New

Head of Analytics

Remote

About Us

Sleep Doctor is the sleep health company on a mission to help an increasingly tired world live healthier, happier, and thriving lives through the revitalizing power of sleep. Sleep Doctor meticulously creates and curates scientifically backed direct-to-consumer sleep product essentials that solve sleep challenges and improve well-being. Founded by Dr. Michael Breus in 2008, Sleep Doctor, through its family of sites and brands (SleepDoctor.com, SleepFoundation.org, SleepApnea.org), empowers millions of consumers annually to better understand the science of their sleep, make informed product decisions, and build health-transforming sleep habits. To learn more about Sleep Doctor, visit SleepDoctor.com.

Are you a visionary analytics leader who thrives on turning complex data into business breakthroughs? At Sleep Doctor, we’re looking for a Head of Analytics to lead our analytics effort and shape the future of how millions of consumers improve their lives and health with better sleep.

This high-impact role will drive our business-facing and corporate analytics strategy—powering performance marketing, brand investment, product innovation, SEO/SEM, CRM, and user engagement. As a strategic thought partner to our C-suite (on the core operational leadership team for both our performance marketing and sleep care businesses), you’ll bring insights to life and enable smarter, faster decision-making across the company.

The Head of Analytics plays a critical role in driving the company’s overall growth strategy. Key responsibilities include supporting foundational operational and financial reporting, delivering data-driven insights to support decision-making, leading performance and brand marketing analytics, and monitoring operational performance against strategic goals. The Head of Analytics acts as a strategic partner to senior leadership, providing guidance on business performance trends, growth opportunities and resource optimization.  Additionally, they lead and mentor the Analytics team, collaborate with cross-functional departments to evaluate the impact of strategic and tactical initiatives. The role requires strong analytical acumen, leadership, business judgement, and the ability to navigate a fast-paced, high-growth environment typical of fintech.

At Sleep Doctor, we pride ourselves on fostering an inclusive, collaborative culture where innovation, ownership, and continuous learning are at the heart of what we do. Join us in making financial advice more accessible and actionable for everyone!

What You’ll Do

Strategic Business Partnership and Collaboration:

Act as key advisor to the CEO, CFO and core operational teams (e.g., GMs and CMO), delivering actionable insights into business drivers, risks and performance trends. Create cross functional partnerships to evaluate initiatives, build models and measurement plans, and inform decisions around growth strategies, product features, and go-to-market campaigns. Translate analysis into strategic recommendations that shape company direction.

Marketing & Brand Analytics

Lead analytics for performance marketing and brand investment, including cross-channel attribution, ROAS measurement, and media max modeling.  Inform marketing optimization and strategic alignment across paid and organic acquisition, including SEO, SEM, and CRM channels. 

Experimentation & Product Analytics

Partner with GMs, Product and Engineering teams to support AB testing, feature evaluation, and user segmentation.  Translate behavioral insights into product hypotheses that improve user engagement and monetization.

Performance Monitoring:Reporting & Analytics:

Develop and monitor KPIs to assess corporate and business-level health.  Deliver timely, accurate and actionable reporting to senior leadership, highlighting key trends, risks and areas for improvement.

Team Leadership & Development:

Lead and mentor a high-performing Data Analytics team, fostering an environment of collaboration, growth, and excellence. Ensure the team delivers robust analysis and modeling to support business decisions.

 

What We Are Looking For

  • Bachelor's degree in related quantitative fields from a rigorous academic program.  Engineering, Math, Physics, Finance, or Economics strongly preferred
  • 10+ years of experience in high-intensity, high-accountability environments such as a high-growth startup, private equity, investment banking, or management consulting  
  • Proven track record of partnering with senior executives to drive growth, marketing effectiveness, and product strategy through data
  • Hands-on experience with marketing analytics, attribution models, cohort analysis, and LTV-to-CAC frameworks 
  • Deep understanding of digital marketing metrics, SEO KPIs, and user acquisition funnel analytics
  • Demonstrated ability to build, lead, and develop high-performing teams in dynamic fast-moving organizations
  • Proven ability to partner with C-level executives and provide strategic analytical insights and support
  • Exceptional communication and presentation skills, with the ability to translate complex data into actionable insights for diverse stakeholders, including board members,
  • Proficiency in modern analytical systems and tools (e.g., SQL, Python, Looker / Tableau,etc.).
  • Highly analytical and intellectually curious, with a bias for action and comfort operating in ambiguity and change

Compensation Range

Base Salary Range: $68,000-75,000 annually. Note that final compensation is subject to the candidate’s specific qualifications and location, as well as the needs of the company. This position is eligible to 

The Company currently provides medical, vision, and dental insurance and 100% of the employee  medical, vision,   and   dental   premiums  covered   by   the   Company.  There is an option to participate in both a medical FSA and dependent care FSA. We offer a 401(k) plan, with fully matching contributions up to 3% of salary and 50% matching from 3% to 5% of salary. There is a company paid life-insurance policy, and the option to participate in a voluntary pet-insurance policy.  You will be eligible for Paid Time Off in accordance with the company’s policies. Our Seattle-based employees will receive commuter benefits.

Sleep Doctor is committed to bringing together individuals from diverse backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive and be their authentic self, feel a sense of community, and do great work together. We are proud to be an equal opportunity employer open to all qualified applicants.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Sleep Doctor’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.