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Gen AI Creative Director

New York, New York

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role:  Creative Director - Generative AI & Design 

Location:  New York City

 

About the role: 

We're seeking an expert Creative Director to work alongside our senior creative leadership to lead the integration of GenAI innovation with creative excellence in the beauty and wellbeing sector. This pivotal role demands pioneering new creative development approaches while maintaining the highest standards of craft and design.

 

What you will be doing: 

  • Lead and Inspire: Guide creative teams in crafting innovative, GenAI-driven solutions that align with luxury and beauty brand values. 
  • Creative Excellence: Drive exceptional creative quality across all channels, leveraging AI to elevate premium brand standards. 
  • Champion GenAI: Advocate for the integration of AI tools and methodologies in the creative process. 
  • Strategic Direction: Provide expert creative leadership for beauty and wellbeing clients, ensuring work resonates with sophisticated audiences. 
  • Mentor Talent: Develop and nurture creative talent, fostering a culture of AI innovation and design excellence. 
  • Client Partnership: Build trust with clients in GenAI applications while safeguarding brand integrity. 

Creative & Technical Leadership: 

  • Utilize GenAI Tools: Lead teams in employing tools like ChatGPT, Midjourney, and Adobe Firefly to enhance creative output. 
  • Best Practices: Establish and ensure adherence to GenAI implementation standards for luxury brand work. 
  • Craft Excellence: Maintain exceptional craft and design quality across all projects. 
  • Drive Innovation: Pioneered innovation in GenAI applications while preserving brand equity. 
  • Creative Reviews: Conduct reviews with constructive feedback to continually elevate work quality. 

Required Experience & Skills: 

  • Experience: 10-15 years in creative leadership with significant exposure to luxury spirits, beauty, or wellbeing brands. 
  • Track Record: Proven history of award-winning work and team leadership. 
  • GenAI Proficiency: Deep understanding of GenAI technologies and their creative applications. 
  • Aesthetic Skills: Strong appreciation for craft, design, and luxury brand aesthetics. 
  • Mentorship: Experience in mentoring and developing creative talent. 
  • Client Management: Excellence in client presentation and stakeholder relationships. 
  • Technical Skills: Proficiency in Adobe Creative Suite and GenAI platforms. 

 

What you need to be great in this role: 

  • Direct experience in luxury, beauty, or wellbeing sectors. 
  • Multi-market or global brand experience. 
  • Track record of successful GenAI implementation in creative projects. 
  • Expertise in digital-first creative development. 

 

Personal Qualities: 

  • Leadership: Inspirational leader with a passion for innovation. 
  • Strategic Thinking: Commercially savvy and strategic. 
  • Craft Champion: Advocate for design excellence. 
  • Collaboration: Strong team player with excellent communication skills. 
  • Adaptability: Excited by emerging technologies and adaptable. 
  • Continuous Learning: Committed to ongoing development. 
Req ID: 17902
#LI-FO1 #LI-EXECUTIVE

At the time of this posting, the base salary for this position may range according to what's stated below. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package.

Salary Range

$225,250 - $251,750 USD

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations  

 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

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