
Retail Marketing Intern
Lucid Motors is seeking a Retail Marketing Intern to join our dynamic team. This internship offers a unique opportunity to gain hands-on experience in retail marketing strategies and experiential marketing initiatives within the automotive industry. You will be based in Amsterdam and ideally work from our office in Amsterdam and/or our Studio in Hilversum.
Responsibilities
- Support the execution of retail marketing campaigns to drive foot traffic and sales at Lucid Motors retail locations.
- Assist in the planning and coordination of marketing events, such as our Mobile Studio, test drive events, product launches, and brand activations.
- Support the creation of Retail Marketing blueprints to be shared with agents and/or importers to support expansion objectives.
- Collaborate with cross-functional teams to ensure alignment of marketing initiatives with overall brand objectives.
- Conduct market research and analysis to identify new opportunities for retail marketing efforts.
- Assist with administrative tasks, including budget management, vendor coordination, and internal analytics/reporting.
Requirements
- Currently enrolled in a Bachelor’s or Master’s degree program in Marketing, Business, or a related field.
- Passion for the automotive industry and sustainability.
- Strong communication and interpersonal skills.
- Hands-on mindset and willingness to make a difference.
- Ability to work independently and collaboratively in a fast-paced environment.
- Proficiency in the Microsoft Office suite (Word, Excel, PowerPoint).
- Previous internship or coursework related to marketing is a plus.
Benefits
- Hands-on experience in a leading electric vehicle company.
- Mentorship from industry professionals.
- Networking opportunities with professionals in the automotive and marketing fields.
- Competitive internship compensation.
Additional Compensation and Benefits: Lucid offers a wide range of competitive benefits, including medical, dental, vision, life insurance, disability insurance, vacation, and 401k. The successful candidate may also be eligible to participate in Lucid’s equity program and/or a discretionary annual incentive program, subject to the rules governing such programs. (Cash or equity incentive awards, if any, will depend on various factors, including, without limitation, individual and company performance.)
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