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Product Marketing Manager, Ecosystems

Redwood City, California, United States · San Francisco, California, United States

About Moloco:

Moloco is a machine learning company empowering organizations of all sizes to grow and unlock the full value of their unique first-party data, elevating the traditional path to performance advertising. While the largest technology companies have proven the speed and scale of ad-targeting utilizing data— the same robust performance powered by machine learning has previously been unavailable beyond their platforms. 

That's where Moloco steps in. With Moloco's powerful combination of cutting-edge machine learning technologies, we play a unique and visible role in shaping the digital economy, all while allowing companies to stay independent and scale.

An industry leader at the nexus of machine learning, performance marketing, and visionary product infrastructure, Moloco is advancing the advertising technology industry. We ranked in the top 10% of the Inc. 5000 fastest-growing private companies for 2023. Recognized as one of 46 leading Cloud Computing companies, receiving the Stratus Award for 2023. In 2023, we received Google’s Cloud DevOps Dreamers Award, a recognition given to companies that are implementing DevOps practices to drive organizational success and high performance. Lastly, Moloco is a 2024-certified Great Place to Work! Check us out on Glassdoor and be sure to get an inside look at working at Moloco on Instagram, Twitter, and YouTube.

Moloco is headquartered in Silicon Valley, with offices in San Francisco, New York, Los Angeles, Seattle, London, Berlin, Seoul, Singapore, Beijing, Gurgaon, Bangalore, Tel Aviv and Tokyo.

Creating a diverse workforce and a culture of inclusion and belonging is core to our existence. To reach our goals, diversity of talent and thought is a critical component of how we operate as an organization. Our workforce is our superpower, and we know that fostering a culture of inclusion, authenticity, and belonging will allow us the greatest opportunity to carry out our mission -- to empower businesses of all sizes to grow through operational machine learning.

Moloco is a truly rewarding place to work and in an exciting period of growth, which you could be a part of. Join us today and apply now!

The Impact You’ll Be Contributing to Moloco:

The Product Marketing Lead, Ecosystems will be responsible for developing and executing a comprehensive marketing strategy that drives brand awareness and revenue growth with global agencies and key ecosystem partners, such as Mobile Measurement Partners (MMPs). This role requires a strategic, cross-functional marketer with a deep understanding of the mobile app marketing ecosystem, and a proven ability to execute high-impact marketing initiatives. The ideal candidate will excel at building strong partnerships, translating complex concepts into clear, persuasive narratives, and working collaboratively across Product, Sales, and Marketing teams to align strategy and execution. With a hands-on approach, this person will develop thought leadership content, drive partner-focused marketing initiatives, and build Moloco’s external marketing ecosystem

The Opportunity: 

  • Define the marketing strategy:
    • Develop and define the holistic marketing strategy to drive brand awareness and revenue growth with key global agencies and ecosystem partners, including leading Mobile Measurement Partners (MMPs) 
    • Align with cross-functional teams — including other Marketing functions, Product, Go-to-Market, and Sales — to ensure coordinated execution of high-impact initiatives.
    • Balance global and regional approaches to ensure marketing programs resonate across diverse markets and drive measurable impact.
    • Serve as the primary point of contact for external partner marketing teams, working to identify and capitalize on joint marketing opportunities.
  • Develop agency-specific positioning and messaging:
    • Conduct deep industry research (first-party and third-party) to understand the evolving needs of key agencies across the world
    • Create data-backed, customer-centric messaging that clearly articulates Moloco’s unique value in helping agencies and their clients grow revenue
    • Roll out positioning across web properties, sales enablement, content, events, and other initiatives to ensure consistency and effectiveness.
  • Plan & execute go-to-market initiatives: 
    • Own the end-to-end development and execution of partner go-to-market initiatives to drive awareness, adoption, and growth.
    • Lead high-impact programs such as sales narratives, webinars, research reports, and customer success stories in coordination with both agencies and other ecosystem partners.
    • Work closely with regional marketing teams and sales to identify and align on key events, content, and where partner involvement is crucial.
  • Build Moloco’s partner marketing ecosystem:
    • As the role matures, the scope will likely evolve to cover more partnership types (e.g. creative, data, etc...) 

How Do I Know if the Role is Right For Me? 

  • 10+ years of experience in marketing or go-to-market roles, with at least 3 years working with agencies and / or in a partner marketing role
  • Keen understanding of the mobile app marketing ecosystem
  • Proven ability to develop and execute global marketing strategies that drive brand awareness, customer acquisition, product adoption, and revenue growth.
  • Experience working cross-functionally with Product, Sales, and Go-to-Market teams to align messaging, strategy, and execution.
  • Exceptional storytelling skills, with the ability to translate complex technical concepts into compelling, digestible narratives tailored for agencies 
  • Hands-on experience developing high-quality marketing content such as sales decks, webinars, case studies, and industry reports.
  • Great at stakeholder management across both internal and external partners 
  • Ability to thrive in a high-growth, fast-moving company, demonstrating adaptability and a self-starter mentality.
  • Strong written and verbal communication skills, with the ability to influence and inspire diverse audiences.

Our Compensation And Benefits (for United States Residents Only)

In accordance with various state laws, the range provided is a reasonable estimate of the base pay for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, knowledge, skills, and abilities. We also offer a competitive benefits package.

Base Pay Range:

$147,200 - $220,800 USD

Moloco Thrive: Benefits and Well-Being:

We take care of you and create the conditions for you to do the best work of your career. Through a lens of inclusion, we offer innovative benefits that empower our employees to take care of themselves and their families so they can do the best work of their lives. For an overview of our global benefits, click here. 

Moloco Values

  • Lead with Humility: Everyone’s voice is respected, valued, and heard. With humility, we become more open and accessible to each other. We win, lose, and learn together. Accountability and feedback are essential to our success. 
  • Uncapped Growth Mindset: We see all situations as opportunities to learn, grow, and improve as individuals and as an organization. We seek diverse perspectives, encourage curiosity, and promote experimentation to push the boundaries of what’s possible. 
  • Create Real Value: We pursue the most impactful opportunities with rigor and integrity. We take intelligent risks and make disciplined trade-offs to maintain deep focus. We help our customers win by delivering durable value. 
  • Go Further Together: We’re one team working towards one mission and vision. We collaborate proactively and inclusively, involving the right people at the right time and in the right way. We strive to create a more equitable workplace. We won’t let each other fail. 

Additional Resources: 

Equal Opportunity: 

Moloco is an equal opportunity employer. As we highly value diversity in our current and future employees, we do not discriminate (including in our hiring and promotion practices) on the basis of race, color, creed, religion, national origin, age, sex and gender, gender expression, and gender identity, sexual orientation, marital status, ancestry, physical or mental disability, military and veteran status, or any other characteristic protected by law.

Candidate Privacy Notice:

Your privacy matters to us. By applying, you acknowledge that you’ve reviewed our Candidate Privacy Notice.

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