Sales Development Representative (SDR)
About Lineage
Lineage is revolutionizing real estate investing by making generational wealth accessible to everyone. We provide a modern, all-in-one platform that helps investors, property managers, and partners succeed through hands-on education, asset management, and a real-time investment property marketplace. With over $1.5 billion in transactions, we’re simplifying rental property ownership and empowering everyday people to build long-term wealth—anytime, anywhere.
Position Overview
We’re looking for a motivated and articulate individual to join our team as a Sales Development Representative (SDR). In this role, you'll be the first point of contact for warm and targeted leads. This is an ideal role for someone who thrives on conversations, has a competitive edge, and wants to be part of a fast-growing real estate tech firm that values results, flexibility, and fun.
This position is commission-only, remote, and highly flexible in both time and location.
Key Responsibilities
- Connect with prospective investors via warm outbound calls and follow-ups.
- Set qualified appointments for Account Executives and leadership.
- Use tools like a power dialer and CRM to accurately log call outcomes and lead data.
- Identify investor needs through thoughtful discovery and qualification.
- Follow up with:
- Inbound leads from paid search and social campaigns (retail investors).
- Prospects from B2B2C channels (e.g., professional property managers' clients).
- Cold leads and re-engagement efforts with former prospects and existing investors.
- Continuously improve your talk tracks, close rates, and conversion metrics.
- Engage in self-guided online training with support from experienced teammates.
Qualifications
- Comfortable making phone calls and speaking with new people regularly
- Confident, articulate, and able to build rapport quickly
- Self-motivated and thrives in a flexible, remote, commission-based environment
- Competitive mindset with a strong drive to meet or exceed goals
- Coachable and open to feedback with a desire to continually improve
- Strong organizational skills and attention to detail when tracking calls and outcomes
- Able to manage time effectively and work independently without micromanagement
- Tech-savvy and able to learn tools like CRMs, power dialers, and spreadsheets
- Prior experience in sales, customer service, or phone-based roles is a plus
Our Core Values
FUN: We create authentic moments of enjoyment with our team and customers. Winning is fun, but so is playing the game.
TRUST: We act with integrity in all aspects of our business, building confidence inside and outside our organization.
DWYSYD (Do What You Say You Will Do): We are reliable, consistent, and take commitments seriously. Accountability drives performance.
TRANSPARENCY: Clear communication and shared awareness allow us to address challenges head-on and make better decisions.
TEAM FOCUS: We leverage collective capabilities and empower others to do great things. Collaboration drives success.
RESULTS DRIVEN: We maintain constant focus on achieving measurable goals aligned with our mission and objectives.
Why Join Lineage?
Growth & Impact: We're 3x-ing our team over the next 12 months. You'll have significant autonomy, direct mission impact, and clear paths to leadership as we revolutionize how millions invest in real estate.
Remote-First: We thrive as a globally distributed team with a bias for action, staying true to our core values while defining the future of real estate investing.
Your Opportunity: We're making institutional-grade investing accessible to everyone -- work that's both technically challenging and deeply meaningful.
We're looking for: Ambitious people excited to tackle big challenges. No "perfect" candidate exists—we encourage applications even if you don't check every box. Lineage is where you grow professionally while contributing to something bigger than yourself.
Lineage is committed to creating an inclusive and respectful work environment where everyone brings their authentic self to work. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other protected status under applicable law.
Notice to California Applicants:
We collect personal information as part of the job application process in accordance with the California Consumer Privacy Act (CCPA). This includes identifiers, work history, and other relevant details used for recruitment purposes. We retain your data for up to 12 months and do not sell or share it for commercial purposes.
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