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Head of Product Marketing

Remote
 

RegScale is a continuous controls monitoring (CCM) platform purpose-built to deliver fast and efficient GRC outcomes. We help organizations break out of the slow and expensive realities that plague legacy GRC tools by bridging security, risk, and compliance through controls lifecycle management. By leveraging CCM, organizations experience massive process improvements like 90% faster certification times, and 60% less audit prep time. Today’s expansive security and compliance requirements can only be met with a modern, CCM based approach, and RegScale is the leader in that space.  

Position:

The Head of Product Marketing will be responsible for designing, executing, and optimizing RegScale’s product marketing and sales enablement strategy. This individual will bring a sophisticated understanding of the cybersecurity and compliance domains in which RegScale operates and will work closely with executive leadership to define clear positioning, messaging, and competitive differentiation.

This role is critical to building a high-impact product marketing function that drives clarity and alignment across go-to-market teams to accelerate growth and strengthen our leadership position.

The ideal candidate is a seasoned GRC expert who has firsthand experience solving the most complex compliance and risk challenges facing CISOs today. They will have a proven track record in high-growth technology companies or within Big 4 consulting firms. Demonstrated success supporting sales teams and marketing programs is essential.

Reporting to the VP of Marketing, the Head of Product Marketing will maintain a constant pulse on market trends and the competitive landscape, providing actionable intelligence to inform product strategy and strengthen our market advantage. This leader will combine deep practitioner expertise in GRC and cybersecurity technologies with a passion for crafting compelling content and narratives that clearly articulate RegScale’s value to customers, prospects, and partners.

Key Responsibilities:

  • Lead the end-to-end product launch process, serving as a key evangelist for new capabilities and innovations within the RegScale platform.
  • Analyze market trends, evolving customer requirements, critical use cases, and buying behaviors to inform corporate strategy and support integrated marketing campaigns.
  • Oversee the development and execution of RegScale’s competitive intelligence program, continuously refining messaging, positioning, and enablement resources to improve market share.
  • Develop and curate clear, impactful messaging and enablement assets—including decks, videos, demos, trainings, etc. —to educate internal teams and external audiences.
  • Promote RegScale’s value proposition through analyst briefings, customer presentations, product demonstrations, thought leadership content, and strategic sales engagements.
  • Lead the customer reference program to cultivate advocates, highlight success stories, and demonstrate the measurable impact of the RegScale platform.
  • Partner cross-functionally with R&D, Sales, CSs, SEs, and customers to gather market intelligence, capture feedback, and inform product roadmap priorities grounded in customer value.
  • Create compelling, audience-specific content to increase market awareness and drive adoption.
  • Manage and expand RegScale’s engagement with industry analysts to strengthen the company’s presence, influence market perceptions, and increase coverage in research publications and reports.

Required Skills:

  • GRC expert; with either consulting experience in one of the Big 4s on GRC-related projects, or practitioner experience
  • Previous product marketing experience with a complex security SaaS tool 
  • Deep knowledge of the compliance landscape that helps you identify customer pain points and understand RegScale’s differentiated solutions
  • A storyteller with a portfolio of content that translates complex technical concepts into simplified, user-centric stories
  • Excellent verbal and written communication skills, including the ability to chair sessions and host webinars
  • Strong project management skills; operates with a sense of urgency and is comfortable with changing priorities
  • Strong problem-solving ability and performance/metrics-driven thinking
  • Works well independently as well as collaboratively in a cross-functional team
  • Flexibility to work extended hours to meet the demands of a fast-growing startup

Qualifications:

  • Bachelor’s degree in Business, Marketing, or related field or equivalent experience
  • 8+ years of experience in product marketing roles for GRC, compliance, risk, or complex security products
  • Must show ability to grasp complex technical concepts
  • Excellent writer (have sample links ready)
  • Excellent oral communication skills (in-person, online, and written)
  • Professional technical certifications in security, DevOps, programming, or auditing fields
  • Must be willing to travel up to 15% of the time
  • Must be a US Citizen and subject to a background check and unannounced drug testing requirements

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