Marketing Specialist, DACH

Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry’s digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.

To continue our rapid growth in the DACH market for custom and serial on-demand manufacturing, we are looking for a driven and versatile (Regional) Marketing Specialist who will drive measurable growth in the DACH region through paid acquisition, lead generation campaigns, brand awareness & demand-generation across digital channels — with a clear focus on ROIM, CPA, and pipeline contribution.

Responsibilities

You’ll own regional marketing initiatives for DACH — building awareness, driving acquisition, and supporting revenue growth across key customer segments.

Your core responsibilities will include:

• Build, launch, and optimize high-performing lead generation campaigns across Google, LinkedIn, and Meta in collaboration with the Growth Marketing team
• Manage and report on regional marketing budgets and campaign performance
• Run structured A/B tests to improve conversion rates across ads, landing pages, and funnels
• Develop engaging marketing materials (ads, emails, landing pages, case studies) in German
• Collaborate closely with Sales to generate qualified leads and support account-based campaigns
• Organize and promote webinars and industry events (online/offline)
• Identify partnership and sponsorship opportunities with industry media and associations
• Own the regional performance metrics (CPA, ROAS, CAC) and report on campaign efficiency
  
  Channels
  You’ll work with a focused set of high-impact channels — designed to generate demand and qualified leads across the DACH region:
• Paid Search (Google Ads, Bing Ads) – drive high-intent traffic and continuously improve ROI
• Paid Social (LinkedIn, Meta) – build awareness and capture leads among key decision-makers
• Landing Page & Conversion Optimization – test, measure, and scale what converts best
• Email & CRM Automation – working closely with our Lifecycle-Marketing-Team to nurture leads through smart segmentation and automated sequences
• Industry Partnerships & Events – leverage collaborations to boost credibility and inbound opportunities
• Retargeting & Funnel Campaigns – turn attention into action through data-driven remarketing

Ideal candidate 

We’re looking for a growth-minded performance marketer who combines analytical precision with creative problem-solving — someone who thrives in a fast-moving environment and wants to see their campaigns directly translate into real business growth.

You’re not just running ads — you’re building scalable systems that turn marketing budgets into qualified pipeline.

You should have:

• Digital mindset and growth focus
• 2+ years of hands-on experience in B2B or B2C performance marketing, demand generation, or paid acquisition (LinkedIn, Google, Meta)
• Proven success in full-funnel campaigns with measurable ROI and lead quality improvements
• Deep understanding of digital advertising mechanics (tracking, attribution, audience segmentation)
• Native-level German and fluent English
• Strong copywriting and localization skills — you know how to make technical messaging resonate
• Strong analytical skills
• A plus: curiosity or background in manufacturing, engineering, or industrial technology

What’s in it for you

• Impact that matters: your campaigns will directly drive Xometry’s pipeline in one of our most strategic regions — DACH. You’ll see the outcome of your work in real revenue growth, not just impressions.
• Freedom to build: you’ll own budgets, test creative ideas, and scale what works — without layers of bureaucracy.
• A global team with startup energy: fast decisions, talented peers, and a clear mission to reshape how manufacturing works.
• Remote-first setup: work from anywhere, with team meetups for strategy and connection.
• Competitive pay & equity: we reward results, not seniority — including participation in our stock option program.
• Continuous growth: access to advanced tools, cross-functional collaboration, and support for your professional learning goals.