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Head of Marketing

SF Bay Area (Hybrid)

Parasail is redefining AI infrastructure by enabling seamless deployment across a distributed network of GPUs, optimizing for cost, performance, and flexibility. Our mission is to empower AI developers with a fast, cost-efficient, and scalable cloud experience—free from vendor lock-in and designed for the next generation of AI workloads.

About the Role

We’re hiring our first strategic, full-stack Head of Marketing, a strategic and hands-on leader who will build Parasail’s marketing function from scratch. This is an opportunity to define our brand voice, shape our go-to-market narrative, and own marketing across content, product marketing, demand generation, developer relations, brand, and events. You’ll work closely with the founding team and have significant visibility and impact across the business.

You’ll thrive here if you’re equally excited to drive strategy and write a killer blog post, test new growth experiments, and build our presence in the fast-moving AI infrastructure and LLM deployment ecosystem

Responsibilities

Own and Drive the Marketing Function

  • Define and execute the overall marketing strategy in partnership with the leadership team
  • Create and manage a content calendar and campaigns that support Parasail’s brand, product launches, and sales funnel
  • Track and report on KPIs across channels (web, content, email, social, etc.) to inform strategy and execution
  • Develop our category narrative and positioning as the default infrastructure layer for AI deployment

Build Our Content Engine

  • Author and oversee content that speaks to AI/ML engineers, data scientists, and infrastructure teams
  • Translate technical product capabilities into compelling narratives and customer-centric value propositions
  • Collaborate with internal experts and customers on case studies, technical write-ups, and community posts
  • Launch thought leadership programs that elevate Paraail’s founder and team as industry experts

Launch and Scale Growth Channels

  • Develop and experiment with demand generation programs, including SEO, paid media, email nurture, and partnerships
  • Build awareness and lead pipelines in new verticals and customer segments
  • Leverage AI tools to automate and amplify efforts across marketing functions
  • Test developer-specific channels (Reddit, Github, Discord, etc.) to drive qualified trials 

Lead Product and Community Marketing

  • Partner with Product and Sales to drive positioning, messaging, and product launch strategy
  • Own external communications (website, announcements, social media) for launches and roadmap milestones
  • Engage with the AI/infra community through events, forums, and developer programs
  • Build our voice and presence in ecosystems like Hugging Face, LangChain, and VLLM

Build the Marketing Stack

  • Select and manage tools for campaign management, CRM, analytics, and reporting
  • Identify when and where to hire contractors or agencies to scale execution
  • Stand up scalable processes for testing, reporting, and marketing operations

You Might Be a Fit If You

  • Have 10+ years of experience in B2B marketing (with 3+ years of AI infrastructure, developer tools, or high-performance cloud platforms)
  • Understand developer GTM, and have marketed products that require both technical accuracy and business impact 
  • Commend of convention and creative demand generation channels, with a strong focus on driving ROI through running experiments with clearly backed metrics and analytics 
  • Can write about technical topics with clarity and precision—bonus if you’ve written for devtools, AI/ML, infra, or open-source audiences
  • Bring a builder mindset: scrappy, self-directed, and energized by ambiguity
  • Love learning and simplifying complex concepts for diverse audiences
  • Are a systems thinker with strong organizational and project management skills
  • Use tools like Google Analytics, Hubspot, Notion, Webflow, Figma, AI copilots, and analytics platforms confidently
  • Value collaboration and aren’t afraid to roll up your sleeves
  • Thrive in fast-paced, early-stage environments where marketing directly impacts product velocity and customer success 

What Success Looks Like

  • Lead Generation: Marketing-generated pipeline through programs that reach relevant personas and use cases
  • Content Performance: Consistent publishing cadence, growth in organic traffic, strong engagement with thought leadership pieces
  • Product Marketing Impact: Clear, differentiated positioning and strong messaging that resonates with technical users
  • Brand Growth: Improved awareness and perception of Parasail within the AI infrastructure space
  • Community Presence: Active and growing participation in relevant channels (events, newsletters, developer platforms)
  • Sales Enablement: Create assets and messaging that support the sales team in closing deals with AI-native teams 

Why Join Us

  • Be the first marketing hire at an innovative, high-velocity AI infrastructure startup
  • Work directly with the founders and engineering leaders to shape how Parasail shows up in the world
  • Help define the marketing function and team from the ground up
  • Competitive compensation, equity, and benefits
  • A values-driven, low-ego culture that celebrates experimentation and progress
  • Directly influence how the next generation of AI products gets deployed at scale 

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