Senior Social Media Manager
Who Are We?
Postman is the world's leading collaboration platform for API development. Postman's features simplify each step of building an API & streamline collaboration to help create better APIs—faster. More than 35 million developers & 500,000 organizations worldwide use Postman today. After receiving Series D funding in 2021 & releasing our biggest & best version ever of Postman in September 2022, we continue to strive humbly towards our mission of 100 million connected developers & serving companies as they seek to innovate in an API-first world.
P.S: We highly recommend reading The "API-First World" graphic novel to understand the bigger picture & our vision at Postman.
We’re seeking a hyper creative, strategic and enthusiastic leader to shape Postman’s organic social presence across existing and emerging channels. The ideal candidate has a demonstrated track record of creating growth-oriented, social-forward, delightful brand experiences, particularly in the SaaS space. You’re no stranger to building in fast-paced, data-driven environments. You’re comfortable with making strategic trade-offs, pivoting quickly to capitalize on growth opportunities and always tying your efforts back to business-level goals and initiatives. More importantly, you know how to blend strategy and creative to generate buzz, excitement and awareness.
About The Role
The ideal candidate is equal parts creative innovation and data-driven strategy, with a keen eye for culture and platform-driven trends. As a platform expert, you’ll drive strategy and editorial planning for each of our priority channels (LI, X, YT) and recommend strategies for emerging channels (TT, IG, FB, others).
You’ll take a test > iterate > scale approach to measure effectiveness of your strategy at both the campaign and channel-level. You’ll partner with cross-functional leaders to support a variety of GTM motions and serve as an internal subject matter expert for best practices. This role will also be responsible for building and driving our influencer marketing initiatives, overseeing recruitment, measurement and reporting. This is an exciting and dynamic position for someone looking to shape a social footprint for a beloved developer brand and product.
What You’ll Do
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Drive growth and editorial strategy for each of Postman’s organic social channels
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Manage creative pipeline, publishing, as well as channel and post engagement
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Partner with cross-functional leaders (Content, PMM, paid, campaigns, others) to bring to life key GTM moments by shaping social strategies that drive to business goals
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Manage creative and influencer agencies to plan and execute campaigns
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Analyze and report social channel and activation performance to quantify the effectiveness of campaigns and drive scalable learnings
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Work with platform partners to ensure the business is adopting the latest product features and best practices
What You Bring
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7+ years of social strategy, social management and content creation, preferably with experience in SaaS
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A ruthless, data-driven prioritization skillset
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A problem-solving mentality and enthusiastic “can do” attitude
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A body of work that shows off creative flair, strategic mindset and proven results
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A collaborative approach and experience in “building the ship while flying it”
Our Values
At Postman, we create with the same curiosity that we see in our users. We value transparency & honest communication about not only successes, but also failures. In our work, we focus on specific goals that add up to a larger vision. Our inclusive work culture ensures that everyone is valued equally as important pieces of our final product. We are dedicated to delivering the best products we can.
What Else?
This is a remote role based in the United States & the reasonably estimated salary for this role ranges from $135,000 to $155,000, plus a competitive equity package, and a flexible schedule working with a fun, collaborative team. Enjoy full medical coverage, unlimited PTO, and a monthly lunch stipend. (Yes, seriously. We want you to eat well wherever you’re at.) Plus, our wellness program will help you stay healthy from your location with fitness-related reimbursements. Our frequent and fascinating virtual team-building events will keep you connected, while our donation-matching program can support the causes you care about. We’re building a long-term company with an inclusive culture where everyone can be the best version of themselves, and we want you to be part of it.
Equal Opportunity
Postman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Postman does not accept unsolicited headhunter and agency resumes. Postman will not pay fees to any third-party agency or company that does not have a signed agreement with Postman.
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