Senior Marketing Programs Associate

Job Title: Senior Associate, Marketing Programs

Alarm.com is looking for a dynamic and detail-oriented marketer to help drive consumer and partner facing programs. The ideal candidate will have B2C and B2B email marketing experience, creative skills to create consumer facing content, and the ability to build strong relationships with partners and cross-functional teams.

This role is ideal for a marketer who thrives on collaboration, is passionate about enhancing user experiences, and is driven to influence consumer behavior through strategic marketing initiatives. You’ll play a key role in developing, executing, and optimizing marketing programs that support our partners and subsidiaries.

Responsibilities:

• Design, build, and deploy emails using Salesforce Marketing Cloud engagement campaigns for partners and customers.
• Create and manage journeys and automations using Journey Builder and Automation Studio to drive engagement, retention, and upsell opportunities.
• Track, analyze, and report on campaign performance to drive continuous improvement.
• Work with the localization team to adapt and translate content for global markets, ensuring cultural and linguistic accuracy.
• Develop email content tailored for partners to drive education, product adoption, and engagement, aligned with strategic goals.
• Create and tailor consumer-facing content for use in educational and engagement platforms, ensuring it is informative, aligned with brand voice, and drives action.
• Coordinate and execute updates to partner marketing materials, ensuring resources remain current and relevant.
• Maintain up-to-date marketing program documentation and program standards guidance with global execution in mind.
• Provide proactive and responsive marketing support, via email and phone, to existing partners and cross-functional teams.
• Perform other related duties as assigned to support the overall goals of the marketing team and business.

Qualifications: We are looking for a candidate who has:

• Proficiency in email marketing platforms (preferably Salesforce Marketing Cloud), including campaign development, setup, and execution.
• Strong understanding of email marketing best practices, list segmentation, dynamic content, and A/B testing.
• Minimum of 2 years of professional experience in a similar role.
• Analytical and highly organized with strong attention to detail.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Advanced knowledge of Microsoft Office (Word, PowerPoint, Excel, and SharePoint).
• Bachelor’s degree in Marketing, Communications, or a related field.
• Experience with HTML development is a plus.
• Excellent communication and collaboration skills.

Please note that sponsorship of new applicants for employment authorization, or any other immigration-related support, is not available for this position at this time.

WHY WORK FOR ALARM.COM?

• Collaborate with outstanding people: We hire only the best. Our standards are high and our employees enjoy working alongside other high achievers.
• Make an immediate impact: New employees can expect to be given real responsibility for bringing new technologies to the marketplace. You are empowered to perform as soon as you join the Alarm.com team!
• Gain well rounded experience: Alarm.com offers a diverse and dynamic environment where you will get the chance to work directly with executives and develop expertise across multiple areas of the business.
• Focus on fun: Alarm.com places high value on our team culture. We even have a committee dedicated to hosting a stand-out holiday party, happy hours, and other fun corporate events.
• Alarm.com values working together and collaborating in person.  Our employees work from the office 4 days a week.

COMPANY INFO

Alarm.com is the leading cloud-based platform for smart security and the Internet of Things. More than 7.6 million home and business owners depend on our solutions every day to make their properties safer, smarter, and more efficient. And every day, we’re innovating new technologies in rapidly evolving spaces including AI, video analytics, facial recognition, machine learning, energy analytics, and more.  We’re seeking those who are passionate about creating change through technology and who want to make a lasting impact on the world around them. 

For more information, please visit www.alarm.com.

COMPANY BENEFITS

Alarm.com offers competitive pay and benefits inclusive of subsidized medical plan options, an HSA with generous company contribution, a 401(k) with employer match, and paid holidays, wellness time, and vacation increasing with tenure. Paid maternity and bonding leave, company-paid disability and life insurance, FSAs, well-being resources and activities, and a casual dress work environment are also part of our outstanding total rewards package!

Alarm.com is an Equal Opportunity Employer

In connection with your application, we collect information that identifies, reasonably relates to or describes you (“Personal Information”). The categories of Personal Information that we may collect include your name, government-issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, and demographic information.  We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or future positions, recordkeeping in relation to recruiting and hiring, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies. By submitting your application, you acknowledge that we may retain some of the personal data that you provide in your application for our internal operations such as managing our recruitment system and ensuring that we comply with labor laws and regulations even after we have made our employment decision.

Notice To Third Party Agencies:
Alarm.com understands the value of professional recruiting services.  However, we are not accepting resumes from recruiters or employment agencies for this position. In the event we receive a resume or candidate referral for this position from a third-party recruiter or agency without a previously signed agreement, we reserve the right to pursue and hire those candidate(s) without any financial obligation to you. If you are interested in working with Alarm.com, please email your company information and standard agreement to RecruitingPartnerships@Alarm.com.