Job Application for Sales Development Representative at BDA

Most companies claim to have the best people. We say to them, "Keep dreaming." Our people are second to none. They set us apart with their entrepreneurial spirit and ambition. They come to us from the likes of Amazon, Microsoft, Nordstrom, Starbucks and the sports world, bringing energy, bold ideas and a willingness to dive into the unfamiliar. It's our people that make BDA the top global Merchandise Agency to work for.

Sales Development Representative (SDR)
Inbound Lead Generation | SwagUp Platform | Powered by BDA

At BDA, we know our people make the difference - and now, we’re growing our team with the energy of SwagUp, a newly acquired, self-service merchandising platform powered by BDA’s 40 years of global expertise. This is more than just a swag company; it’s a modern, scalable way to help organizations connect through branded merchandise. You’ll be employed by BDA, contributing directly to our strategic growth goals, while helping SwagUp expand its reach.

We’re looking for a Sales Development Representative (SDR) who is passionate about building relationships and uncovering opportunities through thoughtful outreach. This is not a closing role - it’s a strategic entry point to help you grow into an Account Executive (AE) career. You'll engage with inbound leads, qualify them, and hand off sales-ready opportunities to our AE team; playing a critical role in our revenue growth. Bonus compensation is tied directly to the revenue generated from the leads you help source and qualify.

What You'll Do

Own and manage inbound leads from discovery to qualified handoff to the AE team
Research and identify key decision-makers and buying signals
Deliver personalized, thoughtful outreach via email, social, and phone
Build dialogue and relationships with prospective clients, acting as a trusted first point of contact
Collaborate with Marketing and Sales to refine messaging and outreach strategy
Use Salesforce, Gong, and other tools to track pipeline and report on performance
Stay curious, adaptable, and growth-focused—this is your launchpad into a full sales career

Who You Are

Thrives as a self-starter—we’ll give you the tools, but you own the execution
A relentless and driven relationship-builder who enjoys engaging with new people - and is motivated by uncovering solutions that truly improve customer outcomes
A strategic and insightful communicator - clear, kind, and compelling across all platforms
Scrappy, creative, and resilient in the face of "not right now"
Interested in learning the business from the ground up with an eye on future AE opportunities
Analytical and data-savvy, using insights to refine your approach
Confident using tech like Salesforce, Gong, and outreach tools
Motivated by team wins, personal growth, and shared success

What Sets You Apart

Previous lead generation, business development, or entrepreneurial experience
A track record of converting interest into pipeline for a sales team
Salesforce or similar CRM, efficient pipeline management
Familiarity with A/B testing in sales outreach or campaign optimization
Passion for helping others succeed and building something new within a growth-focused team

Why Join Us?

You’ll be part of a high-growth business unit within a stable, award-winning company. We believe in career progression, support, and creating space for you to thrive. Start in a key lead-gen role. Grow into closing. Win as a team.

SwagUp is powered by BDA—and your potential is powered by us.

What's in it for You?

Partnership with the Founder of SwagUp and also our sales and marketing leadership
The basic sales skills to go and do anything
Full Autonomy and a career path to adventure into
Opportunities to progress into more senior sales or marketing roles
The Industry’s only End to End Swag Management Platform that is powered by BDA with big plans to grow
Health benefits and 401K

#LI-AH1 / #LI-Remote

We are pleased to share the base salary range for this position is $50,000 to $60,000, with additional bonus incentives ($80K OTE). If you are hired at BDA, your compensation will be determined based on factors that may include geographic location, skills, education, and experience. In addition to these factors, we believe in the importance of pay equity and consider internal equity of our current team members as a part of any offer. In the spirit of pay transparency, the range listed is the full base salary range for the role and hiring at the top of the range would not be typical, in order to allow for future salary growth. The range listed is just one component of BDA’s total compensation and rewards programs, which includes: robust PTO; vacation, a paid volunteer day, holidays and summer Fridays, Benefits; medical, dental, vision, life, and AD&D insurance, 401k; tuition reimbursement, mental health and financial wellness programs and professional development opportunities including tuition reimbursement. Certain revenue-generating positions may be eligible for incentive compensation.

BDA is more than a workplace - it’s a family. For more than four decades we’ve promoted a vibrant and welcoming culture that not only accepts but demands you to be different. The quirky, the bold, the creative and the unique make up the foundation of a company that the most iconic brands in the world look to help tell their story through the power of merchandise.

Connect With Us! Not ready to apply? Connect with us for general consideration.

For more information:

www.bdainc.com

For information about BDA's privacy policy for job applicants click here.

Must be 18 years or older to apply.

Create a Job Alert

Interested in building your career at BDA? Get future opportunities sent straight to your email.

First Name

Last Name

Preferred First Name

Phone

Location (City)

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Degree

Select...

LinkedIn Profile

How did you hear about this employment opportunity?

Select...

Were you referred? If so, let us know who referred you so they get credit. (Enter 'N/A' if none)

Current Location (State)

Select...

If we have an office within 50 miles of your location, how comfortable would you be with committing to a hybrid work schedule if hired?

Select...

Have you ever been employed by BDA?

Select...

Have you worked for a Promotional Merchandising Agency or ASI company?

Select...

Will you now or will you in the future require employment visa sponsorship?

Select...

To help us best coordinate interviews with you, can you please state your time zone:

Select...

As part of our hiring process, we conduct a standard background check; would you be comfortable providing the necessary information to complete this check if offered the position?

Select...

How would you best describe your experience working in a self-starter role with little oversight?

Select...

How do you typically approach finding the right decision-makers within a company?

Select...

Which of the following sales and outreach tools have you used in a professional setting? (Select all that apply)

Gong

Salesforce

Outreach.io / Salesloft

HubSpot

LinkedIn Sales Navigator

A/B Testing Tools for Email Campaigns

None of the above

How do you prefer to engage with prospects?

Select...

What is your target total compensation (base + bonus, if applicable) for your next opportunity? Please enter a single number or a range. This will not be used to disqualify you, but to inform internal planning and equity considerations.

Compensation Insight
We ask this next question to better understand current market expectations for this role and the level of experience of the talent applying. It also helps us provide visibility to our leadership on how aligned—or not—candidate expectations are with our posted range.

U.S. Standard Demographic Questions

We invite applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process.

How would you describe your gender identity? (mark all that apply)

Select...

How would you describe your racial/ethnic background? (mark all that apply)

Select...

How would you describe your sexual orientation? (mark all that apply)

Select...

Do you identify as transgender? (select one)

Select...

Do you have a disability or chronic condition (physical, visual, auditory, cognitive, mental, emotional, or other) that substantially limits one or more of your major life activities, including mobility, communication (seeing, hearing, speaking), and learning? (select one)

Select...

Are you a veteran or active member of the United States Armed Forces? (select one)

Select...

Sales Development Representative

Apply for this job

U.S. Standard Demographic Questions