Back to jobs
New

CX Community Engagement Specialist

United States

About Comfrt
Comfrt LLC is the #1 Hoodie Brand in the U.S. and the #1 Apparel Brand on TikTok globally—built on a mission to support mental health and create everything comfortable for an easy, stress-free, cozy lifestyle. Our elevated basics are worn by millions and loved for their perfect mix of comfort, style, and cultural relevance. 

Role Overview
The CX Community Engagement Specialist is responsible for interacting with audiences across social media platforms to build brand awareness, foster community engagement, and drive customer relationships. They monitor comments, respond to messages, and create strategies to increase follower interaction. This role often involves analyzing engagement metrics, collaborating with content creators, and ensuring brand voice consistency. Specialists may also handle customer service inquiries and escalate issues when necessary. Ultimately, their goal is to enhance online presence and maintain an active, positive brand image.

This role will collaborate closely with Growth, Loyalty and Customer Experience teams to ensure consistent messaging and to develop proactive engagement strategies across Comfrt’s social media platforms (TikTok, Reddit, etc). This role is essential for building brand presence, fostering loyal online communities, and driving measurable engagement outcomes.

Key Responsibilities

Trend Intelligence & Social Listening

  • Monitor and analyse emerging trends, cultural moments, and audience conversations across Facebook, TikTok, Reddit, Instagram/Threads, X, Pinterest, YouTube, and any evolving platforms.

  • Synthesize social listening signals into actionable insights, identifying opportunities for reactive content and flagging potential PR risks or crises to leadership immediately.

  • Benchmark how audiences position the client brand versus competitors, surfacing competitive intelligence that shapes engagement strategy.

  • Maintain a real-time pulse on platform algorithm changes, format trends, and audience behavior shifts that could affect community performance.

Operations & Governance

  • Govern adherence to SOPs, moderation policies, and client brand guidelines across all community channels.

  • Identify sentiment spikes or volume surges, and raise timely alerts to leadership and relevant stakeholders.

  • Analyze and share interaction/engagement data to inform best-in-class response strategies and ensure learnings are consistently applied across the team.

Brand Tone & Voice Governance

  • Own and steward quality assurance in the brand voice across all community touchpoints, ensuring every response from comments to DMs to reactive posts reflects the client's approved tone, values, and personality.

  • Develop and maintain up-to-date tone-of-voice guides, response frameworks, and messaging hierarchies

  • Review and approve templated responses and reactive copy, ensuring brand consistency and contextual sensitivity across all platforms.

  • Identify tone drift or off-brand responses across the team

Team Support & Collaboration

  • Provide day to day support to CX Social team

  • Provide customer insights to broader Comfrt team

  • Identifying opportunities to drive revenue in CX responses and as engagement to contribute towards retention and loyalty.

Skills & Experience

  • Strong background in customer experience or marketplace support

  • Expertise in content creation, audience engagement strategies, social media analytics 

  • Bachelor's degree in marketing, communications, or a related field. 

  • Familiarity with platforms like Reddit, Sprout Social, and Facebook Insights

  • Exceptional written communication and brand voice alignment

  • Excellent attention to detail and process accuracy

  • Ability to evaluate quality and articulate improvements effectively

Why Join Comfrt?

  • Be part of a purpose-driven company that’s shaping the future of comfort and mental wellness.

  • Work in a supportive, creative environment where your ideas and growth are valued.

  • Enjoy Comfrt benefits such as generous paid time off, company-covered health insurance, 5% 401k match, and discounts on all Comfrt products! 

  • Join a passionate team making an impact on exciting projects, all while enjoying the flexibility and collaborative support of a fully remote environment.

Comfrt is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Comfrt’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 07/31/2029

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.