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Marketing and Administration Coordinator

Gold Coast

NFL Australia is seeking a dynamic and organized Marketing and Administration Coordinator to support the implementation of marketing strategies aimed at expanding fan engagement and brand growth across Australia and New Zealand. This role is ideal for a proactive, creative, and highly motivated individual with strong organizational skills.

This 9-month seasonal position offers a diverse range of responsibilities, including office administration, media and social content development, youth and influencer marketing, event planning and execution, fan communications, and reporting and insights.

As a key member of the team, the successful candidate will bring a passion for sports and entertainment, thrive in a fast-paced environment, and have a proven ability to activate all aspects of the marketing mix. A deep understanding of the Australian and New Zealand sports landscape will be essential in managing priority relationships and delivering impactful initiatives that drive business success.

If you’re a self-driven, detail-oriented professional with strong execution skills, this is the perfect opportunity for you. Join our team and be an integral part of shaping the future of the NFL in Australia and New Zealand!

Responsibilities

Reporting to the Marketing Manager, the successful candidate will play a key role in supporting the development and execution of marketing initiatives that drive fan engagement and revenue growth for NFL Australia.

Key Responsibilities:

  • Assist in the development and implementation of marketing and fan growth strategies to enhance engagement and revenue.
  • Create and execute marketing campaigns designed to boost TV viewership and content consumption.
  • Plan and deliver local events, including Fan Watch Parties, Player Visits, and other activations.
  • Manage fan communications, ensuring effective engagement with the NFL Australia database while driving acquisition and retention strategies.
  • Support the execution of youth marketing, content creation, and influencer marketing initiatives.
  • Develop commercial sales pitch materials and assist in partner marketing campaigns.
  • Drive consumer product marketing initiatives, supporting merchandise and gaming sales targets.
  • Monitor performance metrics, providing regular reporting and analytics to track success.
  • Handle office administration duties to ensure smooth day-to-day operations.

Required Qualifications

  • 2 or more years of experience in a marketing role or with a marketing degree. 
  • A strong team player, comfortable working collaboratively, virtually and independently
  • Ability to effectively manage multiple projects and assignments simultaneously, and communicate effectively to all stakeholders, both internally and externally
  • Strong analytical skills with the ability to interpret insights and data to drive marketing strategies
  • Creative problem-solving skills and a solutions-focused mindset
  • Strong communication and presentation skills
  • Proficiency in using Canva, PowerPoint, Excel and Word to develop presentations 

At the NFL, in-person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered.

NO RELOCATION ASSISTANCE WILL BE PROVIDED.

The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws. 

WHO WE ARE:

NFL Core Values:

  • Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
  • Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.
  • Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
  • Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.

NFL Leadership Attributes:

  • Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
  • Execute: We take action with precision, delivering results that drive our goals forward.
  • Inspire: We motivate others through vision, energy, and a commitment to excellence.
  • Live Our Values: We embody our core principles in every decision and action.
  • Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
  • Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact

WHO YOU ARE:

Talent Attributes:   What we expect for our employees:

  • Embody an enthusiastic, proactive can-do attitude 
  • Embrace grit, free from ego or entitlement
  • Excel as a relationship builder, with the ability to influence
  • Eager learner, driven by passion rather than just ambition
  • Encompasses an incredible work ethic with an agile mindset

 

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