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SVP, Platform Operations

New York, New York

With a core belief that advertising technology can measurably improve the lives of patients, DeepIntent is leading the healthcare advertising industry into the future. Built purposefully for the healthcare industry, the DeepIntent Healthcare Advertising Platform is proven to drive higher audience quality and script performance with patented technology and the industry’s most comprehensive health data. DeepIntent is trusted by 600+ pharmaceutical brands and all the leading healthcare agencies to reach the most relevant healthcare provider and patient audiences across all channels and devices. For more information, visit DeepIntent.com or find us on LinkedIn.

What You'll Do:

The SVP of Platform Operations is a highly visible role within the organization by ensuring we maximize our revenue opportunities through the efficient execution of all media campaigns running on our platform.  The executive in this role is accountable for delivery of all booked revenue, including managed service campaigns and supporting our self service platform clients.  In addition, the SVP will oversee our platform support team, which provides Tier I and II product support for internal DSP users and clients using the platform.  

To perform this role effectively, this leader must operate as a trusted partner to our clients and several internal stakeholders, including Sales, Client Success, Product and Engineering.  The SVP of Platform Operations is responsible for maximining delivery and campaign performance within our platform, and ensuring we’re actively supporting our client platform users.  We rely on the Platform team to act as the frontline for detecting delivery issues within the platform and escalating technical/product issues to the right teams for resolution.  Additionally, the team will perform self-service demos for prospective clients, provide feedback to the Product team for our DSP roadmap, and oversee the platform onboarding of new self-service clients.

Success for this role will be measured by performance meeting our quarterly platform spend and margin goals.  Additionally, minimizing the value of makegoods for DI campaign errors will be an important goal.

Maximize the Delivery of Booked Revenue in the DSP through effective management of our internal and external resources:

    1. Campaign managers who are responsible for running all managed service campaigns on delivery of our clients.
    2. Platform Ops (formerly known as Technical Account Managers) managers who provide technical and operational support for clients using the platform themselves to run campaigns.
    3. Manage outsourced resources to assist the DI team with administrative work that should be delegated.
    4. Implement proper checks and balances to ensure full accuracy of campaign setups or mid-flight campaign optimizations.
    5. Proactively communicate campaign delivery risks with the CS and sales team so they can communicate with our clients as appropriate.

Onboarding of New Platform Clients and Providing Feedback to Product

    1. Perform platform demos to prospective self-service clients
    2. Oversee the onboarding of new self-service clients
    3. Provide feedback about the user experience to the product team as an input to our DSP roadmap

Leadership and Talent Development of the Platform Operations Team:

    1. Coach and mentor your direct reports and other members of the team.  Monitor employee performance and develop a plan of action when team members are not performing up to our expectations.
    2. Set clear goals and expectations for the team; establish clear lines of communication and accountability.

Efficient Troubleshooting and Escalation of Platform Issues:

    1. Accountable for the effectiveness of our platform support process, confirming that technical/platform issues are quickly identified, ticketed and escalated to the right technical resources (product, engineering, etc.)
    2. Proactively notify other teams (sales, client success, etc) when a platform issue can adversely impact campaign delivery and/or negatively affect our relationship with clients; create plan of action with key stakeholders to resolve platform issues and recommend follow up actions to make a client whole.

 

DeepIntent is proud to offer a competitive compensation package inclusive of a base salary range of $250,000 -$285,000. The base salary range takes into consideration each candidates skills, experience and qualifications. In addition, we offer an annualized bonus/commissions plan and competitive benefits as well as many other company offerings.

While the role is based in NYC, we are open to candidates who are remote and willing to work in EST and travel to NYC for periodic business meetings.

DeepIntent is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.

DeepIntent is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, immigration status, or any other status protected under applicable federal, state and local laws. If you have a disability or special need that requires accommodation, please let us know in advance.

DeepIntent’s commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.

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