Product Marketing Manager

Job Title: Product Marketing Manager (Sales Enablement)
Location: Remote, US
Department: Marketing
Type: Full-Time, Exempt
Experience: 5+ years of experience
Salary Range: $139,500 - $150,000 /year (+ bonus, equity, and benefits) 
Core Hours: 9 AM - 1 PM PST / 12 - 4 PM EST

 

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About tvScientific

tvScientific is the first and only CTV advertising platform purpose-built for performance marketers. We leverage massive data and cutting-edge science to automate and optimize TV advertising to drive business outcomes. Our solution combines media buying, optimization, measurement, and attribution in one, efficient platform. Our platform is built by industry leaders with a long history in programmatic advertising, digital media, and ad verification who have now purpose-built a CTV performance platform advertisers can trust to grow their business.

 

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Role Summary

As the PMM owning Sales Enablement, you will play a key role in enabling our commercial teams with the resources they need to drive engagement and close deals. You’ll report to the Head of Product Marketing and collaborate with cross-functional teams to develop enablement materials that simplify complex concepts for our customers and prospects.

 

As a strategic partner to sales and RevOps, you’ll be responsible for developing training materials for commercial teams that ensure they are fully equipped to communicate tvScientific’s value proposition effectively.

 

What You'll Do

• Sales Enablement: Build and maintain a library of sales enablement materials, including presentations, pitch decks, one-pagers, and FAQs.
• Training & Onboarding: Deliver continuous training to commercial teams to ensure they have the knowledge and confidence to communicate tvScientific’s platform features and benefits, including creating outbound campaigns for their use.
• Product Launches: Execute on product launch strategies, ensuring internal stakeholders are fully prepared with timely and accurate materials like emails and call scripts.
• Customer Insights: Support the gathering and synthesis of customer feedback that shapes product messaging, feature prioritization, and overall go-to-market strategy.
• Market Research: Stay up-to-date with industry trends, competitors, and customer needs to keep tvScientific content and messaging relevant and impactful.

 

How We'll Define Success

• High-quality, engaging sales enablement materials that contribute to pipeline growth.
• Successful and timely product launches with clear, actionable go-to-market strategies.
• Increased sales team confidence and knowledge of the product and market.
• Consistent customer feedback that informs and refines content and messaging strategies.

 

You’ll Be Successful in This Role if You Have/Are

• 5+ years of experience in product marketing, content marketing, or sales enablement, ideally within the adtech or CTV space.
• Proven ability to simplify complex technical products into clear, concise, and compelling narratives.
• Exceptional communication skills, especially in writing and visual storytelling.
• Experience developing and launching sales enablement content and product marketing collateral.
• A collaborative approach, with the ability to work cross-functionally across marketing, sales, and product teams.
• Comfortable in a fast-paced, startup environment, with the ability to adapt to changing priorities and timelines.

 

You May Also Have

• Experience in CTV, adtech, or digital marketing.
• Familiarity with programmatic advertising and performance marketing.
• Previous experience in a startup environment or working with early-stage tech companies.

 

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Culture and Benefits

At tvScientific we believe people do their best work when they feel challenged and engaged by their day to day responsibilities, when they’re surrounded by smart, hard working people, and when they have a healthy work life balance. Our company culture and benefits package reflects these beliefs.

• Full health, dental, and vision insurance - up to 95% funded by the company for employees.
• Employee stock option program.
• Company-sponsored retirement plan with a matching contribution program.
• 12 annual paid holidays (including 2 flexible days).
• Generous PTO policy (get your work done and take the time you need).
• A remote-first environment that allows employees flexibility to work from most places in the US.

 

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As tvScientists We Are...

• Big Thinkers: We believe in setting audacious goals and envisioning transformative change.
• Radically Transparent: We value transparency in all aspects of our business. We foster a culture of open communication, honesty, and accountability.
• Performance-obsessed: We are passionate about achieving exceptional results. We strive for excellence in everything we do and set high standards for ourselves.
• Data-driven: We embrace the power of data, science, and technology as crucial drivers of our success.
• Trust Builders: We prioritize building and nurturing trust with our stakeholders. We understand that trust is the foundation of successful relationships and business partnerships. Through our actions, integrity, and commitment to delivering on promises.
• Forever Students: Challenge assumptions to look for solutions. We create a safe environment for experiments and risk-taking by our customers and employees.

 

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tvScientific is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. tvScientific is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.