutions, and connection to supplier networks.